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  • Condizione: Usato - Molto buono

    EUR 17,67

    EUR 3,31 spedizione 
    Spedito in U.S.A.

    Quantità: 1 disponibili

    Hardcover. Condizione: Very Good. Condizione sovraccoperta: Very Good. New.

  • Condizione: Usato

    EUR 12,85

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    Poor condition - needs to be re-cased. 3-14, 19-204 pages. Hardcover: H 25cm x L 15.5cm. Original blue cloth obtrusively stained; spine lettering flaked/dulled. Front hinge broken with rear hinge quite tenuous; missing initial leaves with title leaf (as pages 3-4) immediately opposite front pastedown which has past owner's ink stamp at center. Title leaf torn/creased at bottom margin; some interior leaves were roughly separated causing chips and tears mostly at fore-edge margins but occasionally top margins as well. Missing pages 15-18 affecting second article; remainder of book collates as complete. Interior foxing with some stains and soiling. Text block has stress points at quires. Sold as is - needs to be re-cased. Eighteen chapters: {#1} "Proceedings of the Annual Meeting, June 21, 1898;" {#2} "The Genesis of Public Education in Alabama" by Gen. W.F. Perry (as aforementioned missing two leaves - article comprised of pages 14-27 but missing 15-19); {#3} "Early Times in the Vicinity of the Present City of Montgomery" by Dr. W.S. Wyman; {#4} "Forty-Fourth Alabama Regiment" by J.J. Garrett; {#5} "Early Roads of Alabama" by P.J. Hamilton; {#6} "Surrender of Weatherford" by W.G. Orr; {#7} "Colombian Institute" by L.V. Rosser; {#8} "Joseph G. Baldwin" by T.B. Wetmore; {#9} "Clement Claiborne Clay" by Mrs. V. Clay-Clopton; {#10} "Statistics of the Protestant Episcopal Church in the Diocese of Alabama" by Rev. R.H. Cobbs and Rev. W.C. Whitaker; {#11} "The Alabama-Mississippi Boundary" by J.H. Bankhead; {#12} "Creek War Incidents" by H.S. Halbert; {#13} "Sessions of the General Assembly of Alabama" by Thomas M. Owen; {#14} "Sketch of Pettus' Brigade" by Gen. E.W. Pettus; {#15} "Alabama River Boats Burned or Sunk from 1865 to 1894;" {#16} "Statistics of the Counties of Alabama" by Thomas M. Owen; {#17} "Topographical Notes and Observations on the Alabama River, August, 1814" by Maj. Howell Tatum; {#18} "The Work of William Henry Fowler as Superintendent of Army Records, 1863-1865" by Thomas M. Owen.

  • Lingua: Inglese

    Editore: Routledge, 2009

    0750684054 / 9780750684057

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    Da: GreatBookPrices, Columbia, MD, U.S.A.GreatBookPrices

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    Condizione: Usato - Buono

    EUR 52,15

    EUR 2,27 spedizione 
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    Quantità: 5 disponibili

    Condizione: good. May show signs of wear, highlighting, writing, and previous use. This item may be a former library book with typical markings. No guarantee on products that contain supplements Your satisfaction is 100% guaranteed. Twenty-five year bookseller with shipments to over fifty million happy customers.

  • Lingua: Inglese

    Editore: Praeger, 2006

    0275992233 / 9780275992231

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    Da: Olimpianbooks, Avon Lake, OH, U.S.A.Olimpianbooks

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    Condizione: Nuovo

    EUR 62,00

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    Quantità: 1 disponibili

    Hardcover. Condizione: New. Condizione sovraccoperta: New. 1st Edition. New copy.

  • Condizione: Nuovo

    EUR 69,52

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    Condizione: New.

  • Lingua: Inglese

    Editore: Bloomsbury Publishing Plc, US, 2006

    0275992233 / 9780275992231

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    Da: Rarewaves.com USA, London, LONDO, Regno UnitoRarewaves.com USA

