Understanding Business Strategy: Concepts and Cases (with InfoTrac)

Ireland, R. Duane; Hoskisson, Robert E.; Hitt, Michael A.

ISBN 10: 032428246X / ISBN 13: 9780324282467

Editore: South-Western Pub, 2005

Shows minimal signs of wear and previous use. Can include notes highlighting. A portion of your purchase benefits nonprofits! - Note: Edition & format may differ from what is shown in stock photo & item details. May not include supplementary material such as toys, access code, dvds, etc. Codice articolo 584ZSU000X9W_ns

Riassunto:

The overall approach of UNDERSTANDING BUSINESS STRATEGY is process-oriented and applied. The authors of this text are known for their attention to detail and the currency of their research. Although the text maintains the same level of academic reliability as the authors other texts, the subject of strategic management will be studied at a more basic, fundamental level and with a greater effort to help students integrate and synthesize knowledge from prior business courses. This fundamental text overtly supports students efforts to master strategy, and features will be built in to create a tone that is tutorial, student- friendly and with a vision of the student as a future business practitioner. This text relies heavily on a model that will illustrate process, and that model is reiterated graphically across chapters, as well as providing an overarching framework, simply including Vision, Strategy and Implementation.

Product Description: Book by Ireland R Duane Hoskisson Robert E Hitt Michael A

Dati bibliografici

Titolo: Understanding Business Strategy: Concepts ...
Casa editrice: South-Western Pub
Data di pubblicazione: 2005
Legatura: Rilegato
Condizione: very_good