Elsevier science technology san francisco (223 risultati)
Data Mining: Practical Machine Learning Tools and Techniques, Second Edition (The Morgan Kaufmann Series in Data Management Systems)
Ian H. Witten (Computer Science Department, University of Waikato, New Zealand)
Lingua: Inglese
Editore: Elsevier Science & Technology, United States, San Francisco, 2005
Serie: The Morgan Kaufmann Series in Data Management Systems, Libro 16 di 22. Libro 16 di 22 - The Morgan Kaufmann Series in Data Management Systems
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Da: WorldofBooks, Goring-By-Sea, WS, Regno UnitoWorldofBooks
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Paperback. Condizione: Very Good. Data Mining, Second Edition, describes data mining techniques and shows how they work. The book is a major revision of the first edition that appeared in 1999. While the basic core remains the same, it has been updated to reflect the changes that have taken place over five years, and now has nea…rly double the references. The highlights of this new edition include thirty new technique sections; an enhanced Weka machine learning workbench, which now features an interactive interface; comprehensive information on neural networks; a new section on Bayesian networks; and much more. This text is designed for information systems practitioners, programmers, consultants, developers, information technology managers, specification writers as well as professors and students of graduate-level data mining and machine learning courses. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
Lingua: Inglese
Editore: Elsevier Science & Technology, United States, San Francisco, 2012
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Da: WorldofBooks, Goring-By-Sea, WS, Regno UnitoWorldofBooks
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Paperback. Condizione: Very Good. Web site design and development continues to become more sophisticated. An important part of this maturity originates with well-laid-out and well-written content. Ginny Redish is a world-renowned expert on information design and how to produce clear writing in plain language for the web. All of…the invaluable information that she shared in the first edition is included with numerous new examples. New information on content strategy for web sites, search engine optimization (SEO), and social media make this once again the only book you need to own to optimize your writing for the web. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
Sketching User Experiences: Getting the Design Right and the Right Design (Interactive Technologies)
Bill Buxton (Principal Researcher, Microsoft Research, Redmond, Washington and Toronto, Canada)
Lingua: Inglese
Editore: Elsevier Science & Technology, United States, San Francisco, 2007
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Da: WorldofBooks, Goring-By-Sea, WS, Regno UnitoWorldofBooks
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Paperback. Condizione: Very Good. Sketching User Experiences approaches design and design thinking as something distinct that needs to be better understoodby both designers and the people with whom they need to work in order to achieve success with new products and systems. So while the focus is on design, the approach is holist…ic. Hence, the book speaks to designers, usability specialists, the HCI community, product managers, and business executives. There is an emphasis on balancing the back-end concern with usability and engineering excellence (getting the design right) with an up-front investment in sketching and ideation (getting the right design). Overall, the objective is to build the notion of informed design: molding emerging technology into a form that serves our society and reflects its values. Grounded in both practice and scientific research, Bill Buxtons engaging work aims to spark the imagination while encouraging the use of new techniques, breathing new life into user experience design. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
The UX Book: Process and Guidelines for Ensuring a Quality User Experience
Rex Hartson (Professor Emeritus, Computer Science, Virginia Tech, USA)
Lingua: Inglese
Editore: Elsevier Science & Technology, United States, San Francisco, 2012
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Da: WorldofBooks, Goring-By-Sea, WS, Regno UnitoWorldofBooks
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Paperback. Condizione: Very Good. The UX Book: Process and Guidelines for Ensuring a Quality User Experience aims to help readers learn how to create and refine interaction designs that ensure a quality user experience (UX). The book seeks to expand the concept of traditional usability to a broader notion of user experience; to…provide a hands-on, practical guide to best practices and established principles in a UX lifecycle; and to describe a pragmatic process for managing the overall development effort. The book provides an iterative and evaluation-centered UX lifecycle template, called the Wheel, for interaction design. Key concepts discussed include contextual inquiry and analysis; extracting interaction design requirements; constructing design-informing models; design production; UX goals, metrics, and targets; prototyping; UX evaluation; the interaction cycle and the user action framework; and UX design guidelines. This book will be useful to anyone interested in learning more about creating interaction designs to ensure a quality user experience. These include interaction designers, graphic designers, usability analysts, software engineers, programmers, systems analysts, software quality-assurance specialists, human factors engineers, cognitive psychologists, cosmic psychics, trainers, technical writers, documentation specialists, marketing personnel, and project managers. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
