Hanssens (231 risultati)

Paperback. Condizione: Fair. This book reports over a decade's worth of research on the development of empirical response models that have important uses for generating marketing knowledge and improving marketing decisions. Some of its contributions to marketing are the following: 1. It integrates state-of-the art technical material with discussions of its relevance to management. 2. It provides continuity to a research stream over 20 years old. 3. It illustrates how marketing generalizations are the basis of marketing theory and marketing knowledge. 4. It shows how the research can be applied to marketing planning and forecasting. 5. It presents original research in marketing. The book addresses both marketing researchers and marketing managers. This can be done because empirical decision models are helpful in practice and are also based on theories of response. Econometric and time series analysis (ETS) is one of the few areas in marketing where there is little, if any, conflict between the academic sphere and the world of professional practice. Market Response Models is a sequel to Marketing Models and Econometric Research, published in 1976. It is rare for a research-oriented book in market- ing to be updated or to have a sequel. Unlike many other methodologies, ETS research in marketing has stood the test of time. It remains the main method for discovering relations among marketing variables.…

Paperback. Condizione: Good. This book reports over a decade's worth of research on the development of empirical response models that have important uses for generating marketing knowledge and improving marketing decisions. Some of its contributions to marketing are the following: 1. It integrates state-of-the art technical material with discussions of its relevance to management. 2. It provides continuity to a research stream over 20 years old. 3. It illustrates how marketing generalizations are the basis of marketing theory and marketing knowledge. 4. It shows how the research can be applied to marketing planning and forecasting. 5. It presents original research in marketing. The book addresses both marketing researchers and marketing managers. This can be done because empirical decision models are helpful in practice and are also based on theories of response. Econometric and time series analysis (ETS) is one of the few areas in marketing where there is little, if any, conflict between the academic sphere and the world of professional practice. Market Response Models is a sequel to Marketing Models and Econometric Research, published in 1976. It is rare for a research-oriented book in market- ing to be updated or to have a sequel. Unlike many other methodologies, ETS research in marketing has stood the test of time. It remains the main method for discovering relations among marketing variables.…

Paperback. Condizione: Good. This book reports over a decade's worth of research on the development of empirical response models that have important uses for generating marketing knowledge and improving marketing decisions. Some of its contributions to marketing are the following: 1. It integrates state-of-the art technical material with discussions of its relevance to management. 2. It provides continuity to a research stream over 20 years old. 3. It illustrates how marketing generalizations are the basis of marketing theory and marketing knowledge. 4. It shows how the research can be applied to marketing planning and forecasting. 5. It presents original research in marketing. The book addresses both marketing researchers and marketing managers. This can be done because empirical decision models are helpful in practice and are also based on theories of response. Econometric and time series analysis (ETS) is one of the few areas in marketing where there is little, if any, conflict between the academic sphere and the world of professional practice. Market Response Models is a sequel to Marketing Models and Econometric Research, published in 1976. It is rare for a research-oriented book in market- ing to be updated or to have a sequel. Unlike many other methodologies, ETS research in marketing has stood the test of time. It remains the main method for discovering relations among marketing variables.…

Paperback. Condizione: Fair. This book reports over a decade's worth of research on the development of empirical response models that have important uses for generating marketing knowledge and improving marketing decisions. Some of its contributions to marketing are the following: 1. It integrates state-of-the art technical material with discussions of its relevance to management. 2. It provides continuity to a research stream over 20 years old. 3. It illustrates how marketing generalizations are the basis of marketing theory and marketing knowledge. 4. It shows how the research can be applied to marketing planning and forecasting. 5. It presents original research in marketing. The book addresses both marketing researchers and marketing managers. This can be done because empirical decision models are helpful in practice and are also based on theories of response. Econometric and time series analysis (ETS) is one of the few areas in marketing where there is little, if any, conflict between the academic sphere and the world of professional practice. Market Response Models is a sequel to Marketing Models and Econometric Research, published in 1976. It is rare for a research-oriented book in market- ing to be updated or to have a sequel. Unlike many other methodologies, ETS research in marketing has stood the test of time. It remains the main method for discovering relations among marketing variables.…

Paperback. Condizione: Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority.

Paperback. Condizione: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.

Soft cover. Condizione: Fair. Institutiones Liturgicae de Ritibus Orientalibus. Appendix ad T. II et III. Indices et Versiones 120 pages, some pages unopened, fragile but a unique find printed in Rome in1932. Appendix for Eastern Christianity.

Soft cover. Condizione: Good. 8vo - over 7¾ - 9¾" tall. 120pp. Good, lightly worn original wrappers and sunning around the edges. Ink signature to front cover. Pages unopened. One page has a 4 cm long closed tear at the edge. Otherwise sound.

Condizione: New.

Condizione: As New. Unread book in perfect condition.

Condizione: New.

Taschenbuch. Condizione: Gut. 80 Seiten; Das Buch befindet sich in einem gut erhaltenen Zustand. In NIEDERLÄNDISCHER Sprache. Sprache: Niederländisch Gewicht in Gramm: 120.

Condizione: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,750grams, ISBN:079239013X.

Magazine. 36p. includes covers, 8.5x11 inches, news, reports, opinion, services and resources, photos, very good magazine in stapled pictorial wraps. Reports on AIDS Exceptionalism, Shahar Case Appeal, Gay Marriage, Asian-Pacific Islander & Gay Civil Rights etc.

hardcover. Condizione: Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority.

Condizione: AS NEW. Etat de NEUF / AS NEW condition 9052015074 9789052015071 BP58 3.

Hardcover. Condizione: Very Good. Hardcover. No DJ. Pages clean and unmarked. Covers show very minor shelf wear. Binding tight, hinges strong. (Relié. Pas de DJ. Pages propres et non marquées. Les couvertures présentent une usure très mineure des étagères. Reliure serrée, charnières solides.; 100% Satisfaction Guaranteed! Ships same or next business day. …

Condizione: Very Good. Envoi rapide intérieur frais bords frottés très bonne tenue. 15x24x3cm. 2009. Broché. 397 pages. Very Good.

Condizione: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,750grams, ISBN:079239013X.

Condizione: New. In English.

paperback. Condizione: New. 1st.

Hardcover. Condizione: Very Good. No Jacket. 1st Edition. Reprint Edition. Book.

Hardcover. Condizione: Very Good. Hardcover. No DJ. Pages clean and unmarked. Covers show very minor shelf wear. Binding tight, hinges strong. (Relié. Pas de DJ. Pages propres et non marquées. Les couvertures présentent une usure très mineure des étagères. Reliure serrée, charnières solides.; 100% Satisfaction Guaranteed! Ships same or next business day. …

paperback. Condizione: New. 1st.

144 p. Paperback (Mooi exemplaar.).

Condizione: New.

Condizione: As New. Unread book in perfect condition.

Paperback, nette staat, 144 pagina's.

22 x 15 cm. Condizione: Gut. 120 Seiten Halbleinen-Bibliothekseinband (Hardcover) mit Bibliotheksrückenschild und unter Verwendung des original Titels. Gut erhalten. Innen mit Bibliotheksstempeln, Papier etwas gebräunt, sauberes Exemplar. Lateinische Sprache B15-01-02Z Altersfreigabe FSK ab 0 Jahre la Gewicht in Gramm: 272.…

Couverture souple. Condizione: Très bon. Un beau catalogue très bien illustré dans un musée - château consacré au XVIII ème siècle.