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    EUR 74,06

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    Hardback. Condizione: New. In a marketplace increasingly defined by customer categories with high expectations for service, quality, and responsiveness, companies are discovering that traditional mass marketing approaches are giving way to more targeted approaches that communicate directly with their customers. But to many consumers, direct marketing has a bad reputation, associated with intrusive door-to-door salesmen, dinnertime phone solicitations, junk mail, and, most recently, e-mail spam. In Direct Marketing in Action, a team of experts in the field dispels common myths and misconceptions about direct marketing and showcases the most current practices, principles, and techniques. The authors cover the full range of issues that must be considered in developing an effective direct marketing strategy, including competitive analysis, information and data management, media and channel selection, building brand loyalty, and measuring the results of campaigns. Bridging the gap between research and practice, clearly defining terms and concepts, and featuring numerous examples, Direct Marketing in Action will serve as an essential handbook for marketers and a comprehensive overview for students, teachers, and researchers.From the dentist who sends check-up reminders to his patients to the hotel chain that customizes room amenities based on their guests' profiles, direct marketing is infused with the idea that the best allocation of our marketing dollar is one that focuses on and communicates with our particular micro market-and reinforces the distinctive benefits that we provide to those customers. In Direct Marketing in Action the authors cover the full range of issues that must be considered in developing an effective direct marketing strategy, including competitive analysis, information and data management, media and channel selection, building brand loyalty, and measuring the results of campaigns. Bridging the gap between research and practice, clearly defining terms and concepts, featuring numerous examples, and presented in a format that can be read cover-to-cover or in modular fashion, Direct Marketing in Action will serve as an essential handbook for marketers and a comprehensive overview for students, teachers, and researchers.

  • Condizione: Usato - Come nuovo

    EUR 71,95

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    Condizione: As New. Unread book in perfect condition.

  • Lingua: Inglese

    Editore: Routledge, 2009

    0750684054 / 9780750684057

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    Da: GreatBookPrices, Columbia, MD, U.S.A.GreatBookPrices

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    Condizione: Usato - Come nuovo

    EUR 75,56

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    Quantità: 5 disponibili

    Condizione: As New. Unread book in perfect condition.

  • Lingua: Inglese

    Editore: Praeger, 2006

    0275992233 / 9780275992231

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    Da: Ria Christie Collections, Uxbridge, Regno UnitoRia Christie Collections

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    EUR 67,12

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    Condizione: New. In.

  • Lingua: Inglese

    Editore: Praeger, 2006

    0275992233 / 9780275992231

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    Da: GreatBookPricesUK, Woodford Green, Regno UnitoGreatBookPricesUK

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    EUR 67,10

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    Condizione: New.

  • Lingua: Inglese

    Editore: Routledge, 2009

    0750684054 / 9780750684057

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    Da: GreatBookPrices, Columbia, MD, U.S.A.GreatBookPrices

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    EUR 85,85

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    Quantità: 5 disponibili

    Condizione: New.

  • Lingua: Inglese

    Editore: Praeger, 2006

    0275992233 / 9780275992231

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    Da: GreatBookPricesUK, Woodford Green, Regno UnitoGreatBookPricesUK

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    Condizione: Usato - Come nuovo

    EUR 73,64

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    Quantità: Più di 20 disponibili

    Condizione: As New. Unread book in perfect condition.

  • Lingua: Inglese

    Editore: Routledge, 2009

    0750684054 / 9780750684057

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    Da: GreatBookPricesUK, Woodford Green, Regno UnitoGreatBookPricesUK

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    Condizione: Nuovo

    EUR 76,49

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    Quantità: 5 disponibili

    Condizione: New.

  • Lingua: Inglese

    Editore: Routledge, 2009

    0750684054 / 9780750684057

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    Da: GreatBookPricesUK, Woodford Green, Regno UnitoGreatBookPricesUK

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    Condizione: Usato - Buono

    EUR 77,61

    EUR 17,48 spedizione 
    Spedito da Regno Unito a U.S.A.

    Quantità: 5 disponibili

    Condizione: good. May show signs of wear, highlighting, writing, and previous use. This item may be a former library book with typical markings. No guarantee on products that contain supplements Your satisfaction is 100% guaranteed. Twenty-five year bookseller with shipments to over fifty million happy customers.

  • Lingua: Inglese

    Editore: Routledge, 2009

    0750684054 / 9780750684057

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    Da: GreatBookPricesUK, Woodford Green, Regno UnitoGreatBookPricesUK

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    Condizione: Usato - Come nuovo

    EUR 79,41

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    Quantità: 5 disponibili

    Condizione: As New. Unread book in perfect condition.

  • Lingua: Inglese

    Editore: United Bible Societies 2006, 2006

    0826704603 / 9780826704603

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    Da: Antiquariaat Schot, Hendrik-Ido-Ambacht, Paesi BassiAntiquariaat Schot

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    Condizione: Usato

    EUR 92,00

    EUR 25,00 spedizione 
    Spedito da Paesi Bassi a U.S.A.

    Quantità: 1 disponibili

    Paperback, nette staat, (XIII) 219 pagina's.

