Bocconi university press it (98 risultati)

Paperback. Condizione: New. Generational nuclei are like those found in atoms: structural dimensions held together by their positive charge which releases a binding energy. Generational nuclei cannot be defined so precisely, but their activity can be observed and tested just like their atomic counterparts The generational nuclei are identified through ethno-anthropologic observation and produce an enormous amount of attractive energy towards both their own generation and others, with a power that shapes future values and behaviours. The ConsumAuthor concept marks a new role for people in the dynamics of purchasing, and liberates consumption from the alleged demons of consumerism. The ConsumAuthors of all generations are individuals aware of their everyday choices. Their decision-making power starts to become visible, traceable, and verifiable - though not as they imagined.…

Paperback. Condizione: New.

Paperback. Condizione: New.

Paperback. Condizione: New.

Paperback. Condizione: New. Semiconductors and chips have become increasingly indispensable, present in everything from smartphones and cars to home appliances and medical devices. However, we often fail to recognize the significant technological and creative efforts that go into creating these "life companions." While it's commonly assumed that technological innovations are exclusively produced in Asian factories or American laboratories, few realize that there has been a " Silicon Europe" of industrial and technological excellence across France and Italy for decades. At the heart of this region lies STMicroelectronics, a world-leading chip company. Through the history of ST and European microelectronics, journalist and writer Marco Bardazzi takes readers on an incredible journey that documents the ideas, inventions, stories, and people behind the technologies and objects that have revolutionized our lives in recent decades. Bardazzi also sheds light on the cutting-edge technology sector that is pivotal to new generations and future jobs, in which Italy and Europe are playing an essential role.…

Paperback. Condizione: New.

Paperback. Condizione: New.

Paperback. Condizione: New. The latest editions of introductory texts are becoming easier and easier. At the same time, macroeconomic models used by central banks in their simulations (the so-called Dynamic Stochastic General Equilibrium Models, DSGE) are increasingly microfounded - and thus complex. In a nutshell, BUP Macroeconomic Lessons fill a gap. Surely students will find them slightly more difficult than the most popular textbooks, but their investment will pay off when they attend a Macroeconomics course. It will help them understand that microeconomics and macroeconomics are two different, albeit connected, worlds, because they will appreciate that the two disciplines share the same way of thinking. Even if this were the only Macroeconomics course in their lives, they would nonetheless have acquired the ability to ""think for themselves"" about the problems that the political economy faces everyday. The book contains the basic classical macroeconomic models: the Solow growth model and the classical AS-AD model in the three markets of labor, goods/funds, and money. The final chapter is a bridge to microfounded theory through the analysis of a two-period economy and the underlying intertemporal choices by consumers and firms. The authors place constant emphasis on the fact that they are studying economic equilibria and on how market forces come into play when the economy is out of equilibrium. The overall result is a less fragmented, more unified presentation of classical macroeconomics. Egea website's Mybook contains a wealth of exercises at various level of difficulty and more data about the world economy (today, in the last 20 years, in the last 200 years).…

Paperback. Condizione: New.

Paperback. Condizione: New.

Paperback. Condizione: New.

Paperback. Condizione: New.

Paperback. Condizione: New. The Lectures of the Psychology of the Associated Minds represent a crucial step in the long maturation of Cattaneo's thought, an attempt to systematize the philosophical ideas that he had developed in various different writings and in his teaching since 1852 in the high school of Lugano, where he lived in exile after 1848. The book represents a change of paradigm from the perspective of the individual to that of the associated man who in the course of history builds collective ways of thinking and acting- languages, religions, organizations, social systems- and in so doing transforms both nature and society. Key ideas in the book are the key role played by the 'federalism of the intelligences,' science as the source of human progress, freedom as a requisite of scientific progress, the better performance of open social systems, the dynamic and constructive role of the antithesis, the importance of socio-cultural systems. Cattaneo argues that thought, even more than sensation, is a social fact, 'since it often unites in a single idea many people unknown to each other and many generations.' It is therefore necessary to inquire the many ways in which 'the associated minds in families, classes, peoples, the human species, can cooperate to the common knowledge and debate in a fruitful dynamic contrast of different theories.' The last lectures are on the analysis, 'one of the greatest moral and material interests of humanity,' and on the freedom of inquiry that must be safeguarded at all cost.…

