The Complete Typographer: A manual for designing with type

Perfect, Chritopher

ISBN 10: 0316903264 / ISBN 13: 9780316903264

Editore: Little, Brown, London, 1992

Riguardo questo articolo

4to (262 x 252mm). Pp 223 illustrated in full colour and duotone throughout. Brown cloth boards stamped in gilt on the spine. Previous owner's initials neatly in ink on the front free endpaper else a clean, unmarked copy in a tight binding and unclipped dust jacket. Codice articolo 91887

Dati bibliografici

Titolo: The Complete Typographer: A manual for ...

Casa editrice: Little, Brown, London

Data di pubblicazione: 1992

Legatura: Hardcover

Condizione: Very Good

Condizione sovraccoperta: very good

Edizione: First edition.

Descrizione articolo

Riassunto:

Type is presented here as the most important single element in the communications industry. It can make or break a design - it can be the design itself - adding mood, style and texture to the overall impact. It also has a visual fascination of its own. This is an illustrated survey of type from its beginnings to the present, and a practical guide to its users. It starts by outlining the basic story of type and its manufacture, from the time when typesetting was a handcraft, through to hot and cold metal typesetting and electronic photocomposition, focusing on notable landmarks in the history of type. The story is taken right up to the present, with examination of the freedom and flexibility that electronic typesetting has brought to typography and the impact of DTP, which has brought the power of type to a much wider market-place. The visual directory of typefaces follows, the book concluding with practical advice and guidance on how to use type to best effect.