Word Hero: A Fiendishly Clever Guide to Crafting the Lines that Get Laughs, Go Viral, and Live Forever

Jay Heinrichs

283 valutazioni di Goodreads

Lingua: inglese

Editore: Random House USA Inc, 2011

0307716368 / 9780307716361

Da: World of Books (was SecondSale), Montgomery, IL, U.S.A.World of Books (was SecondSale)

Venditore con 5 stelle

Venditore AbeBooks dal 20 dicembre 2007

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Descrizione dell’articolo da parte del venditore

Yes, it's true: you can learn how to be a verbal wizard!   Ever hear someone utter an unforgettable phrase and feel yourself reacting with with.well, awe?  Ever read a great quote and think I could never come up with anything that clever?     Daunting as it may seem, there's nothing mystical about witcraft.  Crafting memorable lines doesn't require DNA-encoded brilliance. What it does require is some knowledge of the tricks and techniques that make words stick.   In Word Hero, Jay Heinrichs rescues the how-to of verbal artistry from cobwebbed textbooks and makes it entirely fresh- even a little mischievous.  Fear not: on offer here are not dry, abstract ideas couched in academic jargon.  Rather, Heinrichs takes you on an amusing - and amazingly helpful - tour of the mechanisms that make powerful language work.  You'll learn how to slyly plant your words in people's heads and draw indelible verbal pictures by employing such tools as "crashing symbols," "rapid repeaters," "Russian Dolls" and even the powers of Mr. Potato Head.   With those tools and others tucked in your utility belt, you might not immediately achieve "wordsmith immortality" but you will become a better speaker, writer, and raconteur.and long after people have forgotten everything else, they'll remember your priceless lines.…

Codice articolo 00108252456

Titolo
Word Hero: A Fiendishly Clever Guide to Crafting the Lines that Get Laughs, Go Viral, and Live Forever
Autore
Jay Heinrichs
Editore
Random House USA Inc
Anno di pubblicazione
2011
Condizione
Good
Rilegatura
Paperback
Lingua
inglese
ISBN 10
0307716368
ISBN 13
9780307716361

World of Books (was SecondSale)

Montgomery, IL, U.S.A.

Venditore con 5 stelle

Venditore AbeBooks dal 20 dicembre 2007

Tariffe di spedizione nazionale per U.S.A.

ArticoloDa 4 a 12 giorni lavorativiDa 3 a 6 giorni lavorativi
Primo articoloEUR 0,00EUR 9,66
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Founded in 2002, World of Books is a leading online destination for buying and selling both preloved and new books, committed to making sustainable reading accessible to all. With a mission to help people read more and waste less, World of Books offers a huge range of affordable, high-quality books — giving both new and preloved titles a second life. The company also operates World of Books – Sell Your Books, an easy-to-use platform that allows customers to trade in unwanted books for cash, helping to keep books in circulation while promoting sustainability. As a Certified B Corp, World of Books is driven by a vision to become the world’s largest and most sustainable dedicated online bookstore. The company measures its success through the positive environmental impact it creates, the value it provides to customers, and its ability to operate profitably while supporting its sustainable mission …

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SBYB, Inc.

900 Knell Rd
Montgomery, IL U.S.A. 60538