Da: GreatBookPrices, Columbia, MD, U.S.A.
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Da: Books Puddle, New York, NY, U.S.A.
Condizione: New.
Da: Majestic Books, Hounslow, Regno Unito
EUR 53,27
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Da: GreatBookPrices, Columbia, MD, U.S.A.
Condizione: As New. Unread book in perfect condition.
Da: Biblios, Frankfurt am main, HESSE, Germania
EUR 53,22
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Da: Lucky's Textbooks, Dallas, TX, U.S.A.
Condizione: New.
Da: GreatBookPricesUK, Woodford Green, Regno Unito
EUR 54,96
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Da: Ria Christie Collections, Uxbridge, Regno Unito
EUR 59,53
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Da: Ria Christie Collections, Uxbridge, Regno Unito
EUR 62,24
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Editore: Taylor and Francis Ltd, GB, 2021
ISBN 10: 0367819791 ISBN 13: 9780367819798
Lingua: Inglese
Da: Rarewaves.com USA, London, LONDO, Regno Unito
EUR 79,89
Quantità: 1 disponibili
Aggiungi al carrelloPaperback. Condizione: New. This book is a refreshingly practical yet theoretically sound roadmap to leveraging data analytics and data science. The vast amount of data generated about us and our world is useless without plans and strategies that are designed to cope with its size and complexity, and which enable organizations to leverage the information to create value in marketing.Creating Value with Data Analytics in Marketing provides a nuanced view of big data developments and data science, arguing that big data is not a revolution but an evolution of the increasing availability of data that has been observed in recent times. Building on the authors' extensive academic and practical knowledge, this book aims to provide managers and analysts with strategic directions and practical analytical solutions on how to create value from existing and new big data. The second edition of this bestselling text has been fully updated in line with developments in the field and includes a selection of new, international cases and examples, exercises, techniques and methodologies.Tying data and analytics to specific goals and processes for implementation makes this essential reading for advanced undergraduate and postgraduate students and specialists of data analytics, marketing research, marketing management and customer relationship management.Online resources include chapter-by-chapter lecture slides and data sets and corresponding R code for selected chapters.
Da: GreatBookPricesUK, Woodford Green, Regno Unito
EUR 62,57
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Da: Revaluation Books, Exeter, Regno Unito
EUR 72,60
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Aggiungi al carrelloPaperback. Condizione: Brand New. 2nd edition. 314 pages. 9.50x6.75x0.75 inches. In Stock.
Editore: Springer-Verlag New York Inc, 2009
ISBN 10: 3642021433 ISBN 13: 9783642021435
Lingua: Inglese
Da: Revaluation Books, Exeter, Regno Unito
EUR 85,74
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Aggiungi al carrelloPaperback. Condizione: Brand New. 2009 edition. 562 pages. 9.10x5.80x1.00 inches. In Stock.
Condizione: New.
Da: Studibuch, Stuttgart, Germania
EUR 43,54
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Aggiungi al carrellopaperback. Condizione: Gut. 424 Seiten; 9781493940875.3 Gewicht in Gramm: 1.
EUR 103,12
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Da: Revaluation Books, Exeter, Regno Unito
EUR 94,21
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Aggiungi al carrelloPaperback. Condizione: Brand New. 2nd edition. 314 pages. 9.50x6.75x0.75 inches. In Stock.
Da: Biblios, Frankfurt am main, HESSE, Germania
EUR 102,44
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Editore: Springer Berlin Heidelberg, Springer Berlin Heidelberg Mai 2009, 2009
ISBN 10: 3642021433 ISBN 13: 9783642021435
Lingua: Inglese
Da: buchversandmimpf2000, Emtmannsberg, BAYE, Germania
EUR 53,49
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Aggiungi al carrelloTaschenbuch. Condizione: Neu. Neuware -This book constitutes the refereed proceedings of the 21st International Conference on Advanced Information Systems Engineering, CAiSE 2009, held in Amsterdam, The Netherlands, on June 8-12, 2009. The 36 papers presented in this book together with 6 keynote papers were carefully reviewed and selected from 230 submissions. The topics covered are model driven engineering, conceptual modeling, quality and data integration, goal-oriented requirements engineering, requirements and architecture, service orientation, Web service orchestration, value-driven modeling, workflow, business process modeling, and requirements engineering.Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg 584 pp. Englisch.
EUR 68,59
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Aggiungi al carrelloCondizione: New. Peter C. Verhoef is the Dean of the Faculty of Economics and Business and Professor of Marketing at the University of Groningen, the Netherlands. Edwin Kooge is a co-founder of BAYZ, a consulting agency focusing on teaching.
