Weinberger marc (31 risultati)
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Da: Better World Books: West, Reno, NV, U.S.A.Better World Books: West
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EUR 28,45
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Condizione: Very Good. Former library copy. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
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Da: Better World Books Ltd, Dunfermline, Regno UnitoBetter World Books Ltd
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EUR 29,76
EUR 5,88 spedizioneSpedito da Regno Unito a U.S.A.Quantità: 2 disponibili
Condizione: Very Good. Former library copy. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
Humor in Advertising : Classic Perspectives and New Insights
Weinberger, Marc G. (EDT); Gulas, Charles S. (EDT); Taylor, Charles R. (EDT)
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Da: GreatBookPrices, Columbia, MD, U.S.A.GreatBookPrices
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EUR 54,76
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Condizione: New.
Humor in Advertising : Classic Perspectives and New Insights
Weinberger, Marc G. (EDT); Gulas, Charles S. (EDT); Taylor, Charles R. (EDT)
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Da: GreatBookPrices, Columbia, MD, U.S.A.GreatBookPrices
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EUR 60,89
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Condizione: As New. Unread book in perfect condition.
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Da: Majestic Books, Hounslow, Regno UnitoMajestic Books
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EUR 62,39
EUR 7,64 spedizioneSpedito da Regno Unito a U.S.A.Quantità: 3 disponibili
Condizione: New.
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Da: Books Puddle, New York, NY, U.S.A.Books Puddle
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EUR 75,36
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Condizione: New.
Humor in Advertising : Classic Perspectives and New Insights
Weinberger, Marc G. (EDT); Gulas, Charles S. (EDT); Taylor, Charles R. (EDT)
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Da: GreatBookPricesUK, Woodford Green, Regno UnitoGreatBookPricesUK
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EUR 61,88
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Condizione: As New. Unread book in perfect condition.
Humor in Advertising : Classic Perspectives and New Insights
Weinberger, Marc G. (EDT); Gulas, Charles S. (EDT); Taylor, Charles R. (EDT)
- Brossura
Da: GreatBookPricesUK, Woodford Green, Regno UnitoGreatBookPricesUK
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EUR 63,13
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Condizione: New.
- Brossura
Da: THE SAINT BOOKSTORE, Southport, Regno UnitoTHE SAINT BOOKSTORE
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EUR 63,13
EUR 18,61 spedizioneSpedito da Regno Unito a U.S.A.Quantità: 1 disponibili
Paperback / softback. Condizione: New. New copy - Usually dispatched within 4 working days.
- Brossura
Da: Biblios, frankfurt am main, HESSE, GermaniaBiblios
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EUR 73,14
EUR 9,95 spedizioneSpedito da Germania a U.S.A.Quantità: 3 disponibili
Condizione: New.
Humor in Advertising: Classic Perspectives and New Insights
Weinberger, Marc G. (Editor)/ Gulas, Charles S. (Editor)/ Taylor, Charles R. (Editor)
- Brossura
Da: Revaluation Books, Exeter, Regno UnitoRevaluation Books
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EUR 81,97
EUR 11,76 spedizioneSpedito da Regno Unito a U.S.A.Quantità: 1 disponibili
Paperback. Condizione: Brand New. 250 pages. 9.69x6.88x0.57 inches. In Stock.
- Brossura
Da: moluna, Greven, Germaniamoluna
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EUR 64,23
EUR 48,99 spedizioneSpedito da Germania a U.S.A.Quantità: Più di 20 disponibili
Condizione: New. Marc G. Weinberger is Professor Emeritus in the Isenberg School of Management at the University of Massachusetts Amherst, USA, and Visiting Research Faculty at the University of Georgia, Athens, USA. He has published extensively in the m.
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Da: preigu, Osnabrück, Germaniapreigu
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EUR 55,45
EUR 70,00 spedizioneSpedito da Germania a U.S.A.Quantità: 5 disponibili
Taschenbuch. Condizione: Neu. Humor in Advertising | Classic Perspectives and New Insights | Marc G. Weinberger (u. a.) | Taschenbuch | Einband - flex.(Paperback) | Englisch | 2023 | Routledge | EAN 9780367722630 | Verantwortliche Person für die EU: preigu GmbH & Co. KG, Lengericher Landstr. 19, 49078 Osnabrück, mail[at]preigu[d…ot]de | Anbieter: preigu.
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Da: Buchpark, Trebbin, GermaniaBuchpark
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EUR 41,08
EUR 105,00 spedizioneSpedito da Germania a U.S.A.Quantità: 1 disponibili
Condizione: Sehr gut. Zustand: Sehr gut | Sprache: Englisch | Produktart: Bücher | Keine Beschreibung verfügbar.
