Lingua: Inglese
Editore: University of Toronto Press, 2012
ISBN 10: 1442644036 ISBN 13: 9781442644038
Da: Bill & Ben Books, Faringdon, Regno Unito
EUR 2,25
Quantità: 1 disponibili
Aggiungi al carrelloHardback. Condizione: New. The past decade has seen a number of developments that threaten the very fabric of how marketing activities have traditionally been conducted. On one hand, consumers are increasingly socially networked and value-conscious, with heightened expectations of how companies will react to their demands. Along with the challenges, however, come new opportunities: the growth of behavioural economics and the emergence of new data collection techniques, for instance, give marketers unprecedented access to previously hidden aspects of consumer behavior. Clearly, 'business as usual' is not an option for marketing managers who want their firms to stay in the game. To help managers adapt to the rapidly changing business environment, Flux offers a collection of the very best thinking on key areas of marketing activity and decision-making. Each chapter is written by a leading expert in a specific 'new' marketing subject area, from managing brands to dealing with new media, and addresses substantive challenges in that area while providing steps for taking action. The book's integrated approach makes it an excellent resource not only for marketing managers but any managers dealing with customers.
Da: The Book Corner, Beaverton, OR, U.S.A.
hardcover. Condizione: Very Good. Hardback with dust jacket. Dust jacket is in good condition. Cover edges and corners in good shape. Spine is tight. Pages are clean, no markings, notes or stains. Ships from Friends bookstore to benefit Beaverton (Oregon) library.
Lingua: Inglese
Editore: Rotman / University of Toronto Press, 2012. 326 pp., 2012
ISBN 10: 1442644036 ISBN 13: 9781442644038
Da: Antiquariaat Hortus Conclusus, Bergambacht, Paesi Bassi
EUR 15,00
Quantità: 1 disponibili
Aggiungi al carrelloOriginal cloth with dustjacket, a very good copy. Almost as new. Text in English. Please see description or ask for photos.
Lingua: Inglese
Editore: MY - University of Toronto Press, 2012
ISBN 10: 1442644036 ISBN 13: 9781442644038
Da: PBShop.store UK, Fairford, GLOS, Regno Unito
EUR 34,39
Quantità: 15 disponibili
Aggiungi al carrelloHRD. Condizione: New. New Book. Shipped from UK. Established seller since 2000.
Da: GreatBookPrices, Columbia, MD, U.S.A.
Condizione: New.
Lingua: Inglese
Editore: University of Toronto Press, CA, 2012
ISBN 10: 1442644036 ISBN 13: 9781442644038
Da: Rarewaves.com USA, London, LONDO, Regno Unito
EUR 47,59
Quantità: Più di 20 disponibili
Aggiungi al carrelloHardback. Condizione: New. The past decade has seen a number of developments that threaten the very fabric of how marketing activities have traditionally been conducted. On one hand, consumers are increasingly socially networked and value-conscious, with heightened expectations of how companies will react to their demands. Along with the challenges, however, come new opportunities: the growth of behavioural economics and the emergence of new data collection techniques, for instance, give marketers unprecedented access to previously hidden aspects of consumer behavior. Clearly, 'business as usual' is not an option for marketing managers who want their firms to stay in the game. To help managers adapt to the rapidly changing business environment, Flux offers a collection of the very best thinking on key areas of marketing activity and decision-making. Each chapter is written by a leading expert in a specific 'new' marketing subject area, from managing brands to dealing with new media, and addresses substantive challenges in that area while providing steps for taking action. The book's integrated approach makes it an excellent resource not only for marketing managers but any managers dealing with customers.
Da: California Books, Miami, FL, U.S.A.
EUR 48,99
Quantità: Più di 20 disponibili
Aggiungi al carrelloCondizione: New.
Lingua: Inglese
Editore: Guidance Centre, University of Toronto, Faculty of Education, 2012
ISBN 10: 1442644036 ISBN 13: 9781442644038
Da: Majestic Books, Hounslow, Regno Unito
EUR 49,05
Quantità: 3 disponibili
Aggiungi al carrelloCondizione: New. pp. xiv + 326 Illus.
Lingua: Inglese
Editore: University of Toronto Press, 2012
ISBN 10: 1442644036 ISBN 13: 9781442644038
Da: Kennys Bookshop and Art Galleries Ltd., Galway, GY, Irlanda
EUR 49,58
Quantità: Più di 20 disponibili
Aggiungi al carrelloCondizione: New. The book's integrated approach makes it an excellent resource not only for marketing managers but any managers dealing with customers. Series: Rotman-UTP Publishing. Num Pages: 344 pages, 20. BIC Classification: KJMV7. Category: (P) Professional & Vocational. Dimension: 170 x 237 x 30. Weight in Grams: 692. . 2012. 2 Rev ed. Hardcover. . . . .
