Sumit enterprises new delhi (127 risultati)

Hardcover. Condizione: Fine. Condizione sovraccoperta: Fine. 1st Edition. viii, 296p.

Hardbound. Condizione: As New. New. Contents Preface. 1. Ecotourism and ecotourists. 2. Focuses on growing tourism. 3. Natural resources and gardens. 4. Scope of tourism development. 5. Tourism policy to professionalism. 6. Economics marketing of world tourism. 7. The ecological impacts of ecotourism. 8. The ecotourism ethics. Index. The variability of approaches used to define ecotourism has quite naturally given way to many comprehensive approaches used to understand the term. It was acknowledged that the variety of descriptive terms such as nature travel adventure travel and cultural travel which are largely activity based and also the value laden terms such as responsible alternative and ethical tourism which underscore the need to consider impacts and the consequences of travel. It is felt that nature tourism while not necessarily ecologically sound in principle concentrates more on the motivation and the behaviour of the individual tourist. Conversely ecotourism is much more difficult to attain owing to its overall comprehensiveness. A form of tourism inspired primarily by the natural history of an area including its indigenous cultures. The ecotourist visits relatively undeveloped areas in the spirit of appreciation participation and sensitivity. The ecotourist practices a non consumptive use of wildlife and natural resources and contributes benefiting the conservation of the site. 200 pp.…

Hardbound. Condizione: As New. New. Contents Preface. 1. Introduction. 2. Wildlife in India. 3. Distribution of Wildlife in India. 4. Policy and legislation for wildlife preservation. 5. National Parks essential principles. 6. National Parks of India. 7. National Parks and Five Year Plans. 8. National Parks and Tourism. 9. National Parks and threatened wildlife species. 10. National Parks man versus wildlife. 11. National Parks future plan and strategy. Index. In 1970 there were only five National Parks in India namely Kanha Bhandavgarh Shivpuri Thadoba and Corbelt. The number of these National Parks has now risen to eighty. The statewise distribution of these parks is as Andhra Pradesh one Arunachal Pradesh two. Assam and Bihar has two National Parks. Goa one and Gujarat four and next Haryana one Himachal Pradesh two and Jammu and Kashmir Karnataka and Kerala four five and three respectively. Wildlife tourism must convey a message. A tourist after visiting the park must return a wiser person. The tourists should also be apprised of the rules and code of conduct to be observed in the park as not to stray from the main park. Noise and alien sounds startle wild animals. Do not blow horns or talk loudly. Treat the park as sanctum sanctorium of nature wear incaspicuous Khaki alive or brown clothing which blend well with natural surroundings and lastly do not pollute the park. While discussing wildlife tourism the mode of transport of tourists inside the National Park should be considered. It has been said more than once that due to habitat destruction and unabated hunting in the past the wildlife in our country has been depleted considerably. The ancient Indian people appreciated and acknowledge the value and importance of wildlife and its habitats. 180 pp. …

Hardcover. Condizione: New. Condizione sovraccoperta: New. 1st Edition. 288 pages.

Hardcover. Condizione: Fine. Condizione sovraccoperta: Very Good. 1st Ed. v, 304p. On Nepal's Gurkha soldiers.

Hardcover. Condizione: New. Condizione sovraccoperta: New. v iii, 296p. On the Tibetan sovereignty debate.

Hardbound. Condizione: As New. New. Contents Preface. 1. Principles of marketing. 2. Use of web site design. 3. Designing your site. 4. Directory submission strategies. 5. Newsgroups and target market. 6. How to increase web site traffic. 7. The use of E mail. 8. Use of mailing lists. 9. Tips for web site launch. 10. Developing a links strategy. 11. How to win awards. Rapid means of communication and transportation have got tourism within the reach of the common people. The use of satellite and website facilities has helped the tourism industry immensely. Some areas are much more conducive to research online. Areas that facilitate and encourage tourism/vacation planning are high on the list. As a tourism operator your are provided with a great opportunity to reach vast numbers of your target market quickly easily and at very little cost. The geographic reach that the internet provides is phenomenal. Meanwhile internet marketing encompasses all the steps you take to reach your target market online attract visitors to your tourism website encourage them to purchase your products or services an make them want to comeback for more. This book highlights the recent advancement in technology and especially on the marketing of tourism. The western technology is being adopted by the developing worked. The developing world including India is still in a borrowing stage and marketing techniques are mainly western including the theoretical concepts which are being used in tourism. The paucity of funds for research and development in tourism and publishing industry has developed a situation in which India a fast developing country is still in borrowing stage. 152 pp.…

