Strategic Thinking - Strategic Action (2nd Edition). Questo articolo non è disponibile.
Lingua: inglese
Editore: Prentice Hall, 1999
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Ancien livre de bibliothèque avec équipements. Edition 1999. Ammareal reverse jusqu'à 15% du prix net de cet article à des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, Good. Former library book. Edition 1999. Ammareal gives back up to 15% of this item's net price to charity organizations.
Codice articolo H-528-382
- Titolo
- Strategic Thinking - Strategic Action (2nd Edition)
- Autore
- Gordon Pearson
- Editore
- Prentice Hall
- Anno di pubblicazione
- 1999
- Condizione
- Bon
- Lingua
- inglese
- ISBN 10
- 0134535804
- ISBN 13
- 9780134535807
- Edizione
- seconda edizione
Strategy in Action is a thoroughly revised and updated edition of the best-selling title Strategic Thinking.
Strategy in Action emphasises the basic simplicity of much of strategic management theory, but acknowledges the complexity of using this theory to make decisions and implement successful change.
The author looks critically at various theoretical approaches to strategy and also highlights some of the practical issues that have arisen as a result of technological innovation and change. The text provides an explanation of the Hierarchy of Objectives and distinguishes between strategic and financial objectives and performance. It also provides a way of incorporating ethical considerations in the basic strategic model of business.
Strategy in Action emphasises the basic simplicity of much of strategic management theory, but acknowledges the complexity of using this theory to make decisions and implement successful change.
The author looks critically at various theoretical approaches to strategy and also highlights some of the practical issues that have arisen as a result of technological innovation and change. The text provides an explanation of the Hierarchy of Objectives and distinguishes between strategic and financial objectives and performance. It also provides a way of incorporating ethical considerations in the basic strategic model of business.
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Sinossi
Book by Pearson Gordon
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