This volume expands analysis of strategic decisions, stressing the importance of a sustainable competitive advantage, and offering an integrated conceptual and operational framework called the Strateco Dashboard. Includes strategy for measuring performance.

Contenuti:

1 Introduction to the second volume.-

2 Business strategy: Formulation, development and control.-

3 Corporate strategy: diversification and management of multiple SBUs.-

4 Organization, ownership and collaboration strategies.-

5 Financial performance and sustainability of strategy.

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