When Talent isn't Enough: Business Basics for the Creatively Inclined: Business Basics for the Creatively Inclined. Questo articolo non è disponibile.When Talent isn't Enough: Business Basics for the Creatively Inclined: Business Basics for the Creatively Inclined

Many creative professionals focus too much on their artistic abilities and too little on their business interests. In When Talent Isn't Enough, copywriter and journalist Kristen Fischer offers powerful strategies and practical stories from some of today's most prominent creative leaders to help you thrive. The result: an easy-to-read guide that covers all aspects of launching and managing a successful business for any creative entrepreneur or solo practitioner.

When Talent Isn't Enough offers savvy and easy-to-apply business advice for writers, designers, and artists who want to:

Run a profitable, fulfilling business

Market themselves alongside seasoned pros, in-house talent and established agencies

Understand the legalities of doing business

Spearhead hassle-free accounting and bookkeeping practices

Overcome challenging situations with clients

Embrace self-promotion as a solo professional

Cultivate lasting client partnerships

Kristen Fischer has run her own copywriting business for more than seven years. She is the author of three books and has written for publications including Writer's Digest, Creative Business, HOW Design and MediaBistro.