Matousek david david matousek (11 risultati)

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Softcover. Condizione: As New. Leichte Kratzer / Abnutzungen / Druckstellen. Kniha je urcena zajemcum o objektove programovani v C++, kteri maji predchozi znalosti jazyka C. Text je strukturovan tak, aby ctenar postupne pochopil objektove programovani, a obsahuje 39 resenych prikladu. Prvni kapitola uvadi zakladni rozdily mezi C a C++, vcetne pretezovani a implicitnich parametru funkci. Druha kapitola se zameruje na zaklady objektoveho programovani, jako jsou zapouzdreni, atributy, metody, konstruktor a destruktor. Kapitoly 3 a 4 se venuji dedicnosti a souvisejicim pojmum, jako je polymorfismus a virtualni metody. Pata kapitola se zabyva vyjimkami a operatory new a delete. Kapitoly 6 a 7 se zameruji na pretezovani operatoru s praktickymi priklady pro komplexni cisla a tridy pro praci s retezci. Osma kapitola doplnuje informace o proudove knihovne a uzivatelskych manipulatorech. Devata kapitola se venuje konstantnim a statickym clenum. Kapitoly 10, 11 a 12 se zameruji na abstraktni datove typy (ADT), vcetne jednosmerneho spojoveho seznamu, zasobniku a fronty. Trinacta kapitola probira sablony a genericitu, zatimco ctrnacta kapitola se venuje prostorum jmen a ukazatelum do trid. Posledni kapitola predstavuje standardni knihovnu sablon (STL), zejmena sablony vector a map, iteratory a algoritmy.…

Condizione: New.

Condizione: New. In English.

Kartoniert / Broschiert. Condizione: New.

Taschenbuch. Condizione: Neu. Marketing of a Foreign Automotive Brand: The Case of Skoda in Taiwan | Evaluation of a Marketing Strategy with a Focus on Consumer Culture Theory and Country of Origin Effects | David Matousek | Taschenbuch | Einband - flex.(Paperback) | Englisch | 2009 | VDM Verlag Dr. Müller | EAN 9783639162349 | Verantwortliche Person für die EU: OmniScriptum GmbH & Co. KG, Bahnhofstr. 28, 66111 Saarbrücken, info[at]akademikerverlag[dot]de | Anbieter: preigu. …

PF. Condizione: New. This item is printed on demand. Brand new book, sourced directly from publisher. Dispatch time is 6-7 days from our warehouse. Book will be sent in robust, secure packaging to ensure it reaches you securely.

PAP. Condizione: New. New Book. Shipped from UK. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.

PAP. Condizione: New. New Book. Delivered from our UK warehouse in 4 to 14 business days. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.

Kartoniert / Broschiert. Condizione: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Autor/Autorin: Matousek DavidDavid Matousek, MBA: Studied International Business at NationalnSun Yat-Sen University (NSYSU). Online Sales and OperationsnAccount Manager at Google. Lecturer at College of Economics andnManagement (VSEM), Prague.T.…

Taschenbuch. Condizione: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - The internationalization of marketing activities is awell-known and growing phenomenon. The companies thatare unable to pursue global opportunities are at highrisk since it could eventually lead them to losetheir domestic markets. A company s failure abroadoften results from the inability to meet theculturally based needs and wants of local consumers.Taiwan represents a specific consumer culture with astrong persistence of traditional Confucian values.This study investigates the reasons for the failureof Skoda Auto - an internationally successful andgrowing Czech automaker in Taiwan through theanalysis of its marketing strategy. Consumer culturetheory and country-of-origin effects are used in thisstudy to explain the consumer s behavior. Thequalitative approach and case study methodology wascarried out. Skoda marketing strategy was describedand evaluated based on the marketing mix conception. Understanding the reasons for the success, or thefailure of a foreign company on a specific market mayrepresent an excellent learning opportunity formanagers, marketing students and everyone elseinterested in international marketing.…