Strategic Management: Theory and Practice

Cole, Gerald

ISBN 10: 1844800873 / ISBN 13: 9781844800872

Editore: Cengage Learning EMEA, 2003

Most items will be dispatched the same or the next working day. A copy that has been read but remains in clean condition. All of the pages are intact and the cover is intact and the spine may show signs of wear. The book may have minor markings which are not specifically mentioned. A few small stains. Codice articolo wbs6204837209

Riassunto:

Intended as an introduction to the theory and practice of strategic management, this book aims to enable the reader to identify and make connections between the key features and the issues and choices that arise from them. The text is aimed at BA Business Studies but is expected to be used on ACCA (Management and strategy) and CIMA (Strategic Management Accountancy and Marketing). It is also suitable for students on postgraduate courses in management or business studies including the Diploma in Management Studies and introductory stages of MBA courses. Intended as an introduction to the theory and practice of strategic management, this book aims to enable the reader to identify and make connections between the key features and the issues and choices that arise from them. The text is aimed at BA Business Studies but is expected to be used on ACCA (Management and strategy) and CIMA (Strategic Management Accountancy and Marketing). It is also suitable for students on postgraduate courses in management or business studies including the Diploma in Management Studies and introductory stages of MBA courses.

Dati bibliografici

Titolo: Strategic Management: Theory and Practice
Casa editrice: Cengage Learning EMEA
Data di pubblicazione: 2003
Legatura: Brossura
Condizione: Good
Edizione: seconda edizione