Hardbound. Condizione: As New. New. Contents Preface. 1. Management issues in tourism. 2. Roles of research in tourism management. 3. Managing the research function. 4. Corporate forms in tourism. 5. The formulation of tourism policy a managerial framework. 6. National and global tourism policies in India. 7. Tools for visitor management. 8. Entrepreneurship concept and functions. 9. Managing festivals and tourism events. 10. Feasibility analysis in tourism. In a service industry like tourism management concepts and principles are applied at all levels. The need is therefore to inculcate a professional approach for providing tourism services. This book on Management in Tourism attempts at providing material on issues concepts principles policy formulation and decision making. The aim is also to familiarise the reader with managerial skills and concepts and function of entrepreneurship. While making the selection of the contents course material of universities and training institutions have been kept in view. 184 pp.…

Hardbound. Condizione: As New. New. Contents Preface. 1. The concept of sociology. 2. Globalization as an emergent concept. 3. Sociologists and philosophy. 4. Sociology of globalization. 5. Ernst Grunwald and the sociology. 6. The range of sociology. 7. The unique and the general toward a philosophy of sociology 1948. 8. A preliminary inquiry into the sociology of knowledge. 9. Socio genetic and psychogenetic aspects. 10. Structuration theory as a world view. Index. To begin the discussion of this topic. The presupposition of the sociology of knowledge comes from the public interpretation. We may realize that between this process of self enlightenment which is commensurate with the present time and the sociology of knowledge there is a specific affinity for the sociology of knowledge. Conceived into question relativizes particularises and transcends. This book contains ten chapters. In contemporary discussions the extending independency chains between nations have been variously referred to as the global human circumstance. It is a common place that an important point of departure for the sociological pioneers of the last century and the early years of this century was to insist that economic had to be understood sociologically. 268 pp.…

Hardcover. Condizione: New. Condizione sovraccoperta: VG. 1st Ed. vi, 288p.

Hardbound. Condizione: As New. New. Contents Preface. 1. Natural disaster floods. 2. GIS for disaster management. 3. Disaster mitigation of earthquake effects. 4. Natural disasters exposure and vulnerability. 5. Social dimensions of disaster management. 6. Post disaster management. 7. Preparedness mitigation and management of natural disasters. 8. Preparedness mitigation and management of natural disasters. 9. Strengthening the existing capacity of institutions of higher learning in India. 10. Earthquake hazards in an urban centre. 11. Natural disaster institutional building for mitigating. 12. Disaster management present status and future strategies. 13. Aftermath of disasters. 14. Karnataka State takes lead in the country. 15. Natural disaster health sector planning. 16. Empowering Panchayats and community for disaster preparedness. 17. Peoples participation in disaster management with special reference to flood management. 18. Role of urban local bodies. 19. GoI UNDP's Mandate on disaster management. Index. It is aptly said that floods are act of God but acts of man cause flood damage. It is natural for a river to over flow its banks in the event of heavy rainfall in the upper catchments and spill into the flood plains which are basically its domain. It is therefore necessary to suitably manage the floods with a view to reduce the damage potential and property and minimize if not avoid loss to lives of human and livestock it is essential that while planning the embankments suitable steps be taken to ensure drainage of the area into the river through sluices. Floor damage could be avoided to a considerable extent if timely warning is given of an impending flood. It may be stated that in view of the ever increasing flood damages it is necessary to overcome the reluctance to adopt the flood pain zoning measure and appreciate the advantages of planned action in flood plains. 220 pp.…