Editore: Springer Berlin Heidelberg, 2009
ISBN 10: 3642021433 ISBN 13: 9783642021435
Lingua: Inglese
Da: AHA-BUCH GmbH, Einbeck, Germania
EUR 53,49
Quantità: 1 disponibili
Aggiungi al carrelloTaschenbuch. Condizione: Neu. Druck auf Anfrage Neuware - Printed after ordering - This book constitutes the refereed proceedings of the 21st International Conference on Advanced Information Systems Engineering, CAiSE 2009, held in Amsterdam, The Netherlands, on June 8-12, 2009. The 36 papers presented in this book together with 6 keynote papers were carefully reviewed and selected from 230 submissions. The topics covered are model driven engineering, conceptual modeling, quality and data integration, goal-oriented requirements engineering, requirements and architecture, service orientation, Web service orchestration, value-driven modeling, workflow, business process modeling, and requirements engineering.
Da: preigu, Osnabrück, Germania
EUR 50,35
Quantità: 5 disponibili
Aggiungi al carrelloTaschenbuch. Condizione: Neu. Advanced Information Systems Engineering | 21st International Conference, CAiSE 2009, Amsterdam, The Netherlands, June 8-12, 2009, Proceedings | Pascal Van Eck (u. a.) | Taschenbuch | xviii | Englisch | 2009 | Springer-Verlag GmbH | EAN 9783642021435 | Verantwortliche Person für die EU: Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg, juergen[dot]hartmann[at]springer[dot]com | Anbieter: preigu.
Da: SpringBooks, Berlin, Germania
Prima edizione
EUR 102,54
Quantità: 1 disponibili
Aggiungi al carrelloHardcover. Condizione: Very Good. 1. Auflage. unread, with some shelfwear.
Editore: Springer Berlin Heidelberg, 2009
ISBN 10: 3642021433 ISBN 13: 9783642021435
Lingua: Inglese
Da: Buchpark, Trebbin, Germania
EUR 39,79
Quantità: 1 disponibili
Aggiungi al carrelloCondizione: Sehr gut. Zustand: Sehr gut | Sprache: Englisch | Produktart: Bücher.
Editore: Taylor and Francis Ltd, GB, 2021
ISBN 10: 0367819791 ISBN 13: 9780367819798
Lingua: Inglese
Da: Rarewaves.com UK, London, Regno Unito
EUR 74,67
Quantità: 1 disponibili
Aggiungi al carrelloPaperback. Condizione: New. This book is a refreshingly practical yet theoretically sound roadmap to leveraging data analytics and data science. The vast amount of data generated about us and our world is useless without plans and strategies that are designed to cope with its size and complexity, and which enable organizations to leverage the information to create value in marketing.Creating Value with Data Analytics in Marketing provides a nuanced view of big data developments and data science, arguing that big data is not a revolution but an evolution of the increasing availability of data that has been observed in recent times. Building on the authors' extensive academic and practical knowledge, this book aims to provide managers and analysts with strategic directions and practical analytical solutions on how to create value from existing and new big data. The second edition of this bestselling text has been fully updated in line with developments in the field and includes a selection of new, international cases and examples, exercises, techniques and methodologies.Tying data and analytics to specific goals and processes for implementation makes this essential reading for advanced undergraduate and postgraduate students and specialists of data analytics, marketing research, marketing management and customer relationship management.Online resources include chapter-by-chapter lecture slides and data sets and corresponding R code for selected chapters.
Da: UK BOOKS STORE, London, LONDO, Regno Unito
EUR 152,27
Quantità: 2 disponibili
Aggiungi al carrelloCondizione: New. Brand New! Fast Delivery This is an International Edition and ship within 24-48 hours. Deliver by FedEx and Dhl, & Aramex, UPS, & USPS and we do accept APO and PO BOX Addresses. Order can be delivered worldwide within 7-10 days and we do have flat rate for up to 2LB. Extra shipping charges will be requested if the Book weight is more than 5 LB. This Item May be shipped from India, United states & United Kingdom. Depending on your location and availability.
Editore: Amsterdam : Stichting Oeuvre Jan van der Vossen, 2002
ISBN 10: 9090161368 ISBN 13: 9789090161365
Da: Klondyke, Almere, Paesi Bassi
EUR 16,50
Quantità: 1 disponibili
Aggiungi al carrelloCondizione: Good. Originele blinde gele linnen band, stofomslag, veel illustraties (voornamelijk in kleur), 4to.; Slijtplekken schutblad.
Da: Ria Christie Collections, Uxbridge, Regno Unito
EUR 145,42
Quantità: Più di 20 disponibili
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Da: Lucky's Textbooks, Dallas, TX, U.S.A.
EUR 160,08
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Aggiungi al carrelloCondizione: New.