  • Lingua: Inglese

    Editore: ABC-Clio, Incorporated, 2006

    0275992233 / 9780275992231

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    Da: Majestic Books, Hounslow, Regno UnitoMajestic Books

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    Condizione: Nuovo

    EUR 113,99

    EUR 7,57 spedizione 
    Spedito da Regno Unito a U.S.A.

    Quantità: 1 disponibili

    Condizione: New. pp. xiv + 218 Illus.

  • Condizione: Nuovo

    EUR 107,15

    EUR 14,56 spedizione 
    Spedito da Regno Unito a U.S.A.

    Quantità: 2 disponibili

    Hardcover. Condizione: Brand New. 218 pages. 9.25x6.25x1.25 inches. In Stock.

  • Lingua: Inglese

    Editore: Bloomsbury Publishing Plc, 2006

    0275992233 / 9780275992231

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    Da: Kennys Bookstore, Olney, MD, U.S.A.Kennys Bookstore

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    EUR 124,72

    EUR 9,03 spedizione 
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    Condizione: New. In many ways, mass marketing - broadcasting one's message to a large population of potential customers - no longer works. This book covers issues that must be considered in developing an effective marketing strategy, including competitive analysis, information and data management, building brand loyalty, and measuring the results of campaigns. Editor(s): Thomas, Andrew R.; Lewison, Dale M.; Hauser, William J.; Orr, Linda M.; Foley, Linda M. Num Pages: 232 pages, 16 illustrations. BIC Classification: KJS. Category: (G) General (US: Trade); (P) Professional & Vocational; (U) Tertiary Education (US: College); (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 235 x 155 x 24. Weight in Grams: 513. . 2006. Hardback. . . . . Books ship from the US and Ireland.

  • Lingua: Inglese

    Editore: Bloomsbury Publishing Plc, US, 2006

    0275992233 / 9780275992231

    • Rilegato

    Da: Rarewaves.com UK, London, Regno UnitoRarewaves.com UK

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    EUR 71,62

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    Hardback. Condizione: New. In a marketplace increasingly defined by customer categories with high expectations for service, quality, and responsiveness, companies are discovering that traditional mass marketing approaches are giving way to more targeted approaches that communicate directly with their customers. But to many consumers, direct marketing has a bad reputation, associated with intrusive door-to-door salesmen, dinnertime phone solicitations, junk mail, and, most recently, e-mail spam. In Direct Marketing in Action, a team of experts in the field dispels common myths and misconceptions about direct marketing and showcases the most current practices, principles, and techniques. The authors cover the full range of issues that must be considered in developing an effective direct marketing strategy, including competitive analysis, information and data management, media and channel selection, building brand loyalty, and measuring the results of campaigns. Bridging the gap between research and practice, clearly defining terms and concepts, and featuring numerous examples, Direct Marketing in Action will serve as an essential handbook for marketers and a comprehensive overview for students, teachers, and researchers.From the dentist who sends check-up reminders to his patients to the hotel chain that customizes room amenities based on their guests' profiles, direct marketing is infused with the idea that the best allocation of our marketing dollar is one that focuses on and communicates with our particular micro market-and reinforces the distinctive benefits that we provide to those customers. In Direct Marketing in Action the authors cover the full range of issues that must be considered in developing an effective direct marketing strategy, including competitive analysis, information and data management, media and channel selection, building brand loyalty, and measuring the results of campaigns. Bridging the gap between research and practice, clearly defining terms and concepts, featuring numerous examples, and presented in a format that can be read cover-to-cover or in modular fashion, Direct Marketing in Action will serve as an essential handbook for marketers and a comprehensive overview for students, teachers, and researchers.

  • Lingua: Inglese

    Editore: Bloomsbury Publishing Plc, 2006

    0275992233 / 9780275992231

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    Da: Kennys Bookshop and Art Galleries Ltd., Galway, GY, IrlandaKennys Bookshop and Art Galleries Ltd.

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    EUR 144,44

    EUR 9,50 spedizione 
    Spedito da Irlanda a U.S.A.

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    Condizione: New. In many ways, mass marketing - broadcasting one's message to a large population of potential customers - no longer works. This book covers issues that must be considered in developing an effective marketing strategy, including competitive analysis, information and data management, building brand loyalty, and measuring the results of campaigns. Editor(s): Thomas, Andrew R.; Lewison, Dale M.; Hauser, William J.; Orr, Linda M.; Foley, Linda M. Num Pages: 232 pages, 16 illustrations. BIC Classification: KJS. Category: (G) General (US: Trade); (P) Professional & Vocational; (U) Tertiary Education (US: College); (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 235 x 155 x 24. Weight in Grams: 513. . 2006. Hardback. . . . .

