Da: Books Puddle, New York, NY, U.S.A.
Condizione: New.
Condizione: Brand New. New. US edition. Expediting shipping for all USA and Europe orders excluding PO Box. Excellent Customer Service.
Condizione: New. This is a Brand-new US Edition. This Item may be shipped from US or any other country as we have multiple locations worldwide.
Da: Majestic Books, Hounslow, Regno Unito
EUR 41,46
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Aggiungi al carrelloCondizione: New.
Lingua: Inglese
Editore: Taylor and Francis Ltd, GB, 2026
ISBN 10: 1032891149 ISBN 13: 9781032891149
Da: Rarewaves.com USA, London, LONDO, Regno Unito
EUR 52,67
Quantità: 3 disponibili
Aggiungi al carrelloPaperback. Condizione: New. This lively and engaging book helps marketers create more effective strategies and campaigns. It explores why customers behave the way they do, drawing on hundreds of psychological theories and showing how these can be applied to marketing practice.The book presents a broad framework, grouping psychology theories together into a simple to follow 'ABC' approach: Understanding your audience, communicating brand perception and helping customers to make the right choice - posing key questions to consider. Understanding the basics of psychology gives invaluable insight into customer behaviour, whether in B2C, B2B, or non-profit contexts. Written by authors with expertise in both marketing psychology and marketing practice, the book presents the latest research in a way that will be accessible to all, guiding readers through the psychology underpinning marketing to understand human behaviour and explain what we know about how customers think. Offering effective strategies to develop successful marketing plans, Marketing and Psychology is essential reading for marketing practitioners, from early career to seasoned professionals. It will also be relevant reading for students of marketing, consumer psychology, and advertising.
Da: GreatBookPrices, Columbia, MD, U.S.A.
EUR 50,86
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EUR 53,32
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Da: Biblios, Frankfurt am main, HESSE, Germania
EUR 42,52
Quantità: 1 disponibili
Aggiungi al carrelloCondizione: New.
Lingua: Inglese
Editore: Taylor and Francis Ltd, GB, 2026
ISBN 10: 1032891149 ISBN 13: 9781032891149
Da: Rarewaves USA, OSWEGO, IL, U.S.A.
Paperback. Condizione: New. This lively and engaging book helps marketers create more effective strategies and campaigns. It explores why customers behave the way they do, drawing on hundreds of psychological theories and showing how these can be applied to marketing practice.The book presents a broad framework, grouping psychology theories together into a simple to follow 'ABC' approach: Understanding your audience, communicating brand perception and helping customers to make the right choice - posing key questions to consider. Understanding the basics of psychology gives invaluable insight into customer behaviour, whether in B2C, B2B, or non-profit contexts. Written by authors with expertise in both marketing psychology and marketing practice, the book presents the latest research in a way that will be accessible to all, guiding readers through the psychology underpinning marketing to understand human behaviour and explain what we know about how customers think. Offering effective strategies to develop successful marketing plans, Marketing and Psychology is essential reading for marketing practitioners, from early career to seasoned professionals. It will also be relevant reading for students of marketing, consumer psychology, and advertising.
Da: GreatBookPrices, Columbia, MD, U.S.A.
EUR 58,51
Quantità: Più di 20 disponibili
Aggiungi al carrelloCondizione: As New. Unread book in perfect condition.
Da: Chiron Media, Wallingford, Regno Unito
EUR 42,79
Quantità: 6 disponibili
Aggiungi al carrellopaperback. Condizione: New.
Da: GreatBookPrices, Columbia, MD, U.S.A.
EUR 59,87
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Da: GreatBookPrices, Columbia, MD, U.S.A.
EUR 60,59
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Da: Ria Christie Collections, Uxbridge, Regno Unito
EUR 56,88
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Aggiungi al carrelloCondizione: New. In.
Da: Ria Christie Collections, Uxbridge, Regno Unito
EUR 56,88
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Da: GreatBookPricesUK, Woodford Green, Regno Unito
EUR 56,86
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Da: GreatBookPricesUK, Woodford Green, Regno Unito
EUR 56,86
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Da: Chiron Media, Wallingford, Regno Unito
EUR 56,16
Quantità: 10 disponibili
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Da: GreatBookPricesUK, Woodford Green, Regno Unito
EUR 63,71
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Da: GreatBookPricesUK, Woodford Green, Regno Unito
EUR 64,83
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Da: Revaluation Books, Exeter, Regno Unito
EUR 68,88
Quantità: 2 disponibili
Aggiungi al carrelloPaperback. Condizione: Brand New. 200 pages. 9.18x6.12x9.21 inches. In Stock.
Da: Revaluation Books, Exeter, Regno Unito
EUR 75,45
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Aggiungi al carrelloPaperback. Condizione: Brand New. 2015 edition. 96 pages. 9.00x6.00x0.25 inches. In Stock.
