Visual Thinking for Design

Ware, Colin

ISBN 10: 0123708966 / ISBN 13: 9780123708960

Editore: Morgan Kaufmann Publishers, 2008

May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less. Codice articolo G0123708966I4N00

Riassunto:

Increasingly, designers need to present information in ways that aid their audience's thinking process. Fortunately, results from the relatively new science of human visual perception provide valuable guidance. In Visual Thinking for Design, Colin Ware takes what we now know about perception, cognition, and attention and transforms it into concrete advice that designers can directly apply. He demonstrates how designs can be considered as tools for cognition - extensions of the viewer's brain in much the same way that a hammer is an extension of the user's hand. Experienced professional designers and students alike will learn how to maximize the power of the information tools they design for the people who use them.

Informazioni sull?autore: Colin Ware is the world’s leading authority on the perceptual principles underlying the effective design of information displays. He combines interests in both basic and applied visualization research and he has advanced degrees in both computer science (MMath, Waterloo) and in the psychology of perception (PhD,Toronto). He has published over 160 articles in scientific and technical journals and at leading conferences. Many of these articles relate to the use of color, texture, motion and 3D displays in information visualization. His approach is always to combine theory with practice and his publications range from rigorously scientific contributions to the Journal of Physiology and Vision Research to applications oriented articles in ACM Transactions on Graphics and ACM Transactions on Computer-Human Interaction. Fledermaus, the leading visualization software used in oceanography, originated in software developed by him and his graduate students.

Dati bibliografici

Titolo: Visual Thinking for Design
Casa editrice: Morgan Kaufmann Publishers
Data di pubblicazione: 2008
Legatura: Paperback
Condizione: Very Good
Condizione sovraccoperta: No Jacket