9780073658636 - global marketing: foreign entry, local marketing, & global management di johansson, johny k. (11 risultati)
- Rilegato
Da: ZBK Books, Carlstadt, NJ, U.S.A.ZBK Books
Contatta il venditoreVenditore con 5 stelleCondizione: Usato - Molto buono
EUR 6,55
Spedizione gratuitaSpedito in U.S.A.Quantità: 1 disponibili
Condizione: very_good. Fast & Free Shipping â" Very Good condition book with a firm cover and clean pages. Shows normal use and some light wear or limited notes markings. A solid, nice copy to enjoy.
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Da: HPB-Red, Dallas, TX, U.S.A.HPB-Red
Contatta il venditoreVenditore con 5 stelleCondizione: Usato - Buono
EUR 4,53
EUR 3,30 spedizioneSpedito in U.S.A.Quantità: 1 disponibili
hardcover. Condizione: Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority.
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Da: BooksRun, Philadelphia, PA, U.S.A.BooksRun
Contatta il venditoreVenditore con 5 stelleCondizione: Usato - Molto buono
EUR 8,37
Spedizione gratuitaSpedito in U.S.A.Quantità: 1 disponibili
Hardcover. Condizione: Very Good. 2. It's a well-cared-for item that has seen limited use. The item may show minor signs of wear. All the text is legible, with all pages included. It may have slight markings and/or highlighting.
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Da: a2zbooks, Burgin, KY, U.S.A.a2zbooks
Contatta il venditoreVenditore con 5 stelleCondizione: Usato - Molto buono
EUR 7,25
EUR 5,59 spedizioneSpedito in U.S.A.Quantità: 15 disponibili
Hardcover. Condizione: Very Good. 2nd Edition. Some highlighting. More on J skid Multiple copies available this title. Quantity Available: 15. ISBN: 0073658634. ISBN/EAN: 9780073658636. Pictures of this item not already displayed here available upon request. Inventory No: 1560723372.
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Da: Ammareal, Morangis, FranciaAmmareal
Contatta il venditoreVenditore con 5 stelleCondizione: Usato - Quasi ottimo
EUR 3,15
EUR 16,50 spedizioneSpedito da Francia a U.S.A.Quantità: 1 disponibili
Hardcover. Condizione: Bon. Ancien livre de bibliothèque. Traces d'usure sur la couverture. Edition 1999. Ammareal reverse jusqu'à 15% du prix net de cet article à des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, Good. Former library book. Signs of wear on the cover. Edition 1999. Ammareal gives back up t…o 15% of this item's net price to charity organizations.
- Altre immagini
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Da: Bookbot, Prague, Repubblica CecaBookbot
Contatta il venditoreVenditore con 5 stelleCondizione: Usato - Discreto
EUR 3,80
EUR 20,99 spedizioneSpedito da Repubblica Ceca a U.S.A.Quantità: 1 disponibili
Hardcover. Condizione: Fair. Anmerkungen / bekritzelt / Stempel; Verschmutzung / Wasserschaden; Abnutzung / Risse - leicht; Vergilbt / ausgeblichen. GLOBAL MARKETING: Foreign Entry, Local Marketing, and Global Management can be used at the better undergraduate programs where the students have had some exposure to global manageme…nt or global business or in the MBA curriculum. The subtitle for this text is an important way to remember what makes this book distinct. This text offers a three-pronged approach to Global Marketing. That approach is Foreign Entry, Local Marketing, and Global Management and this represents the structure for the text. Johansson addresses how you market an existing product in new global markets and also discusses how a company develops a new product for a global market. This discussion takes into consideration the culture and needs of those customers. Most International Marketing books have a separate chapter for each of the environments (legal and regulatory, political, Business Customs, etc) and then they launch into a discussion of marketing management for global markets. However, Johansson only has a separate chapter on culture and then he integrates the rest of the environment discussions throughout the text and where appropriate. This too is a distinct feature of the text.
- Altre immagini
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Da: Reading Habit, Buttaba, Newcastle, NSW, AustraliaReading Habit
Contatta il venditoreVenditore con 4 stelleCondizione: Usato - Buono
EUR 31,65
EUR 32,54 spedizioneSpedito da Australia a U.S.A.Quantità: 1 disponibili
Hardcover. Condizione: Good. Condizione sovraccoperta: Not Applicable. Second Edition. Laminated pictorial boards, no dust jacket, Second Edition, 1,700gms, 604 pages, blank endpapers. This textbook on global Marketing is perfect for students undertaking marketing studies, Market Management or Global Marketing studies. Book is i…n good condition with mild general wear and tear, some highlighted passages from previous owner, some writing to pages from previous owner. Boards are in good condition with only light shelf wear, otherwise no other pre-loved markings. Attached picture is of actual book. Purchase more, than 1 item and save money with combined postage. And if you can't find the title you're looking for - why not ask us direct. With over 30,000 books in stock we can't list them all.
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Da: Romtrade Corp., STERLING HEIGHTS, MI, U.S.A.Romtrade Corp.
Contatta il venditoreVenditore con 5 stelleCondizione: Nuovo
EUR 91,43
Spedizione gratuitaSpedito in U.S.A.Quantità: 1 disponibili
Condizione: New. This is a Brand-new US Edition. This Item may be shipped from US or any other country as we have multiple locations worldwide.
- Rilegato
Da: Basi6 International, Irving, TX, U.S.A.Basi6 International
Contatta il venditoreVenditore con 5 stelleCondizione: Nuovo
EUR 91,43
Spedizione gratuitaSpedito in U.S.A.Quantità: 1 disponibili
Condizione: Brand New. New. US edition. Expediting shipping for all USA and Europe orders excluding PO Box. Excellent Customer Service.
- Rilegato
Da: Books Puddle, New York, NY, U.S.A.Books Puddle
Contatta il venditoreVenditore con 4 stelleCondizione: Usato
EUR 136,98
EUR 3,51 spedizioneSpedito in U.S.A.Quantità: 1 disponibili
Condizione: Used. pp. 624 2nd Edition.
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Da: Majestic Books, Hounslow, Regno UnitoMajestic Books
Contatta il venditoreVenditore con 4 stelleCondizione: Usato
EUR 136,08
EUR 7,60 spedizioneSpedito da Regno Unito a U.S.A.Quantità: 1 disponibili
Condizione: Used. pp. 624.
