Tourism Principles and Practice

Prof Chris Cooper, Prof John Fletcher, Prof Stephen Wanhill, Mr David Gilbert, Rebecca Shepherd

ISBN 10: 0582312736 / ISBN 13: 9780582312739

Editore: Financial Times/ Prentice Hall 07/08/1998, 1998

Riguardo questo articolo

Shipped within 24 hours from our UK warehouse. Clean, undamaged book with no damage to pages and minimal wear to the cover. Spine still tight, in very good condition. Remember if you are not happy, you are covered by our 100% money back guarantee. Codice articolo 6545-9780582312739

Dati bibliografici

Titolo: Tourism Principles and Practice

Casa editrice: Financial Times/ Prentice Hall 07/08/1998

Data di pubblicazione: 1998

Legatura: Paperback

Condizione: Very Good

Edizione: seconda edizione

Descrizione articolo

Riassunto:

The best-selling undergraduate tourism textbook has now been expanded and completely revised throughout. It offers a complete framework of theory and practice for students of tourism, providing readers with the fundamental and underlying principles with which to approach the study of this exciting subject area. The key objective of "Tourism Principles and Practice" is to provide a comprehensive grounding in the subject of tourism to all students. It takes a thematic approach to the subject, underpinning the various concepts associated with tourism and demonstrating the linkages within this complex subject area. The book provides a comprehensive evaluation of the four key elements of tourism: - demand - destinations - industry and government organisations - marketing The new edition features a whole new section comprising six major case studies which demonstrate the application of key principles to real-life issues and problems and highlight the relationships between the individual elements of the tourism system. Also new to this edition is a section on information technology and tourism.

Product Description:

Book by Cooper Chris