Paperback. Focus Groups are often under-used as a valuable tool for research. This practical and extremely well-written guide offers advice on: * planning and organising focus groups * what types of questions to use* the limitations and advantages of using these groups as research methods* collecting the data at group sessions* how to analyse the data produced Focus groups are often under-used as a tool for research. This practical guide offers advice on: planning and organising focus groups; what types of questions to use; limitations and advantages of using these groups in research; collecting data at group sessions; and how to analyse data. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.

Codice articolo 9780826464729

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Titolo: Using Focus Groups in Research (Paperback)
Editore: Bloomsbury Publishing PLC, London
Data di pubblicazione: 2003
Lingua: Inglese
ISBN 10: 0826464726
ISBN 13: 9780826464729
Rilegatura: Paperback
Condizione: new

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Riassunto

Artie Shaw led one of America's most accomplished big bands during the 1930s and 1940s, and has sold over 100 million records. An enigmatic figure, Shaw frequently tired of the music business, often forsaking it for extended periods. This study offers a narrative account and analytical assessment of the achievements and concerns of this hugely important musician.

Informazioni sull?autore

Lia Litosseliti is a Senior Lecturer in Linguistics at City University, London. Her research interests are in the areas of gender and language, discourse analysis, and research methodologies. She is the author of Using Focus Groups in Research (2003) and Gender and Language: Theory and Practice (2006); and co-editor of Gender Identity and Discourse Analysis (2002) and Gender and Language Research Methodologies (2008).

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