Riassunto
Subtitle: A How-to Guide For Turning On Your Leadership Power Charisma is a learnable skill, and the simple secret to becoming charismatic is to look, act and feel like a charismatic person. But what does that mean? The Charisma Edge explains the nine basic areas you can effect and develop to increase your executive presence and make a more immediate, compelling and powerful connection with the important people around you. These areas include specific instructions about your charismatic bearing, attire, handshake, gestures and expressions, words, articulation, voice, ability to master your nerves and your attitude and identity. The book uses a practical, tips-based format (there are 101 of them), with exercises that are simple, but based on well-documented neurological research about the physical and psychological wiring of confidence. Ms. Burnham explains not only what to do to become more charismatic, but she gives explicit instructions about how to do it, and why it works based on your natural human system. With this book, you will easily practice, learn, and become your best, most charismatic self.
Informazioni sull?autore
Cynthia Burnham – Charisma Coach /Leadership Consultant /Author /Speaker Cynthia Burnham, charisma coach and author of “The Charisma Edge: A How-To Guide for Turning On Your Leadership Power,” has been called “riveting” and “life-altering” by those who have worked with her and heard her speak. Her book is based on lessons learned from over 30 years of successful independent and corporate business experience, where she discovered that leadership charisma is a learnable skill, combining a commanding presence, an understanding of corporate politics and realities, and a deep commitment to helping others bring out what is best and most powerful in themselves. Most recently, she has focused on researching the neuroscience of leadership behavior and the circuitry of confidence. Since 2005, she has been living near her hometown, in the mountains east of San Diego. From there, she coaches one-on-one, conducts workshops and speaks widely throughout the U.S. Her recent clients have included companies such as Booz Allen Hamilton, Sony, SAIC, Qualcomm, Illumina, State Farm Insurance, Northrop Grumman and L-3. Prior to her move home, Cynthia was Senior Vice President, Director of Employee Relations & Learning for UBS Financial Services, Inc. (formerly PaineWebber) in New York and New Jersey. In that capacity, she led multiple functions, including a field and home office training department, an internal conflict resolution department, human resources policies, and Diversity. She also participated in extensive global initiatives with other UBS divisions. Before PaineWebber, Cynthia ran a successful consulting, speaking and training practice. She began her career with nine years in consumer packaged goods sales, sales management and sales training, first with Gillette, Safety Razor Division, and then with Duracell, USA. Cynthia earned an M.B.A. in Marketing from U.C.L.A., and a B.A. in Creative Studies from the University of California at Santa Barbara. She is also a professional singer/songwriter and a certified Laughter Yoga Leader. More information can be found at her website: www.cynthiaburnham.com, and she can be reached at cindy@cynthiaburnham.com.
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