Content Strategy at Work: Real-world Stories to Strengthen Every Interactive Project
Margot Bloomstein (Principal, Appropriate, Inc., Boston, MA, USA)
Lingua: Inglese
Editore: Elsevier Science & Technology, United States, San Francisco, 2012
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Da: WorldofBooks, Goring-By-Sea, WS, Regno UnitoWorldofBooks
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Paperback. Condizione: Very Good. Content is king and the new kingmaker and your message needs to align with your model and metrics and other mumbo jumbo, right? Whether youre slogging through theory or buzzwords, theres no denying content strategy is coming of age. But whats in it for you? And if youre not a content strategist,… why should you care? Because even if content strategy isnt your job, contents probably your problemand probably more than you think. You or your business has a message you want to deliver, right? You can deliver that message through various channels and content types, from Tweets to testimonials and photo galleries galore, and your audience has just as many ways of engaging with it. So many ways, so much content so wheres the problem? That is the problem. And you can measure it in time, creativity, money, lost opportunity, and the sobs you hear equally from creative directors, project managers, and search engine marketing specialists. The solution is content strategy, and this book offers real-world examples and approaches you can adopt, no matter your role on the team. Put content strategy to work for you by gathering this book into your little hands and gobbling up never-before seen case studies from teams at Johns Hopkins Medicine, MINI, Icebreaker, and more. Content Strategy at Work is a book for designers, information architects, copywriters, project managers, and anyone who works with visual or verbal content. It discusses how you can communicate and forge a plan that will enable you, your company, or your client get that message across and foster better user experiences. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
Lingua: Inglese
Editore: Elsevier Science & Technology, San Francisco, 2011
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Paperback. Condizione: new. Paperback. Sketching User Experience: The Workbook Suitable for individual learning, for classrooms, and for a team that wants to develop a culture of design practice, this book provides instructions and exercises, various sketching methods that may let you express your design ideas about user experie…nces across time. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
Lingua: Inglese
Editore: Elsevier Science & Technology, United States, San Francisco, 2011
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Da: WorldofBooks, Goring-By-Sea, WS, Regno UnitoWorldofBooks
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EUR 24,41
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Paperback. Condizione: Very Good. Pervasive Information Architecture explains the why and how of pervasive information architecture (IA) through detailed examples and real-world stories. It offers insights about trade-offs that can be made and techniques for even the most unique design challenges. The book will help readers mast…er agile information structures while meeting their unique needs on such devices as smart phones, GPS systems, and tablets. The book provides examples showing how to: model and shape information to adapt itself to users needs, goals, and seeking strategies; reduce disorientation and increase legibility and way-finding in digital and physical spaces; and alleviate the frustration associated with choosing from an ever-growing set of information, services, and goods. It also describes relevant connections between pieces of information, services and goods to help users achieve their goals. This book will be of value to practitioners, researchers, academics, andstudents in user experience design, usability, information architecture, interaction design, HCI, web interaction/interface designer, mobile application design/development, and information design. Architects and industrial designers moving into the digital realm will also find this book helpful. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
Lingua: Inglese
Editore: Elsevier Science & Technology, United States, San Francisco, 2013
Serie: The Morgan Kaufmann Series on Business Intelligence, Libro 7 di 11. Libro 7 di 11 - The Morgan Kaufmann Series on Business Intelligence
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Da: WorldofBooks, Goring-By-Sea, WS, Regno UnitoWorldofBooks
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Paperback. Condizione: Very Good. The Data Quality Assessment Framework shows you how to measure and monitor data quality, ensuring quality over time. Youll start with general concepts of measurement and work your way through a detailed framework of more than three dozen measurement types related to five objective dimensions of…quality: completeness, timeliness, consistency, validity, and integrity. Ongoing measurement, rather than one time activities will help your organization reach a new level of data quality. This plain-language approach to measuring data can be understood by both business and IT and provides practical guidance on how to apply the DQAF within any organization enabling you to prioritize measurements and effectively report on results. Strategies for using data measurement to govern and improve the quality of data and guidelines for applying the framework within a data asset are included. Youll come away able to prioritize which measurement types to implement, knowing where to place them in a data flow and how frequently to measure. Common conceptual models for defining and storing of data quality results for purposes of trend analysis are also included as well as generic business requirements for ongoing measuring and monitoring including calculations and comparisons that make the measurements meaningful and help understand trends and detect anomalies. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