Hardbound. Condizione: As New. New. Contents Preface. 1. Labour arbitration. 2. Codetermination and industrial democracy. 3. Compensation special plans. 4. Wage and salary policy and administration. 5. Data processing and practices. 6. Computer systems functions. 7. Relations of labour management. 8. Employee benefit plans compensation. 9. Labour unions. 10. Labour legislation. 11. Personnel administration. 12. The productivity. 13. Wages and hours legislation. 14. Management of minorities and equal opportunity. 15. Management administrative. 16. Management of control systems. 17. Management credit. 18. Telecommunications service. 19. Management records. 20. Management security. 21. Procedures and systems. 22. Word processing system. 23. Paper work simplification. 24. Office design and space planning. Index. Labour relations decisions should be based on research and planning just as is done with a new product concept before designing manufacturing and marketing it. Labour unions are staffed with members who have a high level of expertise and technical competence. Labour unions spend the necessary funds to research today's problem as well as to plan for the future. The fundamental relationship between the labour and the company is one of push and pull most often in opposite directions even though the company's continued success is essential for both parties. Successful labour relations are not so much a matter of who is right as they are what is right. Management must consider the specific problem and alternative solutions. Such contact can load to the development of mutual understanding and trust are essential factors in a continuing good relationship. 280 pp. …

Hardbound. Condizione: As New. New. Contents Preface. 1. Social marketing an introduction. 2. Social responsibility in social marketing. 3. Economic man vs. social man in social marketing. 4. Social marketing for social change. 5. Consumerism in social marketing. 6. Marketing and safer sex in social marketing. 7. Advertising experience with social marketing. 8. Advertising in the social marketing mix. 9. Pro environmental behaviour in social marketing. 10. Health promotion through social marketing. 11. Postmodern turn in public health advertising. 12. Equal opportunity for consumer. 13. Social responsibility from a consumer perspective. 14. Developing consumer user products. 15. Making environment friendly products. 16. Efficiency and effectiveness of marketing. Bibliography. Index. Social marketing is the systematic application of marketing alongside other concepts and techniques to achieve specific behavioural goals for a social good. While social marketing initially developed from a desire to capitalise on commercial marketing techniques it has in the last decade matured into a much more integrative and inclusive discipline that draws on the full range of social sciences and social policy approaches as well as marketing. This book focuses on direct mail mass media developing a marketing plan and program evaluation. 240 pp.…

Hardbound. Condizione: As New. New. Contents Preface. 1. The background. 2. Caste system in India. 3. The religious factors. 4. Opportunities for education. 5. Government's role. 6. Panchayati Raj. 7. Self governance. 8. Rural farm products. 9. Agriculture economy. 10. Development of rural sector. 11. The social dimensions. 12. The society under change. 13. Rural area. 14. Village society through the ages. 15. The rural folk life. Index. While rural religion tends to be crude and concrete in form urbanized religion has tended to be abstract. While the rural population worships and falls prostrate before a multitude of Gods and Goddesses derived out of their animistic conception of the universe the cultured educated section of the urban humanity subscribes to the idealistic view of the universe and discusses such categories as the nature of Brahman free will and others. There is another reason why the rural man must be an educated man. Education is also the prerequisite for the study and assimilation of the rich culture which has developed in the contemporary age. Education is essential for the rural people also for the broad social reason that all social relations between citizens are in the modern society governed by the principle of contract and not by status as in the farmer epoch. 282 pp. …

Hardbound. Condizione: As New. New. Contents Preface. 1. Urban approach. 2. Special events tourism. 3. Increased urban tourism. 4. Attracting visitors and the tourism. 5. Conferences and exhibitions. 6. Strategy of urban tourism. 7. Secondary elements. 8. The economic impact of urban tourism. Index. There is no doubt that cities are affected by global economic forces but questions can be asked as to what extent their future is immutably determined by these forces and to what extent policies developed locally can have real consequences for cities. Advocates of the structuralist position argue that the local state can have little impact on global flows of business while those arguing for the importance of agency point to examples where local politics have made a real difference to the economic fortunes of a city. The social patterning of cities is also important in understanding the inner city problem. The average tourists is unlikely to be drawn to a city because of its visitor attractions. The aim has been to assess the role of visitor attractions in the development of urban destinations urban policies to deal with these issues have been evolving since the 1960. They have been developed to deal with the economic and social problems which cities face. 228 pp. …

