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  • Libri (23)

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  • Lingua: Inglese

    Editore: Business Expert Press, 2015

    1606497928 / 9781606497920

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  • Lingua: Inglese

    Editore: Business Expert Press 9/10/2015, 2015

    1606497928 / 9781606497920

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    Da: BargainBookStores, Grand Rapids, MI, U.S.A.BargainBookStores

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    EUR 23,11

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    Paperback or Softback. Condizione: New. The Social Media Communication Matrix: A New Direction in Public Relations. Book.

  • Lingua: Inglese

    Editore: Business Expert Press, 2015

    1606497928 / 9781606497920

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    Da: California Books, Miami, FL, U.S.A.California Books

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  • Lingua: Inglese

    Editore: Business Expert Press, 2015

    1606497928 / 9781606497920

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    Da: GreatBookPrices, Columbia, MD, U.S.A.GreatBookPrices

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    Condizione: Usato - Come nuovo

    EUR 22,10

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    Condizione: As New. Unread book in perfect condition.

  • Lingua: Inglese

    Editore: Business Expert Press, 2015

    1606497928 / 9781606497920

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    Da: Brook Bookstore On Demand, Napoli, NA, ItaliaBrook Bookstore On Demand

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    EUR 22,98

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  • Lingua: Inglese

    Editore: Business Expert Press, US, 2015

    1606497928 / 9781606497920

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    Da: Rarewaves.com USA, London, LONDO, Regno UnitoRarewaves.com USA

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    EUR 30,13

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    Paperback. Condizione: New. Sophisticated problem solving in strategic communication or public relations (PR) is done through planning, strategic communication planning. The focus of this book is to meld current trends in social media to strategic communications planning in the field of PR. The definition of social media used here is channels delivering web-based information created by people to improve communication. This work used the strategic communication plan based on Wilson and Ogden's (2014) work for basic structure and an operational definition of strategic communication developed by one of the authors. The steps in a typical strategic communication campaign that will be affected include goals, measurable objectives, the big idea, key publics, message design, strategies and tactics and evaluation or return on investment. This book covers the major social media platforms and addresses branding, crisis communications, entertainment and sports, citizen journalism, and analytics. The contribution to the body of knowledge should be highly significant, affecting the way PR professionals go about devising and conducting strategic communication campaigns in light of the effect of social media as well as how academics teach the process in their classrooms.

  • Lingua: Inglese

    Editore: Business Expert Press, 2015

    1606497928 / 9781606497920

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    Da: Kennys Bookshop and Art Galleries Ltd., Galway, GY, IrlandaKennys Bookshop and Art Galleries Ltd.

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    EUR 24,81

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    Condizione: New. 2015. paperback. . . . . .

  • Lingua: Inglese

    Editore: Business Expert Press, 2015

    1606497928 / 9781606497920

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    Da: Kennys Bookstore, Olney, MD, U.S.A.Kennys Bookstore

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    EUR 30,31

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    Condizione: New. 2015. paperback. . . . . . Books ship from the US and Ireland.

  • Lingua: Inglese

    Editore: Business Expert Pr, 2015

    1606497928 / 9781606497920

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    Da: Revaluation Books, Exeter, Regno UnitoRevaluation Books

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    EUR 29,43

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    Paperback. Condizione: Brand New. 189 pages. 8.75x6.00x0.75 inches. In Stock.

  • Lingua: Inglese

    Editore: Business Expert Press, 2015

    1606497928 / 9781606497920

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    Da: Ria Christie Collections, Uxbridge, Regno UnitoRia Christie Collections

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    EUR 27,77

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    Condizione: New. In English.

  • Lingua: Inglese

    Editore: Business Expert Press, 2015

    1606497928 / 9781606497920

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    Da: GreatBookPricesUK, Woodford Green, Regno UnitoGreatBookPricesUK

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    EUR 26,28

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    Condizione: New.

  • Lingua: Inglese

    Editore: Business Expert Press, 2015

    1606497928 / 9781606497920

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    Da: GreatBookPricesUK, Woodford Green, Regno UnitoGreatBookPricesUK

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    Condizione: Usato - Come nuovo

    EUR 27,84

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    Condizione: As New. Unread book in perfect condition.

