Introduction roy dickinson (1 risultati)
Altre immaginiHow to Get a Job and Win Success in Advertising
Walter A. Lowen and Lillian Eichler Watson / Introduction by Roy Dickinson
Editore: Prentice-Hall 1941
- Rilegato
Da: Boyd Used & Rare Books, Portland, OR, U.S.A.Boyd Used & Rare Books
Contatta il venditoreVenditore con 5 stelleCondizione: Usato - Molto buono
EUR 48,82
EUR 6,03 spedizioneSpedito in U.S.A.Quantità: 1 disponibili
Hardcover. Condizione: Very Good. Red cloth boards with gilt on spine and front cover. Boards rubbed and showing some light scuffing and a very small bit of general soiling. Previous owner's bookplate on front paste-down, else interior is clean and unmarked. Many illustrations. xiv, 382 pages. Scarce. Classic early 1940s adverti…sing industry career advice. The author, Walter A. Lowen (1894-1965), was an advertising employment specialist. He graduated from the Columbia University School of Journalism in 1917 and afterwards studied advertising copywriting under some of its leading practitioners. In 1920 he founded the highly successful Walter A. Lowen Placement Agency in New York City which specialized in the placement of advertising personnel. It was one of the first counseling and placement services of its kind. At the time of his retirement from the company in 1957, he had placed 100,000 men and women in advertising jobs.