- Rilegato
Da: Chiron Media, Wallingford, Regno UnitoChiron Media
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EUR 191,63
EUR 18,21 spedizioneSpedito da Regno Unito a U.S.A.Quantità: 5 disponibili
Hardcover. Condizione: New.
Humor in Advertising : Classic Perspectives and New Insights
Weinberger, Marc G. (EDT); Gulas, Charles S. (EDT); Taylor, Charles R. (EDT)
- Rilegato
Da: GreatBookPricesUK, Woodford Green, Regno UnitoGreatBookPricesUK
Contatta il venditoreVenditore con 5 stelleCondizione: Nuovo
EUR 194,63
EUR 17,64 spedizioneSpedito da Regno Unito a U.S.A.Quantità: 10 disponibili
Condizione: New.
Humor in Advertising : Classic Perspectives and New Insights
Weinberger, Marc G. (EDT); Gulas, Charles S. (EDT); Taylor, Charles R. (EDT)
- Rilegato
Da: GreatBookPrices, Columbia, MD, U.S.A.GreatBookPrices
Contatta il venditoreVenditore con 5 stelleCondizione: Nuovo
EUR 213,74
EUR 2,31 spedizioneSpedito in U.S.A.Quantità: 10 disponibili
Condizione: New.
Humor in Advertising : Classic Perspectives and New Insights
Weinberger, Marc G. (EDT); Gulas, Charles S. (EDT); Taylor, Charles R. (EDT)
- Rilegato
Da: GreatBookPrices, Columbia, MD, U.S.A.GreatBookPrices
Contatta il venditoreVenditore con 5 stelleCondizione: Usato - Come nuovo
EUR 214,59
EUR 2,31 spedizioneSpedito in U.S.A.Quantità: 10 disponibili
Condizione: As New. Unread book in perfect condition.
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Da: BUCHSERVICE / ANTIQUARIAT Lars Lutzer, Wahlstedt, GermaniaBUCHSERVICE / ANTIQUARIAT Lars Lutzer
Contatta il venditoreVenditore con 5 stelleCondizione: Usato - Molto buono
EUR 179,99
EUR 39,95 spedizioneSpedito da Germania a U.S.A.Quantità: 1 disponibili
Softcover. Condizione: gut. 2023. Humor in Advertising In englischer Sprache. pages.
- Rilegato
Da: Majestic Books, Hounslow, Regno UnitoMajestic Books
Contatta il venditoreVenditore con 4 stelleCondizione: Nuovo
EUR 224,73
EUR 7,64 spedizioneSpedito da Regno Unito a U.S.A.Quantità: 3 disponibili
Condizione: New.
Humor in Advertising : Classic Perspectives and New Insights
Weinberger, Marc G. (EDT); Gulas, Charles S. (EDT); Taylor, Charles R. (EDT)
- Rilegato
Da: GreatBookPricesUK, Woodford Green, Regno UnitoGreatBookPricesUK
Contatta il venditoreVenditore con 5 stelleCondizione: Usato - Come nuovo
EUR 215,08
EUR 17,64 spedizioneSpedito da Regno Unito a U.S.A.Quantità: 10 disponibili
Condizione: As New. Unread book in perfect condition.
- Rilegato
Da: Books Puddle, New York, NY, U.S.A.Books Puddle
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EUR 244,16
EUR 3,49 spedizioneSpedito in U.S.A.Quantità: 3 disponibili
Condizione: New.
- Rilegato
Da: moluna, Greven, Germaniamoluna
Contatta il venditoreVenditore con 5 stelleCondizione: Nuovo
EUR 209,82
EUR 48,99 spedizioneSpedito da Germania a U.S.A.Quantità: Più di 20 disponibili
Condizione: New. Marc G. Weinberger is Professor Emeritus in the Isenberg School of Management at the University of Massachusetts Amherst, USA, and Visiting Research Faculty at the University of Georgia, Athens, USA. He has published extensively in the m.
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Da: THE SAINT BOOKSTORE, Southport, Regno UnitoTHE SAINT BOOKSTORE
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EUR 256,41
EUR 15,04 spedizioneSpedito da Regno Unito a U.S.A.Quantità: 1 disponibili
Hardback. Condizione: New. New copy - Usually dispatched within 4 working days.