Lingua: Inglese
Editore: Elsevier Science & Technology, San Francisco, 2012
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Paperback. Condizione: new. Paperback. It's Our Research NDA: Getting Stakeholder Buy-in for User Experience Research Projects Provides a strategic framework for people who practice UX research who wish to be heard by their stakeholders. This title gives you the techniques needed to involve stakeholders throughout the process of… planning, execution, analysis, and reporting UX research. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
Principles of Transaction Processing for the Systems Professional (The Morgan Kaufmann Series in Data Management Systems)
Philip A. Bernstein (Lead Architect, Microsoft Corporation, Bellvue, WA, USA)
Lingua: Inglese
Editore: Elsevier Science & Technology, United States, San Francisco, 1997
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Da: WorldofBooks, Goring-By-Sea, WS, Regno UnitoWorldofBooks
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Paperback. Condizione: Very Good. Principles of Transaction Processing is a clear, concise guide for anyoneinvolved in developing applications, evaluating products, designing systems,or engineering products. This book provides an understanding of the internals oftransaction processing systems, describing how they work and how be…st to use them.It includes the architecture of transaction processing monitors, transactionalcommunications paradigms, and mechanisms for recovering from transaction andsystem failures. Use of transaction processing systems in business, industry, andgovernment is increasing rapidly; the emergence of electronic commerce onthe Internet is creating new demands. As a result, many developers areencountering transaction processing applications for the first time and needa practical explanation of techniques. Software engineers who build andmarket operating systems, communications systems, programming tools, andother products used in transaction processing applications will also benefitfrom this thorough presentation of principles. Rich with examples, itdescribes commercial transaction processing systems, transactional aspectsof database servers, messaging systems, Internet servers, andobject-oriented systems, as well as each of their subsystems. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
Lingua: Inglese
Editore: Elsevier Science & Technology, San Francisco, 2011
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Paperback. Condizione: new. Paperback. Systems Thinking Third Edition Synthesizes systems theory and interactive design, providing an operational methodology for defining problems and designing solutions in an environment increasingly characterized by chaos and complexity. This title include chapters on self-organizing systems,…holistic thinking, operational thinking, and design thinking. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
Lingua: Inglese
Editore: Elsevier Science & Technology, San Francisco, 2011
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Paperback. Condizione: new. Paperback. User Experience Management Outlines the robust framework for how to be an effective UX manager, from creating a team, to orchestrating product development, to ensuring UX is not compromised, to achieving company buy-in on results. This title contains best practices, real-world stories, and…insights from UX leaders at IBM, Microsoft, SAP, and many more. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
Lingua: Inglese
Editore: Elsevier Science & Technology, San Francisco, 2013
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Paperback. Condizione: new. Paperback. Measuring the User Experience was the first book that focused on how to quantify the user experience. Now in the second edition, the authors include new material on how recent technologies have made it easier and more effective to collect a broader range of data about the user experience. A…s more UX and web professionals need to justify their design decisions with solid, reliable data, Measuring the User Experience provides the quantitative analysis training that these professionals need. The second edition presents new metrics such as emotional engagement, personas, keystroke analysis, and net promoter score. It also examines how new technologies coming from neuro-marketing and online market research can refine user experience measurement, helping usability and user experience practitioners make business cases to stakeholders. The book also contains new research and updated examples, including tips on writing online survey questions, six new case studies, and examples using the most recent version of Excel. Focuses on how to quantify the user experience. This title examines how technologies coming from neuro-marketing and online market research can refine user experience measurement, helping usability and user experience practitioners make business cases to stakeholders. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
Lingua: Inglese
Editore: Elsevier Science & Technology, San Francisco, 2012
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Paperback. Condizione: new. Paperback. Letting Go of the Words, 2e Web site design and development continues to become more sophisticated. This book provides information on content strategy for web sites, search engine optimization (SEO), and social media. It offers emphasis on hardware like tablets, iPads, and iPhones. Shipping… may be from multiple locations in the US or from the UK, depending on stock availability.
