Isbn: 9780074715611 - selling: managing customer relationships (4 risultati)

Softcover. Condizione: As New. No Dust Jacket. Third Edition. Size: Quarto. 456 pages. Text body is clean, and free from previous owner annotation, underlining and highlighting. Binding is tight, covers and spine fully intact. No foxing in this copy. All edges clean, neat and free of foxing. Quantity Available: 1. Shipped Weight: 1-2 kilos. Category: Business, Finance & Marketing; ISBN: 0074715615. ISBN/EAN: 9780074715611. All our pictures shown here are of the actual item, not stock photos. Inventory No: 33365. This book is extra heavy, and may involve extra shipping charges to some countries. For further info on this title, click on the "Contact Seller" button within this listing. We will try to reply within 24 hours. Otherwise you can order right now (inclusive of shipping options) from the "Add to Basket" button to the right. …

Paperback. Condizione: new. Paperback. This brand new edition reflects the substantial changes that have occurred in personal selling. The text focuses on the two fundamentals of personal sellingconsultation and persuasiontogether with in-depth coverage of customer relationship management strategies for practical success in the field. It provides extensive opportunities for both new and experienced salespeople to develop their knowledge and skills. Selling 3e introduces a new chapter on CRM and in-depth coverage throughout on this expanding and dynamic topic. In addition, it includes end-of-chapter case studies, website references, and challenging cases at the close of the text, all with a practical focus. The books extension section includes class activities, role plays and workbook sections to facilitate group research and discussion. This book has a clear and accessible writing style, and is an invaluable resource for sales trainees and students in selling courses at university and vocational colleges. The chapters on negotiating with customers and presenting to customer groups provide an ideal reference for salespeople and others who are looking to further develop their selling skills. It also demonstrates how the practices and technologies of customer relationship management (CRM) can be used by salespeople to improve their sales performance. This third edition offers a free 30-day trial of ACT!7 software, one of the most popular CRM packages used in business today. This brand new edition reflects the substantial changes that have occurred in personal selling. It focuses on the two fundamentals of personal selling, consultation and persuasion, together with detailed coverage of customer relationship management strategies for practical success in the field. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.…

Paperback. Condizione: new. Paperback. This brand new edition reflects the substantial changes that have occurred in personal selling. The text focuses on the two fundamentals of personal sellingconsultation and persuasiontogether with in-depth coverage of customer relationship management strategies for practical success in the field. It provides extensive opportunities for both new and experienced salespeople to develop their knowledge and skills. Selling 3e introduces a new chapter on CRM and in-depth coverage throughout on this expanding and dynamic topic. In addition, it includes end-of-chapter case studies, website references, and challenging cases at the close of the text, all with a practical focus. The books extension section includes class activities, role plays and workbook sections to facilitate group research and discussion. This book has a clear and accessible writing style, and is an invaluable resource for sales trainees and students in selling courses at university and vocational colleges. The chapters on negotiating with customers and presenting to customer groups provide an ideal reference for salespeople and others who are looking to further develop their selling skills. It also demonstrates how the practices and technologies of customer relationship management (CRM) can be used by salespeople to improve their sales performance. This third edition offers a free 30-day trial of ACT!7 software, one of the most popular CRM packages used in business today. This brand new edition reflects the substantial changes that have occurred in personal selling. It focuses on the two fundamentals of personal selling, consultation and persuasion, together with detailed coverage of customer relationship management strategies for practical success in the field. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.…

Paperback. Condizione: new. Paperback. This brand new edition reflects the substantial changes that have occurred in personal selling. The text focuses on the two fundamentals of personal sellingconsultation and persuasiontogether with in-depth coverage of customer relationship management strategies for practical success in the field. It provides extensive opportunities for both new and experienced salespeople to develop their knowledge and skills. Selling 3e introduces a new chapter on CRM and in-depth coverage throughout on this expanding and dynamic topic. In addition, it includes end-of-chapter case studies, website references, and challenging cases at the close of the text, all with a practical focus. The books extension section includes class activities, role plays and workbook sections to facilitate group research and discussion. This book has a clear and accessible writing style, and is an invaluable resource for sales trainees and students in selling courses at university and vocational colleges. The chapters on negotiating with customers and presenting to customer groups provide an ideal reference for salespeople and others who are looking to further develop their selling skills. It also demonstrates how the practices and technologies of customer relationship management (CRM) can be used by salespeople to improve their sales performance. This third edition offers a free 30-day trial of ACT!7 software, one of the most popular CRM packages used in business today. This brand new edition reflects the substantial changes that have occurred in personal selling. It focuses on the two fundamentals of personal selling, consultation and persuasion, together with detailed coverage of customer relationship management strategies for practical success in the field. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability.…