- Rilegato
Da: Biblios, frankfurt am main, HESSE, GermaniaBiblios
Contatta il venditoreVenditore con 4 stelleCondizione: Nuovo
EUR 253,31
EUR 9,95 spedizioneSpedito da Germania a U.S.A.Quantità: 3 disponibili
Condizione: New.
- Rilegato
Da: AHA-BUCH GmbH, Einbeck, GermaniaAHA-BUCH GmbH
Contatta il venditoreVenditore con 5 stelleCondizione: Nuovo
EUR 258,83
EUR 63,10 spedizioneSpedito da Germania a U.S.A.Quantità: 2 disponibili
Buch. Condizione: Neu. Neuware - Humor has long been one of the most common approaches used in advertising. Whether in a big televised event like the Super Bowl or in new forms of digital advertising, everyone is exposed to funny ads, some of which both entertain the audience and help sell a product. Yet, the use of humor in adv…ertising is complex; clearly not all humorous ads are successful.
Politics - Poetics : Documenta X - The Book
Vito Acconci, Marcel Broodthaers, Lygia Clark, Ed van der Elsken, Walker Evans, Öyvind Fahlström, Armand Gatti, Jean-Luc Godard, Dan Graham, Hans Haacke, Raymond Hains, Richard Hamilton, Maria Lassnig, Hélio Oiticica, Michelangelo Pistoletto, Gerhard Richter, Nancy Spero, Garry Winogrand, Robert Adams, Art & Language, Lothar Baumgarten, James Coleman, Toni Grand, Mike Kelley, Helen Levitt, Gordon Matta-Clark, Thomas Schütte, Jeff Wall, Martin Kippenberger, Ecke Bonk, Tony Oursler, Reinhard Mucha, Erik Steinbrecher, Rem Koolhaas, Bruce Mau, Johan Grimonprez, Gabriel Orozco, Carsten Höller, Rosemarie Trockel, Olaf Nicolai, Tunga, Peter Kogler, Philip Pocock, Florian Wenz, Udo Noll, Felix Stephan Huber, Yana Milev, Suzanne Lafont, Peter Friedl, Stephen Craig, Catherine Beaugrand, Jean-Marc Bustamante, Emilio Prini, Martin Walde, Collective La ciutat de la gent, Lois Weinberger, Matthew Ngui, Christine and Irene Hohenbüchler, Aya & Gal Middle East, Marko Peljhan, Sandra Alvarez de Toledo,
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Da: Specific Object / David Platzker, New York, NY, U.S.A.Specific Object / David Platzker
Contatta il venditoreVenditore con 5 stelleCondizione: Usato
EUR 67,53
EUR 7,43 spedizioneSpedito in U.S.A.Quantità: 1 disponibili
830 pp.; 28.5 x 24 cm.; sewn bound; black-and-white & color; edition size unknown; unsigned and unnumbered; offset-printed Exhibition catalogue published in conjunction with show held in 1997. Artists include Vito Acconci, Marcel Broodthaers, Lygia Clark, Ed van der Elsken, Walker Evans, Öyvind Fahlström, Armand Gatti, Jean-Luc…Godard, Dan Graham, Hans Haacke, Raymond Hains, Richard Hamilton, Maria Lassnig, Hélio Oiticica, Michelangelo Pistoletto, Gerhard Richter, Nancy Spero, Garry Winogrand, Robert Adams, Art & Language, Lothar Baumgarten, James Coleman, Toni Grand, Mike Kelley, Helen Levitt, Gordon Matta-Clark, Thomas Schütte, Jeff Wall, Martin Kippenberger, Ecke Bonk, Tony Oursler, Reinhard Mucha, Erik Steinbrecher, Rem Koolhaas, Bruce Mau, Johan Grimonprez, Gabriel Orozco, Carsten Höller, Rosemarie Trockel, Olaf Nicolai, Tunga, Peter Kogler, Philip Pocock, Florian Wenz, Udo Noll, Felix Stephan Huber, Yana Milev, Suzanne Lafont, Peter Friedl, Stephen Craig, Catherine Beaugrand, Jean-Marc Bustamante, Emilio Prini, Martin Walde, Collective La ciutat de la gent, Lois Weinberger, Matthew Ngui, Christine and Irene Hohenbüchler, Aya & Gal Middle East, and Marko Peljhan. Original texts by Sandra Alvarez de Toledo, Etienne Balibar, Andrea Branzi, Benjamin Buchloh, Peter Bürger, Jean-Marie Chauvier, Daniel Defert, Werner Durth, Fabrizio Gallanti, Serge Gruzinski, David Harvey, Andreas Huyssen, Benjamin Joly, Philippe Lacoue-Labarthe, Dominique Lecourt, Alain Lipietz, Masao Miyoshi, Peter Noller, Jacques Rancière, Klaus Ronneburger, Hans-Joachim Ruckhaeberle, Saskia Sassen, Gayatri Chakravorty Spivak, Francis Strauven, Paul Sztulman, Max Welch Guerra. Includes author biographies. "For the first time in the history of documenta, the companion publication attempts to go beyond a survey and interpretation of the exhibited works of art to document and analyze the cultural development of the western world from 1945 to 1997 in a rich selection of paintings, photos, plans, sketches, maps, essays, quotations, discussions, poems, philosophical essays and manifestos. The book unites the diverse forms of expression in an impressive collage. The artists of documenta X are introduced in a number of artist's inserts. A provocative, enlivening and thoroughly current reader and reference work for anyone interested in the art and culture of our times." -- publisher's statement. Fine. Covers, dust-jacket and contents clean and unmarked. Due to large size and weight additional shipping charges will be required for international orders.