Hardbound. Condizione: As New. New. Contents Preface. 1. Administrative management. 2. Budgets and budget preparation. 3. Compensation salary policy and administration. 4. Management control systems. 5. Management credit. 6. Financial auditing. 7. Accounting for managerial control. 8. Management applied information systems. 9. Accounting aspects and purchasing. 10. Relations of labor management. 11. Management of corporate. 12. Maintenance management. 13. Training employee and development. 14. Physical distribution. 15. Planning strategic managerial. 16. Real estate management corporate. 17. Records management. 18. Tax management managerial responsibility for federal income tax reporting. 19. Human resources planning. 20. Organization analysis and planning. Index. Every business whether product or service oriented has major functions to perform production or operations Sales or marketing finance and administration. It is easy to see how the first three functions relate to an improved profit picture. On the other hand the support that administration provides to the first three functions is often thought of as a necessary evil that diminishes profits. By definition however administration or management is essential in every aspect of a business operation. Because its home is an office environment administrative management is often mistaken as an entity quite separate from marketing manufacturing and finance. Because administration is so often viewed as a necessary evil employees who work in administration occasionally have a dim view of their role in the organisation. 282 pp.…

Hardbound. Condizione: As New. New. Contents Preface. 1. The media infrastructure. 2. Career in successful journalism. 3. Picture for education and communication. 4. Making of a journalist. 5. New enlargement in educational media. 6. New media and education. 7. Vocation of writing. 8. Communication in social development. Index. A professional journalist is easily identified he is on the pay roll of a journal he reports for his paper or he may write features or editorials or edit copy. He is known by different names reporter feature writer special correspondent sub editor assistant editor sports editor city editor commercial editor and the news editor. Primarily it is a profession for the man trained to do the particular job in the complex business of bringing out a journal. The men or women who work for news papers come from many backgrounds and are of many temperaments. 238 pp.…

Hardcover. Condizione: New. Condizione sovraccoperta: VG. 1st Ed. 352p, map.

Hardbound. Condizione: As New. New. Contents Preface. 1. The background. 2. Percussion of technology. 3. Percussion of industrialisation. 4. Economic factors. 5. Cultural structure. 6. Influence of education. 7. Importance of family. 8. Trouble to cities. 9. Importance of communities. 10. Upheaval in society. 11. Social transformation in India. 12. Upliftment of society. Index. If social change is defined as the systematic study of vanations in social life it does not seem to differ from sociology in general insofar as it is defined as the study of the unfolding of man's social arrangements through time it appears to be indistinguishable from social history. Social change may be defined as the process in which is discernible significant alteration in the structure and functioning of a particular system. The most important aspect of technology is that a man thinks rationally and objectively about things and events. This is one of the tragedies of the modern world situation. The poor countries of the world are realizing that they must industrialize but they must industrialize but they have hardly any resources to invest on research and development. Besides the import of foreign capital was not voluntary but was forced upon India as a consequence of foreign rule. High taxation and large material drains from India both being the direct results of British rule left little money in the pockets of the people and carried away the potential capital of the country. 292 pp.…

Hardbound. Condizione: As New. New. Contents Preface. 1. Educational discipline. 2. Research design and sampling. 3. Educational research selection of a problem. 4. Educational research review of related literature. 5. Educational research descriptive method. 6. Educational research survey method. 7. Educational research formulation of hypothesis. 8. Educational research meaning of research. 9. Educational research philosophical method. Index. Education is commonly used. The meaning of the term is very broad. It has several meanings. Therefore it is difficult to define the term education comprehensively. It has its literary as well as technical meaning. Some important meanings of this term have been enumerated and stated as education is a dynamic process education is a continuous process or life long process education is a tripper process and education is a purposeful or objective oriented process. Philosophical and historical types of research these two types of approach are complementary to one another rather that contradictory to each other. 252 pp. …