  • Altre immagini

    Lingua: Inglese

    Editore: Business Expert Press, 2015

    1606497928 / 9781606497920

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    Da: preigu, Osnabrück, Germaniapreigu

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    EUR 22,70

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    Taschenbuch. Condizione: Neu. The Social Media Communication Matrix | A New Direction in Public Relations | Kenneth D. Plowman (u. a.) | Taschenbuch | Einband - flex.(Paperback) | Englisch | 2015 | Business Expert Press | EAN 9781606497920 | Verantwortliche Person für die EU: Mare Nostrum Group B.V., Doelen 72, 4831 GR BREDA, NIEDERLANDE, gpsr[at]mare-nostrum[dot]co[dot]uk | Anbieter: preigu.

  • Lingua: Inglese

    Editore: Business Expert Press, US, 2015

    1606497928 / 9781606497920

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    Da: Rarewaves.com UK, London, Regno UnitoRarewaves.com UK

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    EUR 28,87

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    Paperback. Condizione: New. Sophisticated problem solving in strategic communication or public relations (PR) is done through planning, strategic communication planning. The focus of this book is to meld current trends in social media to strategic communications planning in the field of PR. The definition of social media used here is channels delivering web-based information created by people to improve communication. This work used the strategic communication plan based on Wilson and Ogden's (2014) work for basic structure and an operational definition of strategic communication developed by one of the authors. The steps in a typical strategic communication campaign that will be affected include goals, measurable objectives, the big idea, key publics, message design, strategies and tactics and evaluation or return on investment. This book covers the major social media platforms and addresses branding, crisis communications, entertainment and sports, citizen journalism, and analytics. The contribution to the body of knowledge should be highly significant, affecting the way PR professionals go about devising and conducting strategic communication campaigns in light of the effect of social media as well as how academics teach the process in their classrooms.

  • Lingua: Inglese

    Editore: Business Expert Pr, 2015

    1606497928 / 9781606497920

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    • Print on Demand

    Da: Revaluation Books, Exeter, Regno UnitoRevaluation Books

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    EUR 20,31

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    Quantità: 2 disponibili

    Paperback. Condizione: Brand New. 189 pages. 8.75x6.00x0.75 inches. In Stock. This item is printed on demand.

  • Lingua: Inglese

    Editore: MP-BEP Business Expert Press, 2015

    1606497928 / 9781606497920

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    Da: PBShop.store UK, Fairford, GLOS, Regno UnitoPBShop.store UK

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    EUR 27,63

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    Quantità: 15 disponibili

    PAP. Condizione: New. New Book. Delivered from our UK warehouse in 4 to 14 business days. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.

  • Altre immagini

    Condizione: Usato - Quasi ottimo

    EUR 197,99

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    Soft cover. Condizione: Near Fine. Dust Jacket Included. 1st Edition. SIGNED FIRST EDITION, first printing. Octavo (19 x 13cm), pp.78. Publisher's plain card wraps with integral dust-jacket with printed price of one shilling net to upper. Signed by the editor and contributor Gertrude Ford to the half title. Annotation to title page and to some poem titles. Dust-jacket a little worn to spine with some loss at the ends and the titles mostly faded, some marking and toning. Near fine. A scarce collection of patriotic verse, later expanded and republished in 1917, only eight copies listed as held by British institutions and not traced by Reilly. Contains Poems by Binyon and Plowman amongst others. Catherine W. Reilly: English Poetry of the First World War 63 p.20. Signed by Author.

  • Lingua: Inglese

    Editore: Business Expert Press Sep 2015, 2015

    1606497928 / 9781606497920

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    Da: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, GermaniaBuchWeltWeit Ludwig Meier e.K.

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    Condizione: Nuovo

    EUR 22,47

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    Taschenbuch. Condizione: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -Sophisticated problem solving in strategic communication or public relations (PR) is done through planning, strategic communication planning. The focus of this book is to meld current trends in social media to strategic communications planning in the field of PR. The definition of social media used here is channels delivering web-based information created by people to improve communication. This work used the strategic communication plan based on Wilson and Ogden's (2014) work for basic structure and an operational definition of strategic communication developed by one of the authors. The steps in a typical strategic communication campaign that will be affected include goals, measurable objectives, the big idea, key publics, message design, strategies and tactics and evaluation or return on investment. This book covers the major social media platforms and addresses branding, crisis communications, entertainment and sports, citizen journalism, and analytics. The contribution to the body of knowledge should be highly significant, affecting the way PR professionals go about devising and conducting strategic communication campaigns in light of the effect of social media as well as how academics teach the process in their classrooms. 206 pp. Englisch.

  • Lingua: Inglese

    Editore: Business Expert Press, 2015

    1606497928 / 9781606497920

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    • Print on Demand

    Da: THE SAINT BOOKSTORE, Southport, Regno UnitoTHE SAINT BOOKSTORE

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    Condizione: Nuovo

    EUR 30,97

    EUR 16,31 spedizione 
    Spedito da Regno Unito a U.S.A.