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- Print on Demand
Da: Basi6 International, Irving, TX, U.S.A.Basi6 International
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EUR 57,14
Spedizione gratuitaSpedito in U.S.A.Quantità: Più di 20 disponibili
Condizione: Brand New. New. US edition. Print on demand title. Delivery takes 20-25 days.
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- Print on Demand
Da: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, GermaniaBuchWeltWeit Ludwig Meier e.K.
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EUR 55,10
EUR 23,00 spedizioneSpedito da Germania a U.S.A.Quantità: 2 disponibili
Taschenbuch. Condizione: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -Humor has long been one of the most common approaches used in advertising. Whether in a big televised event like the Super Bowl or in new forms of digital advertising, everyone is exposed to funny ads, some of which both entertain…the audience and help sell a product. Yet, the use of humor in advertising is complex; clearly not all humorous ads are successful.This comprehensive volume both summarizes the cumulative state of knowledge on humor in advertising and provides new cutting-edge research on key topics such as humor's use in conjunction with emotional and sexual appeals, its use in digital advertising, and issues related to gender and cross-cultural applicability. Special emphasis is placed on defining humorous advertising and types of humor used, as well as outlining what conditions work for advertisers. The chapters examine humor in advertising and add insights on several cutting-edge issues in this stream of research. An overview article summarizing the overall body of literature accumulated over 50 years of research on humorous advertising defines types of humorous appeals. The degree to which humor is effective and the boundary conditions associated with when and how it works best in advertising is discussed. New research articles further contribute to cumulative knowledge by exploring the interaction of humor with other issues and techniques such as whether it travels internationally, gender issues, its use in conjunction with emotional and sexual appeals, and its presence in the digital contexts. The book concludes with an in-depth look at the evolution of humorous appeals over the oldest traditional advertising medium-outdoor advertising.The chapters in this book were originally published in International Journal of Advertising. 250 pp. Englisch.
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- Print on Demand
Da: AHA-BUCH GmbH, Einbeck, GermaniaAHA-BUCH GmbH
Contatta il venditoreVenditore con 5 stelleCondizione: Nuovo
EUR 64,53
EUR 62,30 spedizioneSpedito da Germania a U.S.A.Quantità: 2 disponibili
Taschenbuch. Condizione: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - Humor has long been one of the most common approaches used in advertising. Whether in a big televised event like the Super Bowl or in new forms of digital advertising, everyone is exposed to funny ads, some of which both entertain the a…udience and help sell a product. Yet, the use of humor in advertising is complex; clearly not all humorous ads are successful.This comprehensive volume both summarizes the cumulative state of knowledge on humor in advertising and provides new cutting-edge research on key topics such as humor's use in conjunction with emotional and sexual appeals, its use in digital advertising, and issues related to gender and cross-cultural applicability. Special emphasis is placed on defining humorous advertising and types of humor used, as well as outlining what conditions work for advertisers. The chapters examine humor in advertising and add insights on several cutting-edge issues in this stream of research. An overview article summarizing the overall body of literature accumulated over 50 years of research on humorous advertising defines types of humorous appeals. The degree to which humor is effective and the boundary conditions associated with when and how it works best in advertising is discussed. New research articles further contribute to cumulative knowledge by exploring the interaction of humor with other issues and techniques such as whether it travels internationally, gender issues, its use in conjunction with emotional and sexual appeals, and its presence in the digital contexts. The book concludes with an in-depth look at the evolution of humorous appeals over the oldest traditional advertising medium-outdoor advertising.The chapters in this book were originally published in International Journal of Advertising.