Hardbound. Condizione: As New. New. Contents Preface. 1. The background. 2. Women and children. 3. Essential reproductive and health services. 4. Food health and family planning. 5. Child birth control. 6. Women socially and culture. 7. Public health services. 8. The family as a general model of human organization. 9. Role of women in India. 10. Financial the reproductive programme in India. 11. Child care a national priority. 12. Growth of the child in India. 13. National policy for children. 14. Child care a vision. Index. In India excess female mortality persists up to the age of 30 a symptom of a bias against females. But there are wide disparities in fertility and mortality among states and within states between rural and urban areas. The substantially unfavourable levels of these indicators in the northern states but in southern states reflect marked social and demographic contrasts between the Hindi belt and the rest of India. The poor health of Indian women is a concern on both national and individual levels. Improving women's health requires a strong and sustained government commitment a favourable policy environment and well targeted resources. Traditional marriages concern families rather than individuals and are arranged when they are still children. The sate motherhood component has progressed at a slower pace than the child survival component. The burden of illness in rural India that results from the high incidence of infant and child death and pervasive morbidity is enormous. Take for example the common problem of excessive population growth a problem that inevitably is of greater and more direct concern to women. 248 pp.…

Hardbound. Condizione: As New. New. Contents Preface. 1. Introduction. 2. Air support for mother child care. 3. Women and media. 4. Role of communication in women's. 5. The family as a model of human social organization. 6. Child and women. 7. Women in independent India. 8. Female mortality. 9. Indian women and the modern family. 10. Women socially and culture. 11. Health family planning and nutrition. 12. Health services. Index. Indian women particularly those in the north face poorly. Girls are typically married as young adolescents are taken from their natal homes to live in their husband's households. The consequences of women's unfavourable status in India include discrimination in the allocation of household resources such as food and in access to health care and education as well as marriage at young ages. The integrated child development services programme is to improve the nutritional and health status of pregnant women. The primary place is seen as being within the home and this value is reflected in the content and setting of most of the programmes. 242 pp. …

Hardbound. Condizione: As New. New. Contents Preface. 1. Introduction. 2. Indian welfare. 3. Alcohol disaster in India. 4. Community progress. 5. Sphere methods. 6. Indian social management. 7. Indian developmental operations. 8. Family planning. 9. Indian organised welfare. 10. Menace of drugs. 11. Evolution and progress. 12. Perception and environment. 13. Non Government Organisations. Index. The history of India is the history of glory. Once it was but now it has to think to maintain that position. The cause of the downfall of that status is the degradation of status of society and the community which resides here. The Varna system is the main cause of it. Where Brahman Kshatria Vaishyas and Shudra are. The first three always enjoyed the power and status and never thought to give it to other who were no other than their own. They were from their own caste race and community too. Their vested interest and malpractices compelled the Shudra to Malaksha which is not praiseworthy. Now the era of technology has provided a lot to the mass and compelled to think that there is no any boundary except human being. Those who are sensitive and meditative are thinking to remove this spot from the beautiful face of the country. Our government and Indian constitutions fundamental rights are the fine examples of it to remove the disparities make one society a human society. The Five Year Programme of government is to bring the down trodden and weaker section of society into mainstream is accepted. Its another side is too which is dark but try to light it. 371 pp. …

Hardbound. Condizione: As New. New. Contents Preface. 1. Population and poverty challenges for Asia. 2. The Asia Pacific experience. 3. Population and poverty some perspectives on Asia. 4. Poverty and mortality in the context of economic growth. 5. Reproductive health including family planning. 6. Asian and Pacific population conference. 7. Evolution of population concerns. 8. Transforming rural urban interactions. 9. Education and health in South Asia. 10. Migration and poverty. 11. International migration. 12. Changing population. 13. Population of ethnic movement. Index. To achieve the millennium development goals poor peoples must be empowered to take steps to improve their lives and governments must assist them by ensuring that they can obtain the services they need these services include universal access to reproductive health and primary education as world leaders agreed at the International Conference on population and development. This implices the need for good understanding of demographic trends which in turn implies the need for good data and good research. To bring effective reproductive health facilities to poorer countries requires money planning and changed attitudes on the part of those who determine government budgets and many health providers. 248 pp. …

