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Marketing and Designing the Tourist Experience
Da: Zubal-Books, Since 1961, Cleveland, OH, U.S.A.
Valutazione del venditore 5 su 5 stelle
Condizione: New. 156 pp., PAPERBACK (same isbn), NEW!! - If you are reading this, this item is actually (physically) in our stock and ready for shipment once ordered. We are not bookjackers. Buyer is responsible for any additional duties, taxes, or fees required by recipient's country.
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Marketing and Designing the Tourist Experience
Lingua: Inglese
Editore: Goodfellow Publishers, Limited, 2013
ISBN 10: 1908999462 ISBN 13: 9781908999467
Da: Better World Books Ltd, Dunfermline, Regno Unito
Valutazione del venditore 5 su 5 stelle
EUR 5,58
Spedizione EUR 5,79
Spedito da Regno Unito a U.S.A.Quantità: 1 disponibili
Aggiungi al carrelloCondizione: Very Good. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
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EUR 4,09
Spedizione EUR 10,00
Spedito da Germania a U.S.A.Quantità: 1 disponibili
Aggiungi al carrelloCondizione: very good. Gut/Very good: Buch bzw. Schutzumschlag mit wenigen Gebrauchsspuren an Einband, Schutzumschlag oder Seiten. / Describes a book or dust jacket that does show some signs of wear on either the binding, dust jacket or pages.
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Experiential Marketing: Consumer Behavior, Customer Experience and The 7Es
Da: Shakespeare Book House, Rockford, IL, U.S.A.
Valutazione del venditore 4 su 5 stelle
Condizione: very_good. The book is clean and shows minor shelf ware,
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EUR 5,77
Spedizione EUR 10,00
Spedito da Germania a U.S.A.Quantità: 1 disponibili
Aggiungi al carrelloCondizione: very good. Gut/Very good: Buch bzw. Schutzumschlag mit wenigen Gebrauchsspuren an Einband, Schutzumschlag oder Seiten. / Describes a book or dust jacket that does show some signs of wear on either the binding, dust jacket or pages.
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EUR 9,89
Spedizione EUR 10,00
Spedito da Germania a U.S.A.Quantità: 2 disponibili
Aggiungi al carrelloCondizione: good. Befriedigend/Good: Durchschnittlich erhaltenes Buch bzw. Schutzumschlag mit Gebrauchsspuren, aber vollständigen Seiten. / Describes the average WORN book or dust jacket that has all the pages present.
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EUR 3,50
Spedizione EUR 16,50
Spedito da Francia a U.S.A.Quantità: 1 disponibili
Aggiungi al carrelloSoftcover. Condizione: Bon. Ancien livre de bibliothèque avec équipements. Edition 2014. Ammareal reverse jusqu'à 15% du prix net de cet article à des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, Good. Former library book. Edition 2014. Ammareal gives back up to 15% of this item's net price to charity organizations.
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EUR 3,50
Spedizione EUR 16,50
Spedito da Francia a U.S.A.Quantità: 1 disponibili
Aggiungi al carrelloSoftcover. Condizione: Très bon. Ancien livre de bibliothèque avec équipements. Edition 2014. Ammareal reverse jusqu'à 15% du prix net de cet article à des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, Very good. Former library book. Edition 2014. Ammareal gives back up to 15% of this item's net price to charity organizations.
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EUR 3,50
Spedizione EUR 16,50
Spedito da Francia a U.S.A.Quantità: 1 disponibili
Aggiungi al carrelloSoftcover. Condizione: Très bon. Ancien livre de bibliothèque avec équipements. Edition 2014. Ammareal reverse jusqu'à 15% du prix net de cet article à des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, Very good. Former library book. Edition 2014. Ammareal gives back up to 15% of this item's net price to charity organizations.
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paperback. Condizione: Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority!
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Experiential Marketing: Consumer Behavior, Customer Experience and The 7Es
Lingua: Inglese
Editore: Taylor & Francis Ltd, United Kingdom, London, 2019
ISBN 10: 1138293164 ISBN 13: 9781138293168
Da: WorldofBooks, Goring-By-Sea, WS, Regno Unito
Valutazione del venditore 5 su 5 stelle
EUR 24,56
Spedizione EUR 6,48
Spedito da Regno Unito a U.S.A.Quantità: 1 disponibili
Aggiungi al carrelloPaperback. Condizione: Very Good. Why do some brands make us feel good, while others frustrate us? What makes us engage with certain brands, rebuy the same products, return to the same store or revisit the same destination over and over again? Is there a framework underlying how past and lived shopping experiences can affect our future experiences, our buying decisions, and our brand loyalty? In this exciting new book, Wided Batat introduces readers to the new customer experience framework and the era of the "Experiential Marketing Mix." She introduces the concept of the 7Es (Experience, Exchange, Extension, Emphasis, Empathy, Emotional touchpoints, Emic/Etic process); a tool that focuses on the consumer as a starting point in marketing strategies. By using these, companies can design suitable, emotional, and profitable customer experiences in a phygital context (physical place and digital space) including both offline and online digital experiences. Batat argues that a traditional product-centric should be replaced by the appropriate mix of 7Es, based upon a more consumer/experience-centric logic. Experiential Marketing is a guide to building experiences consumers cannot forget. It will be of interest for CEOs, brand managers, marketing and communication professionals, students, and anyone eager to learn more about how to design the ultimate customer experience in a new phygital. In this book, Professor Batat combines theory and practice and gives readers an overview of: the origins and the rise of the customer experience logic, the 7Es of the new experiential marketing mix, and the challenges for the future. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
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Experiential Marketing 1St Edition
Lingua: Inglese
Editore: T&F India, 2019
Da: Books in my Basket, New Delhi, India
Valutazione del venditore 5 su 5 stelle
EUR 15,57
Spedizione EUR 16,00
Spedito da India a U.S.A.Quantità: 1 disponibili
Aggiungi al carrelloSoft cover. Condizione: New. ISBN:9781032906171,Territorial restriction maybe printed on the book. This is an Int'l edition, ISBN and cover may differ from US edition, Contents same as US edition.