Lingua: Inglese
Editore: Elsevier Science & Technology, San Francisco, 2014
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Paperback. Condizione: new. Paperback. Platform Ecosystems: Aligning Architecture, Governance, and Strategy Offers a roadmap for designing and orchestrating vibrant software platform ecosystems. This book offers actionable tools to develop your own platform strategy, backed by original research, tangible metrics, rich data, and…cases. It helps you learn how architectural choices create organically-evolvable, vibrant ecosystems. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
Lingua: Inglese
Editore: Elsevier Science & Technology, San Francisco, 2019
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Paperback. Condizione: new. Paperback. Analyzing Social Media Networks with NodeXL: Insights from a Connected World Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
Lingua: Inglese
Editore: Elsevier Science & Technology, San Francisco, 1999
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- Prima edizione
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Paperback. Condizione: new. Paperback. A large number of problems require the optimization of multiple criteria. These crite ria are often non-commensurate and sometimes conflicting in nature making the task of optimization more difficult. In such problems, the task of creating a combined opti mization function is often not easy…. Moreover, the decision procedure can be affected by the sensitivity of the solution space, and the trade-off is often non-linear. In real life we traditionally handle such problems by suggesting not one, but several non-dominated solutions. Finding a set of non-dominated solutions is also useful in multistaged opti mization problems, where the solution of one stage of optimization is passed on to the next stage. One classic example is that of circuit design, where high-level synthesis, logic synthesis and layout synthesis comprise important stages of optimization of the circuit. Passing a set of non-dominated partial solutions from one stage to the next typically ensures better global optimization. This book presents a new approach to multi-criteria optimization based on heuristic search techniques. Classical multicriteria optimization techniques rely on single criteria optimization algorithms, and hence we are either required to optimize one criterion at a time (under constraints on the others), or we are asked for a single scalar combined optimization function. On the other hand, the multiobjective search approach maps each optimization criterion onto a distinct dimension of a vector valued cost structure. A large number of problems require the optimization of multiple criteria. Classical multicriteria optimization techniques rely on single criteria optimization algorithms, and hence we are either required to optimize one criterion at a time (under constraints on the others), or we are asked for a single scalar combined optimization function. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
Lingua: Inglese
Editore: Elsevier Science & Technology, San Francisco, 2015
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Paperback. Condizione: new. Paperback. Multi-Domain Master Data Management delivers practical guidance and specific instruction to help guide planners and practitioners through the challenges of a multi-domain master data management (MDM) implementation. Authors Mark Allen and Dalton Cervo bring their expertise to you in the onl…y reference you need to help your organization take master data management to the next level by incorporating it across multiple domains. Written in a business friendly style with sufficient program planning guidance, this book covers a comprehensive set of topics and advanced strategies centered on the key MDM disciplines of Data Governance, Data Stewardship, Data Quality Management, Metadata Management, and Data Integration. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
Lingua: Inglese
Editore: Elsevier Science & Technology, San Francisco, 2013
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Paperback. Condizione: new. Paperback. Analyzing the Social Web Provides a framework for analysis of public data and being generated by social networks and social media, like Facebook, Twitter, and Foursquare. This book introduces you to these techniques, shows you their application to different types of social media, and discus…ses how social media can be used as a tool for interacting with online public. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
Lingua: Inglese
Editore: Elsevier Science & Technology, San Francisco, 2008
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Paperback. Condizione: new. Paperback. Many aspects of usability testing have been thoroughly studied and documented. This isn't true, however, of the details of interacting with the test participants who provide the critical usability data. This omission has meant that there have been no training materials and no principles fro…m which new moderators can learn how to interact. Moderating Usability Tests is the place for new and experienced moderators to learn about the rules and practices for interacting that have never been described in one place before. Authors Dumas and Loring draw on their combined 40 years of usability testing experience to develop and present the most effective principles and practices - both practical and ethical --for moderating successful usability tests. To help usability professionals, students, and novices understand these principles, the authors provide videos from their lab that demonstrate good and poor interaction as well as