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9780060081980 - The Fall of Advertising and the Rise of Pr di Ries, Al; Ries, Laura (32 risultati)
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The Fall of Advertising and the Rise of PR
Da: World of Books (was SecondSale), Montgomery, IL, U.S.A.
Valutazione del venditore 5 su 5 stelle
Condizione: Very Good. Item in very good condition! Textbooks may not include supplemental items i.e. CDs, access codes etc.
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The Fall of Advertising and the Rise of PR
Da: World of Books (was SecondSale), Montgomery, IL, U.S.A.
Valutazione del venditore 5 su 5 stelle
Condizione: Good. Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc.
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The Fall of Advertising and the Rise of PR
Da: Greenworld Books, Arlington, TX, U.S.A.
Valutazione del venditore 5 su 5 stelle
Condizione: very_good. Fast Free Shipping â" Very Good condition book with a firm cover and clean pages. Shows normal use and some light wear or limited notes markings. A solid, nice copy to enjoy.
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The Fall of Advertising and the Rise of PR
Da: More Than Words, Waltham, MA, U.S.A.
Valutazione del venditore 5 su 5 stelle
Condizione: Good. . good. All orders guaranteed and ship within 24 hours. Before placing your order for please contact us for confirmation on the book's binding. Check out our other listings to add to your order for discounted shipping.
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The Fall of Advertising and the Rise of PR
Da: Once Upon A Time Books, Siloam Springs, AR, U.S.A.
Valutazione del venditore 4 su 5 stelle
Hardcover. Condizione: Acceptable. This is a used book. It may contain highlighting/underlining and/or the book may show heavier signs of wear . It may also be ex-library or without dustjacket. This is a used book. It may contain highlighting/underlining and/or the book may show heavier signs of wear . It may also be ex-library or without dustjacket.
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The Fall of Advertising and the Rise of PR
Da: Bookmonger.Ltd, HILLSIDE, NJ, U.S.A.
Valutazione del venditore 5 su 5 stelle
hardcover. Condizione: Very Good. Crease on cover*.
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The Fall of Advertising and the Rise of PR
Da: Better World Books, Mishawaka, IN, U.S.A.
Valutazione del venditore 5 su 5 stelle
Prima edizione
Condizione: Very Good. 1st Edition. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
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The Fall of Advertising and the Rise of PR
Da: Better World Books, Mishawaka, IN, U.S.A.
Valutazione del venditore 5 su 5 stelle
Prima edizione
Condizione: Good. 1st Edition. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
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The Fall of Advertising and the Rise of PR
Da: Half Price Books Inc., Dallas, TX, U.S.A.
Valutazione del venditore 5 su 5 stelle
hardcover. Condizione: Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority!
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The Fall of Advertising and the Rise of PR
Da: Wonder Book, Frederick, MD, U.S.A.
Membro dell'associazione: ABAA ILAB
Valutazione del venditore 5 su 5 stelle
Condizione: Very Good. Very Good condition. Very Good dust jacket. A copy that may have a few cosmetic defects. May also contain light spine creasing or a few markings such as an owner's name, short gifter's inscription or light stamp.
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hardcover. Condizione: Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority!
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Hardcover. Condizione: Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority!
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hardcover. Condizione: Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority!
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The Fall of Advertising and the Rise of PR
Da: ThriftBooks-Atlanta, AUSTELL, GA, U.S.A.
Valutazione del venditore 5 su 5 stelle
Hardcover. Condizione: As New. No Jacket. Pages are clean and are not marred by notes or folds of any kind. ~ ThriftBooks: Read More, Spend Less.
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The Fall of Advertising and the Rise of PR
Da: ThriftBooks-Dallas, Dallas, TX, U.S.A.
Valutazione del venditore 5 su 5 stelle
Hardcover. Condizione: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.
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The Fall of Advertising and the Rise of PR
Da: Gulf Coast Books, Cypress, TX, U.S.A.
Valutazione del venditore 5 su 5 stelle
Hardcover. Condizione: New.
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The Fall of Advertising and the Rise of PR
Da: Shakespeare Book House, Rockford, IL, U.S.A.
Valutazione del venditore 5 su 5 stelle
Condizione: new.
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hardcover. Condizione: New. New.
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The Fall of Advertising and the Rise of PR
Da: Better World Books Ltd, Dunfermline, Regno Unito
Valutazione del venditore 5 su 5 stelle
Prima edizione
EUR 5,66
Spedizione EUR 5,88
Spedito da Regno Unito a U.S.A.Quantità: 3 disponibili
Aggiungi al carrelloCondizione: Good. 1st Edition. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
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The Fall of Advertising and the Rise of PR.
Da: WorldofBooks, Goring-By-Sea, WS, Regno Unito
Valutazione del venditore 5 su 5 stelle
EUR 5,60
Spedizione EUR 6,58
Spedito da Regno Unito a U.S.A.Quantità: 3 disponibili
Aggiungi al carrelloHardback. Condizione: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
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The Fall Of Advertising And The Rise Of Pr
Da: Willis Monie-Books, ABAA, Cooperstown, NY, U.S.A.
Membro dell'associazione: ABAA ESA ILAB
Valutazione del venditore 5 su 5 stelle
Hardcover. Condizione: Very Good+. Condizione sovraccoperta: Very Good. First Printing. Presentation bookplate on front endpaper.