Da: Revaluation Books, Exeter, Regno Unito
EUR 75,83
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Aggiungi al carrelloPaperback. Condizione: Brand New. 105 pages. 9.00x6.00x0.25 inches. In Stock.
Lingua: Inglese
Editore: Taylor and Francis Ltd, GB, 2026
ISBN 10: 1032891149 ISBN 13: 9781032891149
Da: Rarewaves USA United, OSWEGO, IL, U.S.A.
Paperback. Condizione: New. This lively and engaging book helps marketers create more effective strategies and campaigns. It explores why customers behave the way they do, drawing on hundreds of psychological theories and showing how these can be applied to marketing practice.The book presents a broad framework, grouping psychology theories together into a simple to follow 'ABC' approach: Understanding your audience, communicating brand perception and helping customers to make the right choice - posing key questions to consider. Understanding the basics of psychology gives invaluable insight into customer behaviour, whether in B2C, B2B, or non-profit contexts. Written by authors with expertise in both marketing psychology and marketing practice, the book presents the latest research in a way that will be accessible to all, guiding readers through the psychology underpinning marketing to understand human behaviour and explain what we know about how customers think. Offering effective strategies to develop successful marketing plans, Marketing and Psychology is essential reading for marketing practitioners, from early career to seasoned professionals. It will also be relevant reading for students of marketing, consumer psychology, and advertising.
Da: Ria Christie Collections, Uxbridge, Regno Unito
EUR 88,41
Quantità: Più di 20 disponibili
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Da: Chiron Media, Wallingford, Regno Unito
EUR 87,64
Quantità: 10 disponibili
Aggiungi al carrelloPF. Condizione: New.
Lingua: Inglese
Editore: Springer New York, Springer New York Apr 2014, 2014
ISBN 10: 1493906909 ISBN 13: 9781493906901
Da: buchversandmimpf2000, Emtmannsberg, BAYE, Germania
EUR 53,49
Quantità: 2 disponibili
Aggiungi al carrelloTaschenbuch. Condizione: Neu. Neuware -This SpringerBrief presents key enabling technologies and state-of-the-art research on delivering efficient content distribution services to fast moving vehicles. It describes recent research developments and proposals towards the efficient, resilient and scalable content distribution to vehicles through both infrastructure-based and infrastructure-less vehicular networks. The authors focus on the rich multimedia services provided by vehicular environment content distribution including vehicular communications and media playback, giving passengers many infotainment applications. Common problems of vehicular network research are addressed, including network design and optimization, standardization, and the adaptive playout from a user¿s perspective.Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg 120 pp. Englisch.
Da: AHA-BUCH GmbH, Einbeck, Germania
EUR 56,98
Quantità: 1 disponibili
Aggiungi al carrelloTaschenbuch. Condizione: Neu. Druck auf Anfrage Neuware - Printed after ordering - This SpringerBrief presents key enabling technologies and state-of-the-art research on delivering efficient content distribution services to fast moving vehicles. It describes recent research developments and proposals towards the efficient, resilient and scalable content distribution to vehicles through both infrastructure-based and infrastructure-less vehicular networks. The authors focus on the rich multimedia services provided by vehicular environment content distribution including vehicular communications and media playback, giving passengers many infotainment applications. Common problems of vehicular network research are addressed, including network design and optimization, standardization, and the adaptive playout from a user's perspective.
Da: preigu, Osnabrück, Germania
EUR 50,25
Quantità: 5 disponibili
Aggiungi al carrelloTaschenbuch. Condizione: Neu. Enabling Content Distribution in Vehicular Ad Hoc Networks | Tom H. Luan (u. a.) | Taschenbuch | ix | Englisch | 2014 | Springer | EAN 9781493906901 | Verantwortliche Person für die EU: Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg, juergen[dot]hartmann[at]springer[dot]com | Anbieter: preigu.
Lingua: Inglese
Editore: Taylor and Francis Ltd, GB, 2026
ISBN 10: 1032891149 ISBN 13: 9781032891149
Da: Rarewaves.com UK, London, Regno Unito
EUR 48,16
Quantità: 3 disponibili
Aggiungi al carrelloPaperback. Condizione: New. This lively and engaging book helps marketers create more effective strategies and campaigns. It explores why customers behave the way they do, drawing on hundreds of psychological theories and showing how these can be applied to marketing practice.The book presents a broad framework, grouping psychology theories together into a simple to follow 'ABC' approach: Understanding your audience, communicating brand perception and helping customers to make the right choice - posing key questions to consider. Understanding the basics of psychology gives invaluable insight into customer behaviour, whether in B2C, B2B, or non-profit contexts. Written by authors with expertise in both marketing psychology and marketing practice, the book presents the latest research in a way that will be accessible to all, guiding readers through the psychology underpinning marketing to understand human behaviour and explain what we know about how customers think. Offering effective strategies to develop successful marketing plans, Marketing and Psychology is essential reading for marketing practitioners, from early career to seasoned professionals. It will also be relevant reading for students of marketing, consumer psychology, and advertising.