    Quantità: Più di 20 disponibili

    Paperback / softback. Condizione: New. This item is printed on demand. New copy - Usually dispatched within 5-9 working days.

  • Condizione: Nuovo

    EUR 26,56

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    Spedito da India a U.S.A.

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    LeatherBound. Condizione: New. BOOKS ARE EXEMPT FROM IMPORT DUTIES AND TARIFFS; NO EXTRA CHARGES APPLY. LeatherBound edition. Condition: New. Reprinted from 1917 edition. Leather Binding on Spine and Corners with Golden leaf printing on spine. NO changes have been made to the original text. This is NOT a retyped or an ocr'd reprint. Illustrations, Index, if any, are included in black and white. Each page is checked manually before printing. Pages: 88 As this print on demand book is reprinted from a very old book, there could be some missing or flawed pages, but we always try to make the book as complete as possible. Fold-outs, if any, are not part of the book. If the original book was published in multiple volumes then this reprint is of only one volume, not the whole set. Sewing binding for longer life, where the book block is actually sewn (smythe sewn/section sewn) with thread before binding which results in a more durable type of binding. Pages: 88 Language: English.

  • Lingua: Inglese

    Editore: Business Expert Press, 2015

    1606497928 / 9781606497920

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    Da: AHA-BUCH GmbH, Einbeck, GermaniaAHA-BUCH GmbH

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    Condizione: Nuovo

    EUR 27,46

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    Quantità: 1 disponibili

    Taschenbuch. Condizione: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - Sophisticated problem solving in strategic communication or public relations (PR) is done through planning, strategic communication planning. The focus of this book is to meld current trends in social media to strategic communications planning in the field of PR. The definition of social media used here is channels delivering web-based information created by people to improve communication. This work used the strategic communication plan based on Wilson and Ogden's (2014) work for basic structure and an operational definition of strategic communication developed by one of the authors. The steps in a typical strategic communication campaign that will be affected include goals, measurable objectives, the big idea, key publics, message design, strategies and tactics and evaluation or return on investment. This book covers the major social media platforms and addresses branding, crisis communications, entertainment and sports, citizen journalism, and analytics. The contribution to the body of knowledge should be highly significant, affecting the way PR professionals go about devising and conducting strategic communication campaigns in light of the effect of social media as well as how academics teach the process in their classrooms.

  • Altre immagini

    Condizione: Nuovo

    EUR 33,72

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    Leather Bound. Condizione: New. Language: English. Language: English. Presenting an Exquisite Leather-Bound Edition, expertly crafted with Original Natural Leather that gracefully adorns the spine and corners. The allure continues with Golden Leaf Printing that adds a touch of elegance, while Hand Embossing on the rounded spine lends an artistic flair. This masterpiece has been meticulously reprinted in 2024, utilizing the invaluable guidance of the original edition published many years ago in 1917. The contents of this book are presented in classic black and white. Its durability is ensured through a meticulous sewing binding technique, enhancing its longevity. Imprinted on top-tier quality paper. A team of professionals has expertly processed each page, delicately preserving its content without alteration. Due to the vintage nature of these books, every page has been manually restored for legibility. However, in certain instances, occasional blurriness, missing segments, or faint black spots might persist. We sincerely hope for your understanding of the challenges we faced with these books. Recognizing their significance for readers seeking insight into our historical treasure, we've diligently restored and reissued them. Our intention is to offer this valuable resource once again. We eagerly await your feedback, hoping that you'll find it appealing and will generously share your thoughts and recommendations. Lang: - English, Pages: : - 88, Print on Demand. If it is a multi-volume set, then it is only a single volume. We are specialised in Customisation of books, if you wish to opt different color leather binding, you may contact us. This service is chargeable. Product Disclaimer: Kindly be informed that, owing to the inherent nature of leather as a natural material, minor discolorations or textural variations may be perceptible. Explore the FOLIO EDITION (12x19 Inches): Available Upon Request. 88 88.

  • Lingua: Inglese

    Editore: Business Expert Press, 2015

    1606497928 / 9781606497920

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    Da: moluna, Greven, Germaniamoluna

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    Condizione: Nuovo

    EUR 28,68

    EUR 48,99 spedizione 
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    Condizione: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. KlappentextrnrnSophisticated problem solving in strategic communication or public relations (PR) is done through planning, strategic communication planning. The focus of this book is to meld current trends in social media to strategic communicat.