Lingua: Inglese
Editore: Emerald Publishing Limited, 2013
ISBN 10: 1781902100 ISBN 13: 9781781902103
Da: Ammareal, Morangis, Francia
EUR 17,09
Quantità: 1 disponibili
Aggiungi al carrelloHardcover. Condizione: Très bon. Ancien livre de bibliothèque avec équipements. Edition 2013. Ammareal reverse jusqu'à 15% du prix net de cet article à des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, Very good. Former library book. Edition 2013. Ammareal gives back up to 15% of this item's net price to charity organizations.
Lingua: Inglese
Editore: Emerald Publishing Limited, 2013
ISBN 10: 1781902100 ISBN 13: 9781781902103
Da: Basi6 International, Irving, TX, U.S.A.
Condizione: Brand New. New. US edition. Expediting shipping for all USA and Europe orders excluding PO Box. Excellent Customer Service.
Lingua: Inglese
Editore: Emerald Publishing Limited, 2013
ISBN 10: 1781902100 ISBN 13: 9781781902103
Da: THE SAINT BOOKSTORE, Southport, Regno Unito
EUR 120,30
Quantità: Più di 20 disponibili
Aggiungi al carrelloHardback. Condizione: New. New copy - Usually dispatched within 4 working days.
Lingua: Inglese
Editore: Emerald Publishing Limited, 2013
ISBN 10: 1781902100 ISBN 13: 9781781902103
Da: GreatBookPrices, Columbia, MD, U.S.A.
EUR 139,00
Quantità: Più di 20 disponibili
Aggiungi al carrelloCondizione: New.
Lingua: Inglese
Editore: Emerald Group Publishing Limited, 2013
ISBN 10: 1781902100 ISBN 13: 9781781902103
Da: PBShop.store UK, Fairford, GLOS, Regno Unito
EUR 137,41
Quantità: 15 disponibili
Aggiungi al carrelloHRD. Condizione: New. New Book. Shipped from UK. Established seller since 2000.
Lingua: Inglese
Editore: Emerald Publishing Limited, 2013
ISBN 10: 1781902100 ISBN 13: 9781781902103
Da: Brook Bookstore On Demand, Napoli, NA, Italia
EUR 135,90
Quantità: Più di 20 disponibili
Aggiungi al carrelloCondizione: new.
Lingua: Inglese
Editore: Emerald Group Publishing Limited, 2013
ISBN 10: 1781902100 ISBN 13: 9781781902103
Da: Majestic Books, Hounslow, Regno Unito
EUR 139,12
Quantità: 3 disponibili
Aggiungi al carrelloCondizione: New. pp. 300.
Lingua: Inglese
Editore: Emerald Publishing Limited, 2013
ISBN 10: 1781902100 ISBN 13: 9781781902103
Da: GreatBookPricesUK, Woodford Green, Regno Unito
EUR 137,40
Quantità: Più di 20 disponibili
Aggiungi al carrelloCondizione: New.
EUR 152,28
Quantità: Più di 20 disponibili
Aggiungi al carrelloCondizione: As New. Unread book in perfect condition.
Lingua: Inglese
Editore: Emerald Publishing Limited, 2013
ISBN 10: 1781902100 ISBN 13: 9781781902103
Da: Ria Christie Collections, Uxbridge, Regno Unito
EUR 142,80
Quantità: Più di 20 disponibili
Aggiungi al carrelloCondizione: New. In.
Lingua: Inglese
Editore: Emerald Group Publishing Limited, 2013
ISBN 10: 1781902100 ISBN 13: 9781781902103
Da: Books Puddle, New York, NY, U.S.A.
Condizione: New. pp. 300.
Lingua: Inglese
Editore: Emerald Publishing Limited, 2013
ISBN 10: 1781902100 ISBN 13: 9781781902103
Da: Kennys Bookshop and Art Galleries Ltd., Galway, GY, Irlanda
EUR 148,93
Quantità: Più di 20 disponibili
Aggiungi al carrelloCondizione: New. Focuses on the study of how humans use high quality, highly pleasurable, and frequently rare products, services, and experiences to distinguish to themselves and others who they are as well as whom they are not - both within and across cultures. Editor(s): Woodside, Arch G.; Ko, Eunju. Series Editor(s): Woodside, Arch G. Series: Advances in Culture, Tourism and Hospitality Research. Num Pages: 300 pages, col. Illustrations. BIC Classification: JFCK; JFFT. Category: (P) Professional & Vocational. Dimension: 231 x 160 x 17. Weight in Grams: 368. . 2013. Hardcover. . . . .
Da: GreatBookPricesUK, Woodford Green, Regno Unito
EUR 147,87
Quantità: Più di 20 disponibili
Aggiungi al carrelloCondizione: New.
Lingua: Inglese
Editore: SAGE Publications Ltd, London, 2026
ISBN 10: 1036235726 ISBN 13: 9781036235727
Da: Grand Eagle Retail, Bensenville, IL, U.S.A.
