Study Text (2001): paper 2 (CIM Study Text S.: Certificate)

BPP

ISBN 10: 0751741132 / ISBN 13: 9780751741131

Editore: BPP Publishing Ltd 00/l /31 J, 2001

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Riassunto:

This study text is applicable for the December 2001 and June 2002 examinations. Features include: CIM syllabus; guidance notes extracts; scene-setting chapter introductions; key concepts; action programmes; chapter round-ups; and "marketing at work" real-life examples. BPP liaise closely with the senior examiners to ensure that the study texts contain complete syllabus coverage. This edition has been updated in the light of an in-depth review by the CIM. Increasing numbers of students are taking the continuous assessment route. This edition will be updated for this development with extra material focused on this means of assessment.

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Titolo: Study Text (2001): paper 2 (CIM Study Text S...
Casa editrice: BPP Publishing Ltd 00/l /31 J
Data di pubblicazione: 2001
Legatura: Paperback
Condizione: Very Good