Uncorporate Identity

ISBN 10: 3037781696 / ISBN 13: 9783037781692

Editore: Lars Müller, 2010

Paperback Book. Codice articolo LACV.3037781696.G

Riassunto:

Bridging between design, geopolitics, architecture, and branding, Metahaven's "Uncorporate Identity" defies easy categorization as a monograph. The book is organized as a sequence of five chapters, dealing with data havens and statehood, post-communist architecture, visual legacies of the war on terror, tourist brands and border control, and social networks restructuring soft power, branding and governance internationally. With each chapter comprised of case studies, notes and essays, it explores visual identity in a networked and multi-polar world.
"Uncorporate Identity" is conceived and edited by Metahaven (Daniel van der Velden and Vinca Kruk) with Marina Vishmidt, and has contributions by Boris Groys, David Singh Grewal, Vladimir Kolossov, Keller Easterling, Dieter Lesage, China Miéville, Chantal Mouffe, Pier Vittorio Aureli, Bruno Besana, Michael Taussig, Regula Stämpfli, Mihnea Mircan, Florian Schneider, Marina Vishmidt, and others.

Recensione: "After decades of corporate identity being reduced to logos, Metahaven has undertaken a larger project to explore identity in politics and culture, online and across borders. This expansive monograph is its own project the transformation of a design practice into a research laboratory and think tank. An important book." --Design Observer

"Uncorporate Identity questions the purpose and value of design in a neurotic and treacherous era of geopolitical instability." --Alice Rawsthorn, International Herald Tribune

"A sustained and multivalent investigation into the relationship between design and power, often using visual and design tactics themselves as the form of interrogation. (...) In an appropriately inside-out manner, Metahaven echo Wally Olins definition of corporate identity 'strategy made visible' but with an entirely opposite intent." --Sam Jacob, Mute

Dati bibliografici

Titolo: Uncorporate Identity
Casa editrice: Lars Müller
Data di pubblicazione: 2010
Legatura: Brossura
Condizione: good