Hardcover. Condizione: new. Hardcover. The Sage Handbook of Luxury Brand Management and Marketing is the definitive reference for understanding the evolving world of luxury branding. Bringing together leading scholars and industry experts from around the globe, this comprehensive volume explores the foundations, innovations, and future directions of luxury marketing in a rapidly changing global landscape.Spanning seven thematic parts, the handbook covers everything from the psychology of luxury consumption and international branding strategies to digital transformation, sustainability, and cultural innovation. It traces the historical roots of luxury marketing while addressing contemporary challenges such as ethical sourcing, second-hand markets, AI-driven personalization, and the rise of experiential and purpose-driven luxury.With contributions from pioneers in the field, this volume reflects the international diversity and intellectual richness of luxury brand research today. It offers both theoretical depth and practical insight, making it an essential resource for scholars, postgraduate students, and professionals seeking to understand and shape the future of luxury branding.Part 1: Rethinking Luxury in a Changing WorldPart 2: The Evolving Luxury ConsumerPart 3: International Luxury MarketingPart 4: Service Innovation, Operations, and Financial Strategy in LuxuryPart 5: Luxury Identity and Cultural Construction of MeaningPart 6: Strategic Levers for Luxury Brand GrowthPart 7: Digital Luxury Futures The SAGE Handbook of Luxury Brand Management is the essential guide to understanding, managing, and innovating in the global luxury market. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
EUR 165,79
Quantità: Più di 20 disponibili
Aggiungi al carrelloCondizione: New.
Da: GreatBookPricesUK, Woodford Green, Regno Unito
EUR 152,73
Quantità: Più di 20 disponibili
Aggiungi al carrelloCondizione: As New. Unread book in perfect condition.
Da: THE SAINT BOOKSTORE, Southport, Regno Unito
EUR 158,36
Quantità: Più di 20 disponibili
Aggiungi al carrelloHardback. Condizione: New. New copy - Usually dispatched within 4 working days.
Lingua: Inglese
Editore: Emerald Publishing Limited, 2013
ISBN 10: 1781902100 ISBN 13: 9781781902103
Da: GreatBookPricesUK, Woodford Green, Regno Unito
EUR 164,71
Quantità: Più di 20 disponibili
Aggiungi al carrelloCondizione: As New. Unread book in perfect condition.
Lingua: Inglese
Editore: Emerald Group Publishing Limited, 2013
ISBN 10: 1781902100 ISBN 13: 9781781902103
Da: Mispah books, Redhill, SURRE, Regno Unito
EUR 155,11
Quantità: 1 disponibili
Aggiungi al carrelloHardcover. Condizione: Like New. LIKE NEW. SHIPS FROM MULTIPLE LOCATIONS. book.
Lingua: Inglese
Editore: Emerald Publishing Limited, 2013
ISBN 10: 1781902100 ISBN 13: 9781781902103
Da: GreatBookPrices, Columbia, MD, U.S.A.
EUR 187,44
Quantità: Più di 20 disponibili
Aggiungi al carrelloCondizione: As New. Unread book in perfect condition.
Lingua: Inglese
Editore: Emerald Publishing Limited, GB, 2013
ISBN 10: 1781902100 ISBN 13: 9781781902103
Da: Rarewaves USA, OSWEGO, IL, U.S.A.
EUR 191,07
Quantità: Più di 20 disponibili
Aggiungi al carrelloHardback. Condizione: New. "Luxury Fashion and Culture" focuses on the study of how humans use high quality, highly pleasurable, and frequently rare products, services, and experiences to distinguish to themselves and others who they are as well as whom they are not - both within and across cultures. Luxury fashion enables the individual to transform herself - to play a part in scenes exuding refinement, acceptance, high status, and good taste and risk ridicule by playing the part badly. The chapters provide new theory, recipes of methods, and findings on how culture helps humans manage and respond to luxury fashion enactments. Rather than focusing on traditional cultural transformations, it focuses on personal expressions of self and archetypal role-playing and fulfilment through the power of luxury fashion. This volume: applies the perspectives of Veblen, Goffman, McCracken, Thompson, and Belk to provide a theoretical foundation to explain why and how humans buy and enact luxury fashion products, services, and experiences; includes confirmatory personal introspections of explanations of luxury fashion enactments with self-photographs and self-interpretations of the enactments to explain how individuals enact luxury fashion and respond to alternative fashion-marketing designs; and is unique in conjoining sociology, psychology, marketing, and economics to advance fashion marketing theory and research.
