Practical Text Analytics: Interpreting Text and Unstructured Data for Business Intelligence
Dr Steven Struhl
ISBN 10: 074947937X ISBN 13: 9780749479374
Editore: Kogan Page, 2016
Nuovi
Rilegato
Da
Kennys Bookshop and Art Galleries Ltd., Galway, GY, Irlanda
Valutazione del venditore 5 su 5 stelle
Venditore AbeBooks dal 27 febbraio 2001
Questo articolo specifico non è più disponibile.
Riguardo questo articolo
Descrizione:
2016. 1st Edition. hardcover. . . . . . Codice articolo V9780749479374
Riassunto:
In an age where customer opinion and feedback can have an immediate, major effect upon the success of a business or organization, marketers must have the ability to analyze unstructured data in everything from social media and internet reviews to customer surveys and phone logs. Practical Text Analytics is an essential daily reference resource, providing real-world guidance on the effective application of text analytics. The book presents the analysis process so that it is immediately understood by the marketing professionals who must use it, so they can apply proven concepts and methods correctly and with confidence.
By decoding industry terminology and demonstrating practical application of data models once reserved for experts, Practical Text Analytics shows marketers how to frame the right questions, identify key themes and find hidden meaning from unstructured data. Readers will learn to develop powerful new marketing strategies to elevate customer experience, solidify brand value and elevate reputation. Online resources include self-test questions, chapter review Q&A and an Instructor's Manual with text sources and instructions.
Informazioni sull?autore: Steven Struhl PhD, MBA, MA has more than 25 years' experience in consulting and research, specializing in practical solutions based on statistical models of decision-making and behaviour. In addition to text analytics and data mining, his work addresses how buying decisions are made, optimizing service delivery and product configurations and finding the meaningful differences among products and services. Steven also has taught graduate courses on statistical methods and data analysis. He speaks at conferences and has given numerous seminars on pricing, choice modelling, market segmentation and presenting data.
Le informazioni nella sezione "Su questo libro" possono far riferimento a edizioni diverse di questo titolo.
Dati bibliografici
Titolo: Practical Text Analytics: Interpreting Text ...
Casa editrice: Kogan Page
Data di pubblicazione: 2016
Legatura: Rilegato
Condizione: New
Edizione: prima edizione
I migliori risultati di ricerca su AbeBooks
Immagini fornite dal venditore
Practical Text Analytics
Print on DemandDa: moluna, Greven, Germania
Valutazione del venditore 4 su 5 stelle
Condizione: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Apply the tools and techniques of text analytics with ease and add value to your company by understanding its key approaches and the business reality behind them.Über den AutorrnrnSteven Struhl is Principal at Con. Codice articolo 447051701
Compra nuovo
EUR 124,14
EUR 48,99 shipping
Spedito da Germania a U.S.A.
Spedito da Germania a U.S.A.
Quantità: Più di 20 disponibili
Practical Text Analytics | Interpreting Text and Unstructured Data for Business Intelligence
Print on DemandDa: preigu, Osnabrück, Germania
Valutazione del venditore 5 su 5 stelle
Buch. Condizione: Neu. Practical Text Analytics | Interpreting Text and Unstructured Data for Business Intelligence | Steven Struhl | Buch | Einband - fest (Hardcover) | Englisch | 2016 | Kogan Page | EAN 9780749479374 | Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, 36244 Bad Hersfeld, gpsr[at]libri[dot]de | Anbieter: preigu Print on Demand. Codice articolo 103829390
Compra nuovo
EUR 128,85
EUR 70,00 shipping
Spedito da Germania a U.S.A.
Spedito da Germania a U.S.A.
Quantità: 5 disponibili
Foto dell'editore
Practical Text Analytics
Da: PBShop.store UK, Fairford, GLOS, Regno Unito
Valutazione del venditore 5 su 5 stelle
HRD. Condizione: New. New Book. Shipped from UK. Established seller since 2000. Codice articolo FW-9780749479374
Compra nuovo
EUR 131,21
EUR 5,74 shipping
Spedito da Regno Unito a U.S.A.
Spedito da Regno Unito a U.S.A.
Quantità: 15 disponibili
Foto dell'editore
Practical Text Analytics: Interpreting Text and Unstructured Data for Business Intelligence
Print on DemandDa: THE SAINT BOOKSTORE, Southport, Regno Unito
Valutazione del venditore 5 su 5 stelle
Hardback. Condizione: New. This item is printed on demand. New copy - Usually dispatched within 5-9 working days 565. Codice articolo C9780749479374
Compra nuovo
EUR 134,13
EUR 18,74 shipping
Spedito da Regno Unito a U.S.A.
