Stuffed: An Insider's Look at Who's (Really) Making America Fat
Hank Cardello; Doug Garr
ISBN 10: 0061363863 ISBN 13: 9780061363863
Editore: Ecco, 2009
Usato
Hardcover
Da
ThriftBooks-Reno, Reno, NV, U.S.A.
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Descrizione:
Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less. Codice articolo G0061363863I3N00
Riassunto:
A former food and beverage industry insider charges corporate marketing practices with spurring the obesity epidemic and its related health challenges, arguing that businesses have put their profits ahead of the greater good, in an account that outlines recommended steps for rendering foods healthier. 25,000 first printing.
Informazioni sugli autori:
Hank Cardello is chief executive officer of 27° North (www.27degNorth.com), a consulting firm that helps businesses take the lead on solving social issues. For more than three decades he was an executive at some of the world's largest food and beverage companies, including Coca-Cola and General Mills. Today he chairs the annual Global Obesity Business Forum, sponsored by the University of North Carolina at Chapel Hill. Cardello lives in Chapel Hill, North Carolina.
Doug Garr is the author of IBM Redux: Lou Gerstner and the Business Turnaround of the Decade. His work has appeared in BusinessWeek, Fortune's Technology Review, GQ, Popular Science, Worth, New York, and MIT's Technology Review. Garr lives in New York.
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Dati bibliografici
Titolo: Stuffed: An Insider's Look at Who's (Really)...
Casa editrice: Ecco
Data di pubblicazione: 2009
Legatura: Hardcover
Condizione: Good
Condizione sovraccoperta: No Jacket