Simon carmen (448 risultati)

Condizione: like_new. Fast & Free Shipping â" Excellent condition book with clean cover and pages. Barely handled, with minimal wear. An outstanding copy, close to enjoy.

Hardcover. Condizione: Good. No Jacket. Missing dust jacket; Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.

Hardcover. Condizione: Fair. No Jacket. Former library book; Readable copy. Pages may have considerable notes/highlighting. ~ ThriftBooks: Read More, Spend Less.

Hardcover. Condizione: Fair. No Jacket. Readable copy. Pages may have considerable notes/highlighting. ~ ThriftBooks: Read More, Spend Less.

Hardcover. Condizione: Fair. No Jacket. Readable copy. Pages may have considerable notes/highlighting. ~ ThriftBooks: Read More, Spend Less.

Hardcover. Condizione: Fair. No Jacket. Missing dust jacket; Readable copy. Pages may have considerable notes/highlighting. ~ ThriftBooks: Read More, Spend Less.

Hardcover. Condizione: Fair. No Jacket. Readable copy. Pages may have considerable notes/highlighting. ~ ThriftBooks: Read More, Spend Less.

Hardcover. Condizione: As New. No Jacket. Pages are clean and are not marred by notes or folds of any kind. ~ ThriftBooks: Read More, Spend Less.

Hardcover. Condizione: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.

Hardcover. Condizione: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.

Hardcover. Condizione: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.

Hardcover. Condizione: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.

Hardcover. Condizione: Very Good. No Jacket. Missing dust jacket; May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.

Condizione: good. Signs of wear and consistent use.

Condizione: good. Book is in good condition and has some writing, underlining, and or highlighting inside. Cover may have some cosmetic wear.

Condizione: good. The item has minimal writing and or highlighting inside.

Hardcover. Condizione: Very Good. 1. With dust jacket. It's a well-cared-for item that has seen limited use. The item may show minor signs of wear. All the text is legible, with all pages included. It may have slight markings and/or highlighting.

hardcover. Condizione: Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority.

Condizione: Good. hardcover 100% of proceeds go to charity! Good condition with all pages in tact. Item shows signs of use and may have cosmetic defects.

Hardback. Condizione: Fair. A full-color, image-packed guide to developing highly persuasive content that attracts more customers than ever?all based on the latest brain scienceThere?s an overlooked but critical scientific fact that every marketing profession needs to know: Many decisions start with attention, and it?s your job to grab the attention of every prospective customer as effectively as possible. But in this increasingly fast-paced, busy, and noisy world, how do you capture people?s attention, much less persuade them? To answer this question, cognitive neuroscientist Carmen Simon leverages insights gleaned from her use of advanced technologies to study where people look, for how long, what type of attention leads to memories, and what keeps the brain coming back for more, to determine the effectiveness of sales pitches, marketing materials, corporate presentations, training videos, and other business content.In Made You Look, Simon presents her four-part framework for effectively attracting the attention of customers and impacting their buying decision: ?  Automatic triggers: capture audience attention with the physical properties of an external stimulus?  Guided action: guide your audience toward their internal thoughts and prompt them to focus on something rewarding ?  Introspection: orient their attention internally toward something they consider rewarding ?  Visual search: direct their attention externally toward what they consider rewardingEach section of Made You Look provides detailed guidelines you can use in your communication materials immediately. Attract attention and, as a result, influence memory and decisions with Made You Look, and lead your company to the top of your industry.…

Hardback. Condizione: Good. A full-color, image-packed guide to developing highly persuasive content that attracts more customers than ever?all based on the latest brain scienceThere?s an overlooked but critical scientific fact that every marketing profession needs to know: Many decisions start with attention, and it?s your job to grab the attention of every prospective customer as effectively as possible. But in this increasingly fast-paced, busy, and noisy world, how do you capture people?s attention, much less persuade them? To answer this question, cognitive neuroscientist Carmen Simon leverages insights gleaned from her use of advanced technologies to study where people look, for how long, what type of attention leads to memories, and what keeps the brain coming back for more, to determine the effectiveness of sales pitches, marketing materials, corporate presentations, training videos, and other business content.In Made You Look, Simon presents her four-part framework for effectively attracting the attention of customers and impacting their buying decision: ?  Automatic triggers: capture audience attention with the physical properties of an external stimulus?  Guided action: guide your audience toward their internal thoughts and prompt them to focus on something rewarding ?  Introspection: orient their attention internally toward something they consider rewarding ?  Visual search: direct their attention externally toward what they consider rewardingEach section of Made You Look provides detailed guidelines you can use in your communication materials immediately. Attract attention and, as a result, influence memory and decisions with Made You Look, and lead your company to the top of your industry.…

Condizione: Good. Has some wear and creases. Has a remainder mark. hardcover Used - Good 2024.