commentary from a panel of testing experts on why certain techniques succeed or fail. The videos are accessible from the publisher's companion web site. . Presents the ten "golden rules" that maximize every session's value .Offers targeted advice on how to maintain objectivity .Discusses the ethical considerations that apply in all usability testing . Explains how to reduce the stress that participants often feel . Considers the special requirements of remote usability testing . Demonstrates good and bad moderating techniques with laboratory videos accessible from the publisher's companion web site Drawing on the authors' combined 40 years of usability testing experience, this title presents some of the most effective principles and practices. It offers targeted advice on how to maintain objectivity. It discusses the ethical considerations that apply in different usability testing. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
Lingua: Inglese
Editore: Elsevier Science & Technology, San Francisco, 2014
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Paperback. Condizione: new. Paperback. Freemium Economics: Leveraging Analytics and User Segmentation to Drive Revenue Presents a practical, instructive approach to successfully implementing the freemium model into your software products by building analytics into product design from the earliest stages of development. This book… provides guidelines for using data and analytics through all stages of development to optimize your implementation of the freemium model. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
Lingua: Inglese
Editore: Elsevier Science & Technology, San Francisco, 2014
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Paperback. Condizione: new. Paperback. Modeling Enterprise Architecture with TOGAF: A Practical Guide Using UML and BPMN Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
Lingua: Inglese
Editore: Elsevier Science & Technology, San Francisco, 2013
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Paperback. Condizione: new. Paperback. Human-Computer Interaction: An Empirical Research Perspective A guide to empirical research in human-computer interaction(HCI). It begins with foundational topics including historical context, the human factor, interaction elements, and the fundamentals of science and research. Shipping may… be from multiple locations in the US or from the UK, depending on stock availability.
Lingua: Inglese
Editore: Elsevier Science & Technology, San Francisco, 2013
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Paperback. Condizione: new. Paperback. The Moderator's Survival Guide Describes the principles that should always guide your interactions with participants from a real-world perspective. This title provides you with examples of how to apply these principles across a variety of situations throughout the user research process, fro…m technical difficulties to emotional outbursts to awkward interactions. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
Lingua: Inglese
Editore: Elsevier Science & Technology, San Francisco, 2015
Serie: The Morgan Kaufmann Series in Computer Graphics, Libro 39 di 40. Libro 39 di 40 - The Morgan Kaufmann Series in Computer Graphics
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Paperback. Condizione: new. Paperback. Learning Processing 2e Teaches you the basic building blocks of programming needed to create advanced graphics applications including interactive art, live video processing, and data visualization. This title offers graphic and web designers working with the Processing programming environme…nt instructions on the basic principles of the language. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
Lingua: Inglese
Editore: Elsevier Science & Technology, San Francisco, 2022
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Paperback. Condizione: new. Paperback. Measuring the User Experience: Collecting, Analyzing, and Presenting Usability Metrics Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
Lingua: Inglese
Editore: Elsevier Science & Technology, San Francisco, 2020
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Paperback. Condizione: new. Paperback. Designing with the Mind in Mind: Simple Guide to Understanding User Interface Design Guidelines Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
Lingua: Inglese
Editore: Elsevier Science & Technology, San Francisco, 2015
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Paperback. Condizione: new. Paperback. Agile Data Warehousing for the Enterprise Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
Lingua: Inglese
Editore: Elsevier Science & Technology, San Francisco, 2012
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Paperback. Condizione: new. Paperback. IT Manager's Handbook,Third Edition Making the move from an IT technician or team member to management is one of the most difficult career steps you may face. This book presents the fundamental principles and core concepts critical to your success as a new IT Manager. It shows how to develo…p an overall IT strategy as well as demonstrate the value of IT to the company. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
Lingua: Inglese
Editore: Elsevier Science & Technology, San Francisco, 2014
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Da: Grand Eagle Retail, Bensenville, IL, U.S.A.Grand Eagle Retail
Contatta il venditoreVenditore con 5 stelleCondizione: Nuovo
EUR 64,52
Spedizione gratuitaSpedito in U.S.A.Quantità: 1 disponibili
Paperback. Condizione: new. Paperback. Business Intelligence Guidebook: From Data Integration to Analytics Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
