Win-Win Selling: The Original 4-Step Counselor Approach for Building Long Term Relationships With Buyers (Wilson Learning Library)

Wilson Learning Library

ISBN 10: 9077256016 / ISBN 13: 9789077256015

Editore: Nova Vista Pub, 2003

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Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc. Codice articolo 00081926238

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Titolo: Win-Win Selling: The Original 4-Step ...

Casa editrice: Nova Vista Pub

Data di pubblicazione: 2003

Legatura: Brossura

Condizione: Good

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Riassunto:

Whether you are a new or experienced salesperson, you can adopt the unique problem-solving Counselor mindset and avoid or address the four key obstacles to buying, using Counselor techniques: Relating -- create an open, trusting relationship as a base for solving problems. Avoids a lack of trust. Discovery -- bring out and understand your customer's problems, goals and visions, so you can create solutions together. Avoids a sense that the customer doesn't need your solutions. Advocating -- link your customer's problems and goals with the solution you jointly develop, then make your customer an internal advocate to help close the sale. Avoids the sense that you can't help. Supporting -- stick by your customer after the sale to ensure the customer feels the benefits of your solution and sees needs being met. Avoids the feeling of no satisfaction. This process can produced measurable results starting the the first day you use it!

Product Description:

Book by Wilson Learning Library