Hardback. Condizione: Fair. A full-color, image-packed guide to developing highly persuasive content that attracts more customers than ever?all based on the latest brain scienceThere?s an overlooked but critical scientific fact that every marketing profession needs to know: Many decisions start with attention, and it?s your job to grab the attention of every prospective customer as effectively as possible. But in this increasingly fast-paced, busy, and noisy world, how do you capture people?s attention, much less persuade them? To answer this question, cognitive neuroscientist Carmen Simon leverages insights gleaned from her use of advanced technologies to study where people look, for how long, what type of attention leads to memories, and what keeps the brain coming back for more, to determine the effectiveness of sales pitches, marketing materials, corporate presentations, training videos, and other business content.In Made You Look, Simon presents her four-part framework for effectively attracting the attention of customers and impacting their buying decision: ?  Automatic triggers: capture audience attention with the physical properties of an external stimulus?  Guided action: guide your audience toward their internal thoughts and prompt them to focus on something rewarding ?  Introspection: orient their attention internally toward something they consider rewarding ?  Visual search: direct their attention externally toward what they consider rewardingEach section of Made You Look provides detailed guidelines you can use in your communication materials immediately. Attract attention and, as a result, influence memory and decisions with Made You Look, and lead your company to the top of your industry.…

Hardback. Condizione: Good. A full-color, image-packed guide to developing highly persuasive content that attracts more customers than ever?all based on the latest brain scienceThere?s an overlooked but critical scientific fact that every marketing profession needs to know: Many decisions start with attention, and it?s your job to grab the attention of every prospective customer as effectively as possible. But in this increasingly fast-paced, busy, and noisy world, how do you capture people?s attention, much less persuade them? To answer this question, cognitive neuroscientist Carmen Simon leverages insights gleaned from her use of advanced technologies to study where people look, for how long, what type of attention leads to memories, and what keeps the brain coming back for more, to determine the effectiveness of sales pitches, marketing materials, corporate presentations, training videos, and other business content.In Made You Look, Simon presents her four-part framework for effectively attracting the attention of customers and impacting their buying decision: ?  Automatic triggers: capture audience attention with the physical properties of an external stimulus?  Guided action: guide your audience toward their internal thoughts and prompt them to focus on something rewarding ?  Introspection: orient their attention internally toward something they consider rewarding ?  Visual search: direct their attention externally toward what they consider rewardingEach section of Made You Look provides detailed guidelines you can use in your communication materials immediately. Attract attention and, as a result, influence memory and decisions with Made You Look, and lead your company to the top of your industry.…

Paperback. Condizione: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

hardcover. Condizione: New.

Hardcover. Condizione: New.

hardcover. Condizione: New. Excellent condition. Interior is tight, bright and clean; no underlining, notes or highlighting. Hard covers are tight and stiff. Complete with original and sticker free paper dust cover. Minor scuffing and/or wrinkles on the paper dust cover. 100% Satisfaction Guaranteed. All items are carefully enclosed with bubble wrap. We ship promptly and worldwide via US Post and will email you a tracking number.…

Hardback. Condizione: Good. A groundbreaking approach to creating memorable messages that are easy to process, hard to forget, and impossible to ignore?using the latest in brain scienceAudiences forget up to 90% of what you communicate. How can your employees and customers decide to act on your message if they only remember a tenth of it? How do you know which tenth they?ll remember? How will you stay on their minds long enough to spark the action you need? Many experts have offered techniques on how to improve your own memory, but not how to influence other people?s memory?and impact their decisions. Drawing on the latest research in neuroscience and cognitive psychology, Carmen Simon, PhD, reveals how to avoid the hazards of random recall and deliver just the right amount of content. No more redundant meetings, rambling e-mails, or anemic presentations. In Impossible to Ignore, she shows you how to execute a proven three-step plan for persuasion:1. Create cues that attract attention and connect with your audience?s needs 2. Use memory-influencing variables to control what your audience remembers3. Turn today?s intentions into tomorrow?s actionsThis practical guide is filled with case studies, examples, and a checklist to help you put the power of cognitive science to work for your business. Whether you?re giving a presentation, conducting a meeting, delivering training, making a sales pitch, or creating a marketing campaign, these field-tested techniques will help you develop content that speaks to people?s hearts, stays in their heads, and influences their decisions. It?s not just memorable?it?s Impossible to Ignore.…

Condizione: New. New- Great shape. hardcover New 2016.