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EUR 4,38
Spedizione EUR 10,00
Spedito da Germania a U.S.A.Quantità: 1 disponibili
Aggiungi al carrelloCondizione: very good. Gut/Very good: Buch bzw. Schutzumschlag mit wenigen Gebrauchsspuren an Einband, Schutzumschlag oder Seiten. / Describes a book or dust jacket that does show some signs of wear on either the binding, dust jacket or pages.
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EUR 4,38
Spedizione EUR 10,00
Spedito da Germania a U.S.A.Quantità: 1 disponibili
Aggiungi al carrelloCondizione: good. Befriedigend/Good: Durchschnittlich erhaltenes Buch bzw. Schutzumschlag mit Gebrauchsspuren, aber vollständigen Seiten. / Describes the average WORN book or dust jacket that has all the pages present.
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Fall of Advertising and the Rise of PR, The
Da: Monroe Street Books, Middlebury, VT, U.S.A.
Valutazione del venditore 4 su 5 stelle
Hardcover. Condizione: Very Good. reprint. 295 pages. Hardcover. Silver gilt titles on spine. Clean, unmarked copy with only minor wear to dust jacket.
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EUR 5,99
Spedizione EUR 12,99
Spedito da Spagna a U.S.A.Quantità: 1 disponibili
Aggiungi al carrelloCondizione: Muy bueno. : En este libro, los autores Al y Laura Ries, expertos en marketing, exploran la evolución de las marcas y cómo las relaciones públicas han ganado importancia sobre la publicidad tradicional. A través de estudios de casos y análisis profundos, demuestran cómo las marcas exitosas de hoy en día se construyen con publicidad y relaciones públicas, ofreciendo ideas valiosas para los profesionales del marketing que buscan adaptarse a las nuevas tendencias del mercado. El libro destaca la importancia de la credibilidad en la construcción de marcas y cómo las relaciones públicas pueden proporcionar esa credibilidad que la publicidad a menudo carece. EAN: 9780060081980 Tipo: Libros Categoría: Negocios y Economía Título: The Fall of Advertising and the Rise of PR Autor: Al Ries| Laura Ries Editorial: Harper Business Idioma: en Páginas: 320 Formato: tapa dura.
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EUR 3,15
Spedizione EUR 15,99
Spedito da Regno Unito a U.S.A.Quantità: 1 disponibili
Aggiungi al carrelloCondizione: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. Book contains pencil markings. In fair condition, suitable as a study copy. Dust jacket in good condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,550grams, ISBN:9780060081980.
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EUR 3,80
Spedizione EUR 20,99
Spedito da Repubblica Ceca a U.S.A.Quantità: 1 disponibili
Aggiungi al carrelloHardcover. Condizione: Fine. Leichte Kratzer / Abnutzungen / Druckstellen; Abnutzung / Risse - leicht. Provides valuable ideas for marketers--all the while demonstrating why advertising lacks credibility, why the big-bang approach advocated by advertising people should be abandoned in favor of a slow buildup by PR, why advertising should be used only to maintain brands once they have been established through publicity.
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The Fall of Advertising and the Rise of PR
Da: Revaluation Books, Exeter, Regno Unito
Valutazione del venditore 5 su 5 stelle
EUR 20,41
Spedizione EUR 11,76
Spedito da Regno Unito a U.S.A.Quantità: 1 disponibili
Aggiungi al carrelloHardcover. Condizione: Brand New. 1st edition. 192 pages. 8.75x5.75x1.25 inches. In Stock.
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The Fall of Advertising and the Rise of PR
Da: Norbert Kretschmann, Bad Aibling, Germania
Valutazione del venditore 5 su 5 stelle
EUR 10,00
Spedizione EUR 22,00
Spedito da Germania a U.S.A.Quantità: 1 disponibili
Aggiungi al carrelloGebundene Ausgabe. Condizione: Wie neu. 320 Seiten; 2002. Schutzumschlag an den Rändern minimal berieben/bestossen. Buchdeckel + Innenteil tadellos - u n g e l e s e n - keine Risse, Knicke, Anmerkungen. ! KEIN Mängelexemplar! Oberer Buchblock altersbedingt minimal nachgedunkelt. Versand aus München 21-2407 Sprache: Englisch Gewicht in Gramm: 464.
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The Fall of Advertising & the Rise of PR
Da: Book Grocer, Tullamarine, VIC, Australia
Valutazione del venditore 5 su 5 stelle
EUR 7,54
Spedizione EUR 26,22
Spedito da Australia a U.S.A.Quantità: 1 disponibili
Aggiungi al carrelloHardback. [Author], [Publisher]. NB: This is a secondhand book in very good condition. See our FAQs for more information. Please note that the jacket image is indicative only. A description of our secondhand books is not always available. Please contact us if you have a question about this title. Author: Al Ries Format: Hardback Number of Pages: 300 Bestselling authors and world-renowned marketing strategists Al and Laura Ries usher in the new era of public relations. Today's major brands are born with publicity, not advertising. A closer look at the history of the most successful modern brands shows this to be true. In fact, an astonishing number of brands, including Palm, Starbucks, the Body Shop, Wal-Mart, Red Bull and Zara have been built with virtually no advertising. Using in-depth case histories of successful PR campaigns coupled with those of unsuccessful advertising campaigns, The Fall of Advertising provides valuable ideas for marketers - all the while demonstrating why advertising lacks credibility, the crucial ingredient in brand building, and how only PR can supply that credibility; the big bang approach advocated by advertising people should be abandoned in favor of a slow build-up by PR; advertising should only be used to maintain brands once they have been established through publicity. Bold and accessible, The Fall of Advertising is bound to turn the world of marketing upside down. Hardback.