Lingua: Inglese
Editore: University of Toronto Press, 2012
ISBN 10: 1442644036 ISBN 13: 9781442644038
Da: THE SAINT BOOKSTORE, Southport, Regno Unito
EUR 41,57
Quantità: Più di 20 disponibili
Aggiungi al carrelloHardback. Condizione: New. New copy - Usually dispatched within 4 working days.
Lingua: Inglese
Editore: Guidance Centre, University of Toronto, Faculty of Education, 2012
ISBN 10: 1442644036 ISBN 13: 9781442644038
Da: Books Puddle, New York, NY, U.S.A.
Condizione: New. pp. xiv + 326.
Da: Ria Christie Collections, Uxbridge, Regno Unito
EUR 48,81
Quantità: Più di 20 disponibili
Aggiungi al carrelloCondizione: New. In.
Da: GreatBookPricesUK, Woodford Green, Regno Unito
EUR 48,80
Quantità: 1 disponibili
Aggiungi al carrelloCondizione: New.
Lingua: Inglese
Editore: University of Toronto Press, 2012
ISBN 10: 1442644036 ISBN 13: 9781442644038
Da: Kennys Bookstore, Olney, MD, U.S.A.
Condizione: New. The book's integrated approach makes it an excellent resource not only for marketing managers but any managers dealing with customers. Series: Rotman-UTP Publishing. Num Pages: 344 pages, 20. BIC Classification: KJMV7. Category: (P) Professional & Vocational. Dimension: 170 x 237 x 30. Weight in Grams: 692. . 2012. 2 Rev ed. Hardcover. . . . . Books ship from the US and Ireland.
Da: GreatBookPricesUK, Woodford Green, Regno Unito
EUR 54,75
Quantità: 1 disponibili
Aggiungi al carrelloCondizione: As New. Unread book in perfect condition.
Da: BennettBooksLtd, San Diego, NV, U.S.A.
hardcover. Condizione: New. In shrink wrap. Looks like an interesting title!
Da: Hay-on-Wye Booksellers, Hay-on-Wye, HEREF, Regno Unito
EUR 9,44
Quantità: 1 disponibili
Aggiungi al carrelloCondizione: As New.
Da: GreatBookPrices, Columbia, MD, U.S.A.
Condizione: As New. Unread book in perfect condition.
Lingua: Inglese
Editore: University of Toronto Press, 2012
ISBN 10: 1442644036 ISBN 13: 9781442644038
Da: moluna, Greven, Germania
EUR 40,25
Quantità: Più di 20 disponibili
Aggiungi al carrelloGebunden. Condizione: New. The book s integrated approach makes it an excellent resource not only for marketing managers but any managers dealing with customers.Über den AutorDavid Soberman is Canadian National Chair in Strategic Marketing and a professor.
Lingua: Inglese
Editore: University Of Toronto Press Dez 2012, 2012
ISBN 10: 1442644036 ISBN 13: 9781442644038
Da: AHA-BUCH GmbH, Einbeck, Germania
EUR 49,97
Quantità: 2 disponibili
Aggiungi al carrelloBuch. Condizione: Neu. Neuware - The book's integrated approach makes it an excellent resource not only for marketing managers but any managers dealing with customers.
Lingua: Inglese
Editore: University of Toronto Press, CA, 2012
ISBN 10: 1442644036 ISBN 13: 9781442644038
Da: Rarewaves.com UK, London, Regno Unito
EUR 44,26
Quantità: Più di 20 disponibili
Aggiungi al carrelloHardback. Condizione: New. The past decade has seen a number of developments that threaten the very fabric of how marketing activities have traditionally been conducted. On one hand, consumers are increasingly socially networked and value-conscious, with heightened expectations of how companies will react to their demands. Along with the challenges, however, come new opportunities: the growth of behavioural economics and the emergence of new data collection techniques, for instance, give marketers unprecedented access to previously hidden aspects of consumer behavior. Clearly, 'business as usual' is not an option for marketing managers who want their firms to stay in the game. To help managers adapt to the rapidly changing business environment, Flux offers a collection of the very best thinking on key areas of marketing activity and decision-making. Each chapter is written by a leading expert in a specific 'new' marketing subject area, from managing brands to dealing with new media, and addresses substantive challenges in that area while providing steps for taking action. The book's integrated approach makes it an excellent resource not only for marketing managers but any managers dealing with customers.
Da: Revaluation Books, Exeter, Regno Unito
EUR 49,07
Quantità: 2 disponibili
Aggiungi al carrelloHardcover. Condizione: Brand New. 2nd revised edition edition. 344 pages. 9.50x6.50x1.25 inches. In Stock. This item is printed on demand.