  • Lingua: Inglese

    Editore: Bloomsbury Publishing PLC, 2006

    0275992233 / 9780275992231

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    Da: PBShop.store US, Wood Dale, IL, U.S.A.PBShop.store US

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    EUR 71,87

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    HRD. Condizione: New. New Book. Shipped from UK. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.

  • Lingua: Inglese

    Editore: Bloomsbury Publishing PLC, 2006

    0275992233 / 9780275992231

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    Da: PBShop.store UK, Fairford, GLOS, Regno UnitoPBShop.store UK

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    EUR 67,94

    EUR 5,85 spedizione 
    Spedito da Regno Unito a U.S.A.

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    HRD. Condizione: New. New Book. Delivered from our UK warehouse in 4 to 14 business days. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.

  • Lingua: Inglese

    Editore: Bloomsbury Publishing Plc, Westport, 2006

    0275992233 / 9780275992231

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    Da: Grand Eagle Retail, Bensenville, IL, U.S.A.Grand Eagle Retail

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    EUR 87,43

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    Quantità: 1 disponibili

    Hardcover. Condizione: new. Hardcover. In a marketplace increasingly defined by customer categories with high expectations for service, quality, and responsiveness, companies are discovering that traditional mass marketing approaches are giving way to more targeted approaches that communicate directly with their customers. But to many consumers, direct marketing has a bad reputation, associated with intrusive door-to-door salesmen, dinnertime phone solicitations, junk mail, and, most recently, e-mail spam. In Direct Marketing in Action, a team of experts in the field dispels common myths and misconceptions about direct marketing and showcases the most current practices, principles, and techniques. The authors cover the full range of issues that must be considered in developing an effective direct marketing strategy, including competitive analysis, information and data management, media and channel selection, building brand loyalty, and measuring the results of campaigns. Bridging the gap between research and practice, clearly defining terms and concepts, and featuring numerous examples, Direct Marketing in Action will serve as an essential handbook for marketers and a comprehensive overview for students, teachers, and researchers.From the dentist who sends check-up reminders to his patients to the hotel chain that customizes room amenities based on their guests' profiles, direct marketing is infused with the idea that the best allocation of our marketing dollar is one that focuses on and communicates with our particular micro marketand reinforces the distinctive benefits that we provide to those customers. In Direct Marketing in Action the authors cover the full range of issues that must be considered in developing an effective direct marketing strategy, including competitive analysis, information and data management, media and channel selection, building brand loyalty, and measuring the results of campaigns. Bridging the gap between research and practice, clearly defining terms and concepts, featuring numerous examples, and presented in a format that can be read cover-to-cover or in modular fashion, Direct Marketing in Action will serve as an essential handbook for marketers and a comprehensive overview for students, teachers, and researchers. In many ways, mass marketing - broadcasting one's message to a large population of potential customers - no longer works. This book covers issues that must be considered in developing an effective marketing strategy, including competitive analysis, information and data management, building brand loyalty, and measuring the results of campaigns. This item is printed on demand. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.

  • Lingua: Inglese

    Editore: ABC-CLIO, 2006

    0275992233 / 9780275992231

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    Da: THE SAINT BOOKSTORE, Southport, Regno UnitoTHE SAINT BOOKSTORE

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    EUR 78,04

    EUR 18,85 spedizione 
    Spedito da Regno Unito a U.S.A.

    Quantità: Più di 20 disponibili

    Hardback. Condizione: New. This item is printed on demand. New copy - Usually dispatched within 5-9 working days.

  • Lingua: Inglese

    Editore: Bloomsbury Publishing Plc, Westport, 2006

    0275992233 / 9780275992231

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    Da: CitiRetail, Stevenage, Regno UnitoCitiRetail

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    EUR 73,19

    EUR 43,11 spedizione 
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    Quantità: 1 disponibili