Lingua: Inglese
Editore: SAGE Publications Ltd, London, 2026
ISBN 10: 1036235726 ISBN 13: 9781036235727
Da: CitiRetail, Stevenage, Regno Unito
EUR 147,88
Quantità: 1 disponibili
Aggiungi al carrelloHardcover. Condizione: new. Hardcover. The Sage Handbook of Luxury Brand Management and Marketing is the definitive reference for understanding the evolving world of luxury branding. Bringing together leading scholars and industry experts from around the globe, this comprehensive volume explores the foundations, innovations, and future directions of luxury marketing in a rapidly changing global landscape.Spanning seven thematic parts, the handbook covers everything from the psychology of luxury consumption and international branding strategies to digital transformation, sustainability, and cultural innovation. It traces the historical roots of luxury marketing while addressing contemporary challenges such as ethical sourcing, second-hand markets, AI-driven personalization, and the rise of experiential and purpose-driven luxury.With contributions from pioneers in the field, this volume reflects the international diversity and intellectual richness of luxury brand research today. It offers both theoretical depth and practical insight, making it an essential resource for scholars, postgraduate students, and professionals seeking to understand and shape the future of luxury branding.Part 1: Rethinking Luxury in a Changing WorldPart 2: The Evolving Luxury ConsumerPart 3: International Luxury MarketingPart 4: Service Innovation, Operations, and Financial Strategy in LuxuryPart 5: Luxury Identity and Cultural Construction of MeaningPart 6: Strategic Levers for Luxury Brand GrowthPart 7: Digital Luxury Futures The SAGE Handbook of Luxury Brand Management is the essential guide to understanding, managing, and innovating in the global luxury market. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability.
Lingua: Inglese
Editore: Emerald Publishing Limited, 2013
ISBN 10: 1781902100 ISBN 13: 9781781902103
Da: Kennys Bookstore, Olney, MD, U.S.A.
EUR 185,93
Quantità: Più di 20 disponibili
Aggiungi al carrelloCondizione: New. Focuses on the study of how humans use high quality, highly pleasurable, and frequently rare products, services, and experiences to distinguish to themselves and others who they are as well as whom they are not - both within and across cultures. Editor(s): Woodside, Arch G.; Ko, Eunju. Series Editor(s): Woodside, Arch G. Series: Advances in Culture, Tourism and Hospitality Research. Num Pages: 300 pages, col. Illustrations. BIC Classification: JFCK; JFFT. Category: (P) Professional & Vocational. Dimension: 231 x 160 x 17. Weight in Grams: 368. . 2013. Hardcover. . . . . Books ship from the US and Ireland.
EUR 197,18
Quantità: Più di 20 disponibili
Aggiungi al carrelloCondizione: New.
Lingua: Inglese
Editore: Emerald Publishing Limited, GB, 2013
ISBN 10: 1781902100 ISBN 13: 9781781902103
Da: Rarewaves USA United, OSWEGO, IL, U.S.A.
EUR 193,65
Quantità: Più di 20 disponibili
Aggiungi al carrelloHardback. Condizione: New. "Luxury Fashion and Culture" focuses on the study of how humans use high quality, highly pleasurable, and frequently rare products, services, and experiences to distinguish to themselves and others who they are as well as whom they are not - both within and across cultures. Luxury fashion enables the individual to transform herself - to play a part in scenes exuding refinement, acceptance, high status, and good taste and risk ridicule by playing the part badly. The chapters provide new theory, recipes of methods, and findings on how culture helps humans manage and respond to luxury fashion enactments. Rather than focusing on traditional cultural transformations, it focuses on personal expressions of self and archetypal role-playing and fulfilment through the power of luxury fashion. This volume: applies the perspectives of Veblen, Goffman, McCracken, Thompson, and Belk to provide a theoretical foundation to explain why and how humans buy and enact luxury fashion products, services, and experiences; includes confirmatory personal introspections of explanations of luxury fashion enactments with self-photographs and self-interpretations of the enactments to explain how individuals enact luxury fashion and respond to alternative fashion-marketing designs; and is unique in conjoining sociology, psychology, marketing, and economics to advance fashion marketing theory and research.
Da: Revaluation Books, Exeter, Regno Unito
EUR 263,87
Quantità: 2 disponibili
Aggiungi al carrelloHardcover. Condizione: Brand New. 143 pages. 9.00x6.00x0.55 inches. In Stock.
Da: Revaluation Books, Exeter, Regno Unito
EUR 266,40
Quantità: 2 disponibili
Aggiungi al carrelloHardcover. Condizione: Brand New. 600 pages. 9.68x7.24x6.85 inches. In Stock.
Condizione: New.
Da: Revaluation Books, Exeter, Regno Unito
EUR 158,03
Quantità: 2 disponibili
Aggiungi al carrelloHardcover. Condizione: Brand New. 143 pages. 9.00x6.00x0.55 inches. In Stock. This item is printed on demand.
Lingua: Inglese
Editore: Emerald Publishing Limited, 2013
ISBN 10: 1781902100 ISBN 13: 9781781902103
Da: THE SAINT BOOKSTORE, Southport, Regno Unito
EUR 169,05
Quantità: Più di 20 disponibili
Aggiungi al carrelloHardback. Condizione: New. This item is printed on demand. New copy - Usually dispatched within 5-9 working days.