EUR 185,24
Convertire valutaQuantità: Più di 20 disponibili
Aggiungi al carrelloCondizione: As New. Unread book in perfect condition.
EUR 185,53
Convertire valutaQuantità: Più di 20 disponibili
Aggiungi al carrelloCondizione: As New. Unread book in perfect condition.
EUR 192,94
Convertire valutaQuantità: 3 disponibili
Aggiungi al carrelloCondizione: New.
EUR 198,45
Convertire valutaQuantità: Più di 20 disponibili
Aggiungi al carrelloCondizione: New.
EUR 208,77
Convertire valutaQuantità: Più di 20 disponibili
Aggiungi al carrelloCondizione: New.
EUR 210,35
Convertire valutaQuantità: 3 disponibili
Aggiungi al carrelloCondizione: New.
EUR 202,76
Convertire valutaQuantità: Più di 20 disponibili
Aggiungi al carrelloCondizione: New.
EUR 217,06
Convertire valutaQuantità: Più di 20 disponibili
Aggiungi al carrelloCondizione: New. In.
EUR 220,29
Convertire valutaQuantità: 3 disponibili
Aggiungi al carrelloCondizione: New.
Editore: Apple Academic Press Inc., Oakville, 2025
ISBN 10: 1774918463 ISBN 13: 9781774918463
Lingua: Inglese
Da: CitiRetail, Stevenage, Regno Unito
EUR 227,88
Convertire valutaQuantità: 1 disponibili
Aggiungi al carrelloHardcover. Condizione: new. Hardcover. The fusion of physical and digital experiences has given rise to a new phenomenon known as phygitalization, where companies seamlessly integrate both realms to create a cohesive and immersive customer experience. This new book examines the opportunities and challenges that this convergence presents and highlights strategies that companies can employ to leverage its full potential. Drawing upon the expertise of marketing professionals, industry leaders, and academic researchers, this book offers a comprehensive overview of the key concepts, strategies, and best practices for employing phygitalization in marketing, providing a practical perspective through case studies and focused discussions. Examines the opportunities and challenges presented by phygitalization and highlights strategies companies in different industries can use to leverage its full potential. Discusses the multifaceted nature of phygital marketing and provides valuable insights into how businesses can navigate this evolving landscape. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability.
EUR 274,38
Convertire valutaQuantità: 2 disponibili
Aggiungi al carrelloHardcover. Condizione: Brand New. 374 pages. 9.18x6.12x9.21 inches. In Stock.
Editore: Apple Academic Press Inc., Oakville, 2025
ISBN 10: 1774918463 ISBN 13: 9781774918463
Lingua: Inglese
Da: Grand Eagle Retail, Fairfield, OH, U.S.A.
EUR 220,45
Convertire valutaQuantità: 1 disponibili
Aggiungi al carrelloHardcover. Condizione: new. Hardcover. The fusion of physical and digital experiences has given rise to a new phenomenon known as phygitalization, where companies seamlessly integrate both realms to create a cohesive and immersive customer experience. This new book examines the opportunities and challenges that this convergence presents and highlights strategies that companies can employ to leverage its full potential. Drawing upon the expertise of marketing professionals, industry leaders, and academic researchers, this book offers a comprehensive overview of the key concepts, strategies, and best practices for employing phygitalization in marketing, providing a practical perspective through case studies and focused discussions. Examines the opportunities and challenges presented by phygitalization and highlights strategies companies in different industries can use to leverage its full potential. Discusses the multifaceted nature of phygital marketing and provides valuable insights into how businesses can navigate this evolving landscape. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
Editore: Apple Academic Press Inc., Oakville, 2025
ISBN 10: 1774918463 ISBN 13: 9781774918463
Lingua: Inglese
Da: AussieBookSeller, Truganina, VIC, Australia
EUR 257,81
Convertire valutaQuantità: 1 disponibili
Aggiungi al carrelloHardcover. Condizione: new. Hardcover. The fusion of physical and digital experiences has given rise to a new phenomenon known as phygitalization, where companies seamlessly integrate both realms to create a cohesive and immersive customer experience. This new book examines the opportunities and challenges that this convergence presents and highlights strategies that companies can employ to leverage its full potential. Drawing upon the expertise of marketing professionals, industry leaders, and academic researchers, this book offers a comprehensive overview of the key concepts, strategies, and best practices for employing phygitalization in marketing, providing a practical perspective through case studies and focused discussions. Examines the opportunities and challenges presented by phygitalization and highlights strategies companies in different industries can use to leverage its full potential. Discusses the multifaceted nature of phygital marketing and provides valuable insights into how businesses can navigate this evolving landscape. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.
Da: Revaluation Books, Exeter, Regno Unito
EUR 214,21
Convertire valutaQuantità: 1 disponibili
Aggiungi al carrelloHardcover. Condizione: Brand New. 374 pages. 9.18x6.12 inches. In Stock. This item is printed on demand.