Editore: Tsinghua University Press Pub. Date :2003-8-1, 2003
ISBN 10: 7302069204 ISBN 13: 9787302069201
Da: liu xing, Nanjing, JS, Cina
paperback. Condizione: New. Pages Number: 358 Publisher: Tsinghua University Press Pub. Date :2003-8-1. This book covers the management of the entire contents of the required effective communication. it is brief. practical. easy to understand. is a good MBA textbook. enterprise. company management reference books. This book is divided into four parts. The first part of the communication strategy. the main analysis of communication strategies. audience strategy. information strategy. channel strategy. cultural strategy; .
Editore: Tsinghua University Press Pub. Date :2010-07-01, 1991
ISBN 10: 730222773X ISBN 13: 9787302227731
Lingua: Cinese
Da: liu xing, Nanjing, JS, Cina
Soft cover. Condizione: New. Language:Chinese.English.Author:(MEI)MENG TE QIAN XIAO JUN ZHANG JIE YI.Binding:Soft cover.Publisher:Tsinghua University Press Pub. Date :2010-07-01.