Strategy Concept and Process : The A Pragmatic Approach

Hax, Arnoldo C., Majluf, Nicolas S.

ISBN 10: 0134588940 / ISBN 13: 9780134588940

Editore: Pearson Education, Limited, 1995

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Ships from the UK. Former library book; may include library markings. Used book that is in clean, average condition without any missing pages. Codice articolo GRP33958197

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Titolo: Strategy Concept and Process : The A ...

Casa editrice: Pearson Education, Limited

Data di pubblicazione: 1995

Legatura: Rilegato

Condizione: Good

Edizione: 2nd.

Descrizione articolo

Riassunto:

Hax and Mailuf offer a pragmatic approach to strategic management, offering practicing managers and business readers a disciplined process that facilitates the formulation and implementation of strategy. Most comprehensive, integrated, explicit approach to strategy formulation; Proctor & Gamble used as a running case throughout the text. Other real world examples include NKK and Merck; global perspective, companies are drawn from all over the world.

Product Description:

Book by Hax Arnoldo C Majluf Nicolas S