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Experiential Marketing: Consumer Behavior, Customer Experience and The 7Es
Da: Textbooks_Source, Columbia, MO, U.S.A.
Valutazione del venditore 5 su 5 stelle
Prima edizione
Paperback. Condizione: Good. 1st Edition. Ships in a BOX from Central Missouri! May not include working access code. Will not include dust jacket. Has used sticker(s) and some writing or highlighting. UPS shipping for most packages, (Priority Mail for AK/HI/APO/PO Boxes).
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Experiential Marketing: Consumer Behavior, Customer Experience and The 7Es
Da: Greener Books, London, Regno Unito
Valutazione del venditore 4 su 5 stelle
EUR 15,14
Spedizione EUR 18,51
Spedito da Regno Unito a U.S.A.Quantità: 1 disponibili
Aggiungi al carrelloPaperback. Condizione: Used; Very Good. **SHIPPED FROM UK** We believe you will be completely satisfied with our quick and reliable service. All orders are dispatched as swiftly as possible! Buy with confidence! Greener Books.
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Experiential Marketing: Consumer Behavior, Customer Experience and The 7Es
Da: Greener Books, London, Regno Unito
Valutazione del venditore 4 su 5 stelle
EUR 15,14
Spedizione EUR 18,51
Spedito da Regno Unito a U.S.A.Quantità: 1 disponibili
Aggiungi al carrelloPaperback. Condizione: Used; Good. **SHIPPED FROM UK** We believe you will be completely satisfied with our quick and reliable service. All orders are dispatched as swiftly as possible! Buy with confidence! Greener Books.
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Concevoir et amà liorer l'expà rience client digitale: Le Triangle de l'Expà rience Digitale pour rà ussir la transformation digitale. Le Blue Sunflower . L'approche Physical 2030 pour performer
Da: WorldofBooks, Goring-By-Sea, WS, Regno Unito
Valutazione del venditore 5 su 5 stelle
EUR 23,85
Spedizione EUR 6,48
Spedito da Regno Unito a U.S.A.Quantità: 2 disponibili
Aggiungi al carrelloPaperback. Condizione: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
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EUR 20,71
Spedizione EUR 10,00
Spedito da Germania a U.S.A.Quantità: 2 disponibili
Aggiungi al carrelloCondizione: very good. Gut/Very good: Buch bzw. Schutzumschlag mit wenigen Gebrauchsspuren an Einband, Schutzumschlag oder Seiten. / Describes a book or dust jacket that does show some signs of wear on either the binding, dust jacket or pages.
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Comprendre et séduire la génération Z - Comportements de consommation et relations des post-millennials avec les marques
Da: Démons & Merveilles, Joinville, Francia
Valutazione del venditore 5 su 5 stelle
EUR 9,00
Spedizione EUR 22,00
Spedito da Francia a U.S.A.Quantità: 1 disponibili
Aggiungi al carrelloCondizione: Good. Bon état -. quelques marques de lecture et/ou de stodckage sur couverture et coins mais du reste en bon état - envoi rapide et soigné dans enveloppe à bulles depuis france. 2017. 336 pages. Good.
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Digital Luxury: Transforming Brands and Consumer Experiences
Da: AwesomeBooks, Wallingford, Regno Unito
Valutazione del venditore 5 su 5 stelle
EUR 37,12
Spedizione EUR 4,77
Spedito da Regno Unito a U.S.A.Quantità: 1 disponibili
Aggiungi al carrelloPaperback. Condizione: Very Good. Digital Luxury: Transforming Brands and Consumer Experiences This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. .
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Experience Marketing : Consumer Behavior, Customer Experience and the 7Es
Da: GreatBookPrices, Columbia, MD, U.S.A.
Valutazione del venditore 5 su 5 stelle
Condizione: good. May show signs of wear, highlighting, writing, and previous use. This item may be a former library book with typical markings. No guarantee on products that contain supplements Your satisfaction is 100% guaranteed. Twenty-five year bookseller with shipments to over fifty million happy customers.
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Experiential Marketing: Consumer Behavior, Customer Experience and The 7Es
Da: Hilltop Book Shop, Marshfield, WI, U.S.A.
