The ideas book : 50 ways to generate ideas more effectively

Kevin Duncan

ISBN 10: 1907794573 / ISBN 13: 9781907794575

Editore: LID Publishing, 2015

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Titolo: The ideas book : 50 ways to generate ideas ...

Casa editrice: LID Publishing

Data di pubblicazione: 2015

Legatura: Rilegato

Condizione: Fine

Descrizione articolo

Riassunto:

Ideas are the fuel of business—it only takes one good one to make a difference. Distilled into this single, handy-sized volume are 50 of the most useful diagrams and visual techniques, many of which are used by consultants, academics, MBA students and smart managers globally to help them think of and create great ideas. Structured into five key parts (preparing to create ideas; generating ideas; generating more ideas; judging ideas; enacting ideas), the 50 diagrams are each visually presented and then explained in an accessible manner, including tips and advice on how you can apply them to your own situations.

LID Publishing's popular Concise Advice Lab notebooks are designed to be quick and comprehensive brainstorming tools for busy professionals. The small trim size makes it easy to take along in a briefcase or purse. Interior pages are matte finish, so ink won't smear, and there's plenty of space to jot notes. A ribbon makes it easy to mark your place, and the elastic outer band keeps the notebook closed.

Informazioni sull?autore:

Kevin Duncan is a business advisor, marketing expert and the author of several successful business books, including the bestselling The Diagrams Book (LID). He previously worked in the communications and advertising sector for over 25 years.