Paperback. Condizione: New. Semiconductors and chips have become increasingly indispensable, present in everything from smartphones and cars to home appliances and medical devices. However, we often fail to recognize the significant technological and creative efforts that go into creating these "life companions." While it's commonly assumed that technological innovations are exclusively produced in Asian factories or American laboratories, few realize that there has been a " Silicon Europe" of industrial and technological excellence across France and Italy for decades. At the heart of this region lies STMicroelectronics, a world-leading chip company. Through the history of ST and European microelectronics, journalist and writer Marco Bardazzi takes readers on an incredible journey that documents the ideas, inventions, stories, and people behind the technologies and objects that have revolutionized our lives in recent decades. Bardazzi also sheds light on the cutting-edge technology sector that is pivotal to new generations and future jobs, in which Italy and Europe are playing an essential role.…

Paperback. Condizione: New. The book uses a very simple and accessible language. All the descriptions of Python functionalities come with intuitive examples to make you learn by doing. This is not a theoretical book and does not cover some of the most internal features of Python. The intention of the authors is to allow business oriented people to start using Python. The main reason for such a choice of style is due to the increasing number of requests by non-technical professionals to solve daily problems and tasks. Whether we want to append multiple spreadsheets or profile the customer base, being able to use a solid infrastructure which enables to collect, check, process, analyze data, and report results has become a basic requirement in most industries. The structure of this book replicates the structure of a grammar book. It first introduces the building blocks of Python - i.e., objects - which can be compared to the different types of words (e.g., verbs, nouns) of a language. It introduces readers to the syntax rules of Python - i.e., statements, functions, and classes. It then provides introduces how to use this new language for managing data. One thing that we found particularly helpful for our students is to provide wrong Python codes with the error message that Python provides, and ask them to fix the code in order to make it work. As making mistakes is very common, we would say normal, in programming, learning how to interpret the error messages and fix codes is extremely important from a pedagogical perspective. The book always challenges students with a series of "fix the code" questions at the end of each a topic. We adopt this structure because we found that students learn how to successfully write algorithms in Python when they understand its logic and the meaning of every single element of the algorithm. We have experimented that this natural progression, from the most basic elements to very complex scripts, raises students' self-confidence and proficiency in writing their own algorithms. Hence, the structure of the textbook greatly helps students and instructors to gradually acquire the "programming" mindset. Also, our teaching experience indicates that, as with any other language, students learn by practicing. For this reason our textbook, is rich in exercises of increasing complexity.…

Paperback. Condizione: New.

Paperback. Condizione: New. The fight for a better future needs radical collaboration, with the joint effort of governments, NGOs, investors, and corporates, but it also needs exponential technological innovation and new perspectives. Almost a miracle is needed: But this miracle is increasingly being made possible by female leaders from all generations, who have found the courage to act.The book presents stories of sustainability, from small startups to large corporations, but above all, it tells the stories of extraordinary women who have decided to dedicate their time and personal resources to try to save our world. It intends to show real life examples of women, who made pivotal changes in their lives, creating value for all stakeholders at the table, including the planet we live in. Their stories demonstrate that this is not a battle that we win once and for all, but rather a continuous progress, in which we will be evolving the way we leverage and utilize the resources around us. No project has been able to tackle the sustainability dilemma with such grace, and very few with so many real-life examples of leadership and impact from a remarkable group of women, who are changing the rules of the game in their own industries and fields.…

Paperback. Condizione: New.