Hardbound. Condizione: As New. New. Contents Preface. 1. Environment and development. 2. Global environment tasks for the twenty first century. 3. The principles and tools of environmental management. 4. The nature of environment. 5. Theories of international environmental law. 6. Prevention and control of pollution. 7. Environmental impact assessment. 8. Conservation of natural resources. 9. Regeneration and development. 10. People and environment. 11. Issues in parliament. 12. Water resource management in India. 13. Water resources management an introspection. 14. Environmental information and education. 15. Drinking water scenario in India with specific reference to rural areas. 16. Supply of freshwater from seawater using desalination technologies. 17. Environment policy and law. 18. National and international visits of MEF. 19. Water harvesting and artificial recharge techniques. 20. Future challenges and strategies. 21. Water resources and national water policy. Index. The Himalaya is a mountain region of majestic grandeur great charm and high geographical significance. As one of the youngest mountain regions of the world it shares some common problems of environment and development. The Himalaya is rich in many natural resources. Much stress is laid on the exploitation of natural resources such as forest but surprisingly stress is not laid on their conservation. Water is a prime natural resource a basic human need for all forms of life and a precious national asset. Water is essential for human existence and also for the propagation of wildlife and fisheries. It is a scarce resource. 256 pp.…

Hardbound. Condizione: As New. New. Contents Preface. 1. Introduction. 2. Eco tourism or eco terrorism. 3. Impacts of tourism. 4. World ecotourism summit. 5. Ecotourism and ecotourists. 6. Marine ecotourism. 7. Management of ecotourism. 8. Ecotourism and development. 9. Evaluation of ecotourism. Index. Ecotourism activities have been expanding rapidly over the past two decades worldwide and further growth is expected in the future. Much has been written about ecotourism but there is little consensus about its meaning. Indigenous and traditional rights in areas suitable for ecotourism development. The summit the largest ever worldwide gathering of all types of stakeholders involved in ecotourism including ministers public sector officials tourism companies and their trade associations local authorities National Park Managers relevant to the ecotourism sector. 250 pp. …

Hardbound. Condizione: As New. New. Contents Preface. 1. Media impact. 2. Issue of the audience. 3. Reorganisation exercise. 4. Principle of communication. 5. International scenario. 6. Introduction of the mass media. 7. Gradual evolution. 8. Development of technology. 9. The T.V. Effect. 10. The media infirmity. Index. Communication in its simplest sense is a human relationship involving two or more persons who come together to share to dialogue and to commune or just to be together say at a festival or a time of mourning. Communication is thus not so much an act or even a process but rather social and cultural togetherness. Communion with oneself with God nature the world of spirits and with one's ancestors are also form of communication communication studies was largely influenced by such needs and such research as well as the rapid growth of the press and later of the cinema radio and television. In India generally the primary focus of interest in communication is how does the receiver make sense of the stimuli that he receives so as to deepen his self awareness. 268 pp.…

Condizione: Good. Original black cloth, 8vo.; Top cut foxed.

Hardcover. Condizione: New. Condizione sovraccoperta: Fine. 1st Edition. v, 207p. On Nepal and its Gurkha soldiers.

Hardbound. Condizione: As New. New. Contents Preface. 1. The background. 2. Development of educational technology. 3. The use of education technology. 4. Technology boon in teaching. 5. Technology revolution in India. 6. Web utility. 7. Teaching aids devices. 8. Tools for teaching aids. 9. Audio programme aids. 10. Utility for teaching technology. 11. Role of broadcasting. 12. Video production aids. 13. Designs as tools. 14. Role of computer. 15. Utility of computer technology. Index. It is held by same educators that Gita is the first example of programmed learning. They hold that the text of the Gita has several ingredients of programming initial behaviour small steps active participation of the learner terminal behaviour immediate feedback and self evaluation by the learner. Programmed learning is a process of arranging material to be learned in a series of small steps designed to lead a learner through self instruction from what he knows to the unknown of new and more complex knowledge and principles. A programme takes the place of a tutor and leads the learner through a set of frames for specified behaviour designed and sequenced to make it more probable that he will behave in a given derived way. Production forms an important part of the process of audio development. Planning production distribution utilization and evaluation are five significant steps of educational broadcasting on playback of cassettes. These steps are interrelated and efficiency in all these stages spoils the entire radio programmes. Our training institutions can not produce effective teacher with help of learning theories. 252 pp.…