The Strategic Management of Organisations

Salmon, Trevor C., Rieple, Alison, Haberberg, Adrian, Nicoll, William

ISBN 10: 0130219711 ISBN 13: 9780130219718
Editore: Prentice Hall, 2001
Usato Brossura

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Former library copy. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Codice articolo 48598089-20

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Riassunto:

We are pleased to announce the publication of The Strategic Management of Organisationsby Adrian Haberberg and Alison Rieple both of the University of Westminster. This exciting new text from Pearson Education is an essential introduction to strategy for undergraduate students taking business studies and related degrees. It is intended to help students understand the theory of strategic management and competitive advantage and, most importantly, apply that theory in practice. Together, the authors have succeeded in writing a clear and accessible introduction to this complex and challenging subject matter. The clarity of the language and the international approach also make this book very suitable for managers and postgraduate students who do not have English as their first language. The book blends traditional approaches with the more recently developed resource-based view of the firm and provides up-to-date theoretical insights in such areas as increasing returns, organisational learning, corporate parenting and electronic commerce. Rather than viewing strategic management in isolation the book continually makes reference aims to help students to connect it with their studies in related disciplines such as economics, finance, marketing and organisational theory. It takes a balanced view of the strategy process, giving equal importance to insights from economics and to considerations of politics, power, human emotion and fallibility.

Informazioni sull'autore: Adrian Haberberg has been a strategy analyst with a major multinational corporation and a management consultant. He is now Senior Lecturer in Strategic Management at the University of Westminster's Westminster Business School. His principal research interests are in the area of strategic decision-making. Dr Alison Rieple is Director of the Graduate Centre at the University of Westminster's Harrow Business School, and also teaches strategic management. Prior to entering the academic world she was a manager in the public sector. Her research interests are mainly in the areas of innovation and the management of organisational change.

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Dati bibliografici

Titolo: The Strategic Management of Organisations
Casa editrice: Prentice Hall
Data di pubblicazione: 2001
Legatura: Brossura
Condizione: Good

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