Valutazione del venditore 5 su 5 stelle
paperback. Condizione: Good. Paperback in good condition. Some creasing and edge wear to covers and pages. Clean pages free of writing, marks or tears. Binding is secure. No spine creases. Our feedback says it all! Feel confident when you order from Hilltop Book Shop.
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Digital Luxury: Transforming Brands and Consumer Experiences
Lingua: Inglese
Editore: SAGE Publications Ltd 27/05/2019, 2019
ISBN 10: 1526458942 ISBN 13: 9781526458940
Da: Bahamut Media, Reading, Regno Unito
Valutazione del venditore 5 su 5 stelle
EUR 37,12
Spedizione EUR 8,08
Spedito da Regno Unito a U.S.A.Quantità: 1 disponibili
Aggiungi al carrelloPaperback. Condizione: Very Good. Shipped within 24 hours from our UK warehouse. Clean, undamaged book with no damage to pages and minimal wear to the cover. Spine still tight, in very good condition. Remember if you are not happy, you are covered by our 100% money back guarantee.
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Youth Marketing to Digital Natives
Da: PBShop.store UK, Fairford, GLOS, Regno Unito
Valutazione del venditore 5 su 5 stelle
EUR 42,23
Spedizione EUR 5,81
Spedito da Regno Unito a U.S.A.Quantità: 15 disponibili
Aggiungi al carrelloPAP. Condizione: New. New Book. Shipped from UK. Established seller since 2000.
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Youth Marketing to Digital Natives (eng)
Da: Brook Bookstore On Demand, Napoli, NA, Italia
Valutazione del venditore 3 su 5 stelle
EUR 42,85
Spedizione EUR 5,50
Spedito da Italia a U.S.A.Quantità: Più di 20 disponibili
Aggiungi al carrelloCondizione: new.
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Marketing and Designing the Tourist Experience
Da: GreatBookPrices, Columbia, MD, U.S.A.
Valutazione del venditore 5 su 5 stelle
EUR 47,78
Spedizione EUR 2,27
Spedito in U.S.A.Quantità: Più di 20 disponibili
Aggiungi al carrelloCondizione: New.
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Marketing and Designing the Tourist Experience
Lingua: Inglese
Editore: Goodfellow Publishers Limited, GB, 2013
ISBN 10: 1908999462 ISBN 13: 9781908999467
Da: Rarewaves.com USA, London, LONDO, Regno Unito
Valutazione del venditore 5 su 5 stelle
EUR 51,08
Spedizione gratuita
Spedito da Regno Unito a U.S.A.Quantità: 10 disponibili
Aggiungi al carrelloPaperback. Condizione: New. The originality of this text lies in its combination of a wide range of knowledge, theory and best practice that has so far been widely distributed across a range of sources. Drawing all this together allows the authors to offer a much needed multifaceted but carefully integrated overview of managing and promoting the tourist experience.For students and practitioners alike it will make clear both in theory and in practice:.What really lies at the heart of the customer experience;.How to manage and improve service provision;.How to influence the customer experience;.Key examples illustrating real world success. The topic of 'experience' is becoming central to a proper and full understanding of consumer behaviour and the book covers the key sectors where it is a critical factor- from resort management and tourist information to destination marketing. International in scope and applicability it backs up the theory throughout with relevant case materials, questions and exercises.Written by experienced educators it is ideal for upper level students in tourism marketing and tourism management, and important for all practitioners and managers who also need to understand the principles and practice of experiential and tourism marketing, tourist behaviour, service quality and customer experience.
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Marketing and Designing the Tourist Experience
Da: GreatBookPrices, Columbia, MD, U.S.A.
Valutazione del venditore 5 su 5 stelle
EUR 49,87
Spedizione EUR 2,27
Spedito in U.S.A.Quantità: Più di 20 disponibili
Aggiungi al carrelloCondizione: As New. Unread book in perfect condition.
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EUR 22,00
Spedizione EUR 17,20
Spedito da Francia a U.S.A.Quantità: 1 disponibili
Aggiungi al carrelloCondizione: Neuf.
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Youth Marketing to Digital Natives
Da: Revaluation Books, Exeter, Regno Unito
Valutazione del venditore 5 su 5 stelle
EUR 43,80
Spedizione EUR 11,58
Spedito da Regno Unito a U.S.A.Quantità: 2 disponibili
Aggiungi al carrelloPaperback. Condizione: Brand New. 288 pages. 9.25x6.13x1.06 inches. In Stock.
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Youth Marketing to Digital Natives
Lingua: Inglese
Editore: Edward Elgar Publishing Ltd, 2022
ISBN 10: 1035308169 ISBN 13: 9781035308163
Da: Kennys Bookshop and Art Galleries Ltd., Galway, GY, Irlanda
Valutazione del venditore 5 su 5 stelle
EUR 45,40
Spedizione EUR 10,50
Spedito da Irlanda a U.S.A.Quantità: Più di 20 disponibili
Aggiungi al carrelloCondizione: New. 2022. Paperback. . . . . .
