Fred Wiersema
Articoli popolari di Fred Wiersema
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The Discipline of Market Leaders: Choose Your Customers, Narrow Your Focus, Dominate Your Market
Treacy, Michael; Wiersema, Fred
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Visualizza 178 offerteEUR 3,35
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Customer Intimacy: Pick Your Partners, Shape Your Culture, Win Together
Wiersema, Fred
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Visualizza 45 offerteEUR 3,78
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The New Market Leaders: Who's Winning and How in the Battle for Customers
Wiersema, Fred
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Visualizza 42 offerteEUR 4,79
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Customer Service: Extraordinary Results at Southwest Airlines, Charles Schwab, Lands' End, American Express, Staples, and Usaa
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Visualizza 11 offerteEUR 5,38
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The B2B Agenda: The Current State of B2B Marketing and a Look Ahead
Wiersema, Fred
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Visualizza 1 offertaEUR 24,94
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