    Hardcover. Condizione: new. Hardcover. In a marketplace increasingly defined by customer categories with high expectations for service, quality, and responsiveness, companies are discovering that traditional mass marketing approaches are giving way to more targeted approaches that communicate directly with their customers. But to many consumers, direct marketing has a bad reputation, associated with intrusive door-to-door salesmen, dinnertime phone solicitations, junk mail, and, most recently, e-mail spam. In Direct Marketing in Action, a team of experts in the field dispels common myths and misconceptions about direct marketing and showcases the most current practices, principles, and techniques. The authors cover the full range of issues that must be considered in developing an effective direct marketing strategy, including competitive analysis, information and data management, media and channel selection, building brand loyalty, and measuring the results of campaigns. Bridging the gap between research and practice, clearly defining terms and concepts, and featuring numerous examples, Direct Marketing in Action will serve as an essential handbook for marketers and a comprehensive overview for students, teachers, and researchers.From the dentist who sends check-up reminders to his patients to the hotel chain that customizes room amenities based on their guests' profiles, direct marketing is infused with the idea that the best allocation of our marketing dollar is one that focuses on and communicates with our particular micro marketand reinforces the distinctive benefits that we provide to those customers. In Direct Marketing in Action the authors cover the full range of issues that must be considered in developing an effective direct marketing strategy, including competitive analysis, information and data management, media and channel selection, building brand loyalty, and measuring the results of campaigns. Bridging the gap between research and practice, clearly defining terms and concepts, featuring numerous examples, and presented in a format that can be read cover-to-cover or in modular fashion, Direct Marketing in Action will serve as an essential handbook for marketers and a comprehensive overview for students, teachers, and researchers. In many ways, mass marketing - broadcasting one's message to a large population of potential customers - no longer works. This book covers issues that must be considered in developing an effective marketing strategy, including competitive analysis, information and data management, building brand loyalty, and measuring the results of campaigns. This item is printed on demand. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability.

  • Lingua: Inglese

    Editore: Praeger, 2006

    0275992233 / 9780275992231

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    Da: moluna, Greven, Germaniamoluna

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    EUR 73,63

    EUR 48,99 spedizione 
    Spedito da Germania a U.S.A.

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    Gebunden. Condizione: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. In many ways, mass marketing - broadcasting one s message to a large population of potential customers - no longer works. This book covers issues that must be considered in developing an effective marketing strategy, including competitive analysis, informat.

  • Lingua: Inglese

    Editore: Praeger, 2006

    0275992233 / 9780275992231

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    Da: AHA-BUCH GmbH, Einbeck, GermaniaAHA-BUCH GmbH

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    EUR 94,30

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    Buch. Condizione: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - In a marketplace increasingly defined by customer categories with high expectations for service, quality, and responsiveness, companies are discovering that traditional mass marketing approaches are giving way to more targeted approaches that communicate directly with their customers. But to many consumers, direct marketing has a bad reputation, associated with intrusive door-to-door salesmen, dinnertime phone solicitations, junk mail, and, most recently, e-mail spam. In Direct Marketing in Action, a team of experts in the field dispels common myths and misconceptions about direct marketing and showcases the most current practices, principles, and techniques. The authors cover the full range of issues that must be considered in developing an effective direct marketing strategy, including competitive analysis, information and data management, media and channel selection, building brand loyalty, and measuring the results of campaigns. Bridging the gap between research and practice, clearly defining terms and concepts, and featuring numerous examples, Direct Marketing in Action will serve as an essential handbook for marketers and a comprehensive overview for students, teachers, and researchers.From the dentist who sends check-up reminders to his patients to the hotel chain that customizes room amenities based on their guests' profiles, direct marketing is infused with the idea that the best allocation of our marketing dollar is one that focuses on and communicates with our particular micro market-and reinforces the distinctive benefits that we provide to those customers. In Direct Marketing in Action the authors cover the full range of issues that must be considered in developing an effective direct marketing strategy, including competitive analysis, information and data management, media and channel selection, building brand loyalty, and measuring the results of campaigns. Bridging the gap between research and practice, clearly defining terms and concepts, featuring numerous examples, and presented in a format that can be read cover-to-cover or in modular fashion, Direct Marketing in Action will serve as an essential handbook for marketers and a comprehensive overview for students, teachers, and researchers.

  • Altre immagini

    Lingua: Inglese

    Editore: Praeger, 2006

    0275992233 / 9780275992231

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    Da: preigu, Osnabrück, Germaniapreigu

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    EUR 76,40

    EUR 70,00 spedizione 
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    Quantità: 5 disponibili

    Buch. Condizione: Neu. Direct Marketing in Action | Cutting-Edge Strategies for Finding and Keeping the Best Customers | Andrew Thomas (u. a.) | Buch | Gebunden | Englisch | 2006 | Praeger | EAN 9780275992231 | Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, 36244 Bad Hersfeld, gpsr[at]libri[dot]de | Anbieter: preigu Print on Demand.