Spedito da Regno Unito a U.S.A.
Quantità: Più di 20 disponibili
Immagini fornite dal venditore
Practical Text Analytics : Interpreting Text and Unstructured Data for Business Intelligence
Da: GreatBookPricesUK, Woodford Green, Regno Unito
Valutazione del venditore 5 su 5 stelle
Condizione: New. Codice articolo 26347259-n
Compra nuovo
EUR 148,86
EUR 17,14 shipping
Spedito da Regno Unito a U.S.A.
Spedito da Regno Unito a U.S.A.
Quantità: Più di 20 disponibili
Foto dell'editore
Practical Text Analytics: Interpreting Text and Unstructured Data for Business Intelligence
Da: THE SAINT BOOKSTORE, Southport, Regno Unito
Valutazione del venditore 5 su 5 stelle
Hardback. Condizione: New. New copy - Usually dispatched within 4 working days. 565. Codice articolo B9780749479374
Compra nuovo
EUR 148,87
EUR 18,74 shipping
Spedito da Regno Unito a U.S.A.
Spedito da Regno Unito a U.S.A.
Quantità: Più di 20 disponibili
Immagini fornite dal venditore
Practical Text Analytics : Interpreting Text and Unstructured Data for Business Intelligence
Da: GreatBookPrices, Columbia, MD, U.S.A.
Valutazione del venditore 5 su 5 stelle
Condizione: New. Codice articolo 26347259-n
Compra nuovo
EUR 150,72
EUR 2,25 shipping
Spedito in U.S.A.
Spedito in U.S.A.
Quantità: Più di 20 disponibili
Immagini fornite dal venditore
Practical Text Analytics
Da: Rarewaves USA, OSWEGO, IL, U.S.A.
Valutazione del venditore 5 su 5 stelle
Hardback. Condizione: New. Re-issue. In an age where customer opinion and feedback can have an immediate, major effect upon the success of a business or organization, marketers must have the ability to analyze unstructured data in everything from social media and internet reviews to customer surveys and phone logs. Practical Text Analytics is an essential daily reference resource, providing real-world guidance on the effective application of text analytics. The book presents the analysis process so that it is immediately understood by the marketing professionals who must use it, so they can apply proven concepts and methods correctly and with confidence. By decoding industry terminology and demonstrating practical application of data models once reserved for experts, Practical Text Analytics shows marketers how to frame the right questions, identify key themes and find hidden meaning from unstructured data. Readers will learn to develop powerful new marketing strategies to elevate customer experience, solidify brand value and elevate reputation. Online resources include self-test questions, chapter review QandA and an Instructor's Manual with text sources and instructions. Codice articolo LU-9780749479374
Compra nuovo
EUR 153,05
Spedizione gratuita
Spedito in U.S.A.
Spedito in U.S.A.
Quantità: Più di 20 disponibili
Foto dell'editore
Practical Text Analytics: Interpreting Text and Unstructured Data for Business Intelligence (Marketing Science)
Da: Lucky's Textbooks, Dallas, TX, U.S.A.
Valutazione del venditore 5 su 5 stelle
Condizione: New. Codice articolo ABLIING23Feb2416190151077
Compra nuovo
EUR 153,59
EUR 3,41 shipping
Spedito in U.S.A.
Spedito in U.S.A.
Quantità: Più di 20 disponibili
Immagini fornite dal venditore
Practical Text Analytics
Da: Rarewaves USA United, OSWEGO, IL, U.S.A.
Valutazione del venditore 5 su 5 stelle
Hardback. Condizione: New. Re-issue. In an age where customer opinion and feedback can have an immediate, major effect upon the success of a business or organization, marketers must have the ability to analyze unstructured data in everything from social media and internet reviews to customer surveys and phone logs. Practical Text Analytics is an essential daily reference resource, providing real-world guidance on the effective application of text analytics. The book presents the analysis process so that it is immediately understood by the marketing professionals who must use it, so they can apply proven concepts and methods correctly and with confidence. By decoding industry terminology and demonstrating practical application of data models once reserved for experts, Practical Text Analytics shows marketers how to frame the right questions, identify key themes and find hidden meaning from unstructured data. Readers will learn to develop powerful new marketing strategies to elevate customer experience, solidify brand value and elevate reputation. Online resources include self-test questions, chapter review QandA and an Instructor's Manual with text sources and instructions. Codice articolo LU-9780749479374
Compra nuovo
EUR 154,81
EUR 42,70 shipping
Spedito in U.S.A.
Spedito in U.S.A.
Quantità: Più di 20 disponibili