Paperback. Condizione: New. Some key data about the future of the fashion industry highlight the need for immediate action. The increase of clothing consumption will generate an increase in the use of resources and generation of waste. On the other hand, the demand of LOHAS (Lifestyle of Health and Sustainability) consumers is increasing, also in luxury. The book will be investigating the key drivers that are reshaping the fashion industry towards the 4th Industrial Revolution, including traceability and transparency, circularity, collaborative consumption, new technologies, fair trade, B-corporations.The Author supports the thesis that the most innovative business models in the fashion sector will be based on a value proposition that integrates ethics, aesthetics and innovation, offering product customization, planning the activities for consumer's participation in the company's operations, digitalization, and use of technology in order to optimize the processes along the value chain.…

Paperback. Condizione: New.

Paperback. Condizione: New. The fight for a better future needs radical collaboration, with the joint effort of governments, NGOs, investors, and corporates, but it also needs exponential technological innovation and new perspectives. Almost a miracle is needed: But this miracle is increasingly being made possible by female leaders from all generations, who have found the courage to act.The book presents stories of sustainability, from small startups to large corporations, but above all, it tells the stories of extraordinary women who have decided to dedicate their time and personal resources to try to save our world. It intends to show real life examples of women, who made pivotal changes in their lives, creating value for all stakeholders at the table, including the planet we live in. Their stories demonstrate that this is not a battle that we win once and for all, but rather a continuous progress, in which we will be evolving the way we leverage and utilize the resources around us. No project has been able to tackle the sustainability dilemma with such grace, and very few with so many real-life examples of leadership and impact from a remarkable group of women, who are changing the rules of the game in their own industries and fields.…

Paperback. Condizione: New.

Paperback. Condizione: New.

Paperback. Condizione: New.

Paperback. Condizione: New.

Paperback. Condizione: New. Some key data about the future of the fashion industry highlight the need for immediate action. The increase of clothing consumption will generate an increase in the use of resources and generation of waste. On the other hand, the demand of LOHAS (Lifestyle of Health and Sustainability) consumers is increasing, also in luxury. The book will be investigating the key drivers that are reshaping the fashion industry towards the 4th Industrial Revolution, including traceability and transparency, circularity, collaborative consumption, new technologies, fair trade, B-corporations.The Author supports the thesis that the most innovative business models in the fashion sector will be based on a value proposition that integrates ethics, aesthetics and innovation, offering product customization, planning the activities for consumer's participation in the company's operations, digitalization, and use of technology in order to optimize the processes along the value chain.…

Paperback. Condizione: New. The Lectures of the Psychology of the Associated Minds represent a crucial step in the long maturation of Cattaneo's thought, an attempt to systematize the philosophical ideas that he had developed in various different writings and in his teaching since 1852 in the high school of Lugano, where he lived in exile after 1848. The book represents a change of paradigm from the perspective of the individual to that of the associated man who in the course of history builds collective ways of thinking and acting- languages, religions, organizations, social systems- and in so doing transforms both nature and society. Key ideas in the book are the key role played by the 'federalism of the intelligences,' science as the source of human progress, freedom as a requisite of scientific progress, the better performance of open social systems, the dynamic and constructive role of the antithesis, the importance of socio-cultural systems. Cattaneo argues that thought, even more than sensation, is a social fact, 'since it often unites in a single idea many people unknown to each other and many generations.' It is therefore necessary to inquire the many ways in which 'the associated minds in families, classes, peoples, the human species, can cooperate to the common knowledge and debate in a fruitful dynamic contrast of different theories.' The last lectures are on the analysis, 'one of the greatest moral and material interests of humanity,' and on the freedom of inquiry that must be safeguarded at all cost.…

Paperback. Condizione: New. This book offers an essential introduction to modern portfolio theory. The book provides a number of simple, practical examples to allow the reader to apply the theoretical concepts presented in each chapter. A portion of such practical cases are worked out in Excel and made available via the publisher's companion website Mybook. The book takes inspiration from Markowitz' classical mean-variance, it then proceeds to develop modelling tools of increasing sophistication that eventually take into account the role played by generic risk-averse preferences. The book also explores a few advanced topics: the use of multi-factor asset pricing models and the role of background risks and human capital. The book is tailored for a course at MSc level.…

Paperback. Condizione: New.

Paperback. Condizione: New.