Studies in postwar american political development - 9780190217198 - building a business of politics: the rise of political consulting and the transformation of american democracy di sheingate, adam (27 risultati)
Lingua: Inglese
Editore: Oxford University Press, 2016
Serie: Libro 15 di 28 - Studies in Postwar American Political Development
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Lingua: Inglese
Editore: Oxford University Press, 2016
Serie: Libro 15 di 28 - Studies in Postwar American Political Development
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Lingua: Inglese
Editore: Oxford University Press, Incorporated, 2016
Serie: Libro 15 di 28 - Studies in Postwar American Political Development
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Lingua: Inglese
Editore: Oxford University Press, Incorporated, 2016
Serie: Libro 15 di 28 - Studies in Postwar American Political Development
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Lingua: Inglese
Editore: Oxford University Press Inc, 2016
Serie: Libro 15 di 28 - Studies in Postwar American Political Development
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Hardback. Condizione: Good. Since the early twentieth century, political races in the United States have relied on highly paid political consultants to carefully curate the perceived personalities of hopeful politicians, to advise candidates using polling and analytics, and to affect voters' perceptions with marketing and advert…ising techniques. Much of the $1.3 billion spent in the 2012 presidential election went to these consultants who control virtually every aspect of the campaigns from polling, fundraising, and media to more novel techniques of social media and micro-targeting. These consultants play a larger role in our political races than ever before-determining not only how the public sees politicians, but also how politicians see the public. In Building a Business of Politics¸ author Adam Sheingate traces the history of political consultants back to the Progressive Era at the turn of the twentieth century, when reformers viewed increased publicity as a positive way to further open politics up to public scrutiny. Through the following century, the addition of publicity to politics transformed political races into a very profitable business. Consultants command a hefty fee from politicians and in turn leverage the perceived message of the politician into increased special interest group campaign donations. In fact, critics often blame these consultants for the state of politics today. The implications of this system on the state of American democracy are significant: the rise of the permanent campaign brings with it the rise of a permanent campaign industry, thus affecting the priorities of politicians. A professional political class stands between the voters and those who claim to represent them, influencing messages on both sides. This book shows how the character of our politics depends on who controls these vital aspects of democratic practice, and what this means for the future of our political system.
Lingua: Inglese
Editore: Oxford University Press, 2016
Serie: Libro 15 di 28 - Studies in Postwar American Political Development
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Lingua: Inglese
Editore: Oxford University Press, 2016
Serie: Libro 15 di 28 - Studies in Postwar American Political Development
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Lingua: Inglese
Editore: Oxford University Press, 2016
Serie: Libro 15 di 28 - Studies in Postwar American Political Development
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Lingua: Inglese
Editore: Oxford University Press, 2016
Serie: Libro 15 di 28 - Studies in Postwar American Political Development
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Lingua: Inglese
Editore: Oxford University Press, 2016
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Condizione: New. Today, politics is big business. Most of the $6 billion spent during the 2012 campaign went to highly paid political consultants. In Building a Business of Politics, a lively history of political consulting, Adam Sheingate examines the origins of the industry and its consequences for American democracy. Series:…Studies in Postwar American Political Development. Num Pages: 296 pages. BIC Classification: 1KBB; JPVL. Category: (G) General (US: Trade). Dimension: 246 x 175 x 29. Weight in Grams: 560. . 2016. Hardback. . . . .
Lingua: Inglese
Editore: Oxford University Press, 2016
Serie: Libro 15 di 28 - Studies in Postwar American Political Development
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Hardback. Condizione: New. Since the early twentieth century, political races in the United States have relied on highly paid political consultants to carefully curate the perceived personalities of hopeful politicians, to advise candidates using polling and analytics, and to affect voters' perceptions with marketing and adverti…sing techniques. Much of the $1.3 billion spent in the 2012 presidential election went to these consultants who control virtually every aspect of the campaigns from polling, fundraising, and media to more novel techniques of social media and micro-targeting. These consultants play a larger role in our political races than ever before-determining not only how the public sees politicians, but also how politicians see the public. In Building a Business of Politics¸ author Adam Sheingate traces the history of political consultants back to the Progressive Era at the turn of the twentieth century, when reformers viewed increased publicity as a positive way to further open politics up to public scrutiny. Through the following century, the addition of publicity to politics transformed political races into a very profitable business. Consultants command a hefty fee from politicians and in turn leverage the perceived message of the politician into increased special interest group campaign donations. In fact, critics often blame these consultants for the state of politics today. The implications of this system on the state of American democracy are significant: the rise of the permanent campaign brings with it the rise of a permanent campaign industry, thus affecting the priorities of politicians. A professional political class stands between the voters and those who claim to represent them, influencing messages on both sides. This book shows how the character of our politics depends on who controls these vital aspects of democratic practice, and what this means for the future of our political system.
Lingua: Inglese
Editore: Oxford University Press, 2016
Serie: Libro 15 di 28 - Studies in Postwar American Political Development
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Condizione: New. Today, politics is big business. Most of the $6 billion spent during the 2012 campaign went to highly paid political consultants. In Building a Business of Politics, a lively history of political consulting, Adam Sheingate examines the origins of the industry and its consequences for American democracy. Series:…Studies in Postwar American Political Development. Num Pages: 296 pages. BIC Classification: 1KBB; JPVL. Category: (G) General (US: Trade). Dimension: 246 x 175 x 29. Weight in Grams: 560. . 2016. Hardback. . . . . Books ship from the US and Ireland.
Lingua: Inglese
Editore: Oxford University Press, 2016
Serie: Libro 15 di 28 - Studies in Postwar American Political Development
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Serie: Libro 15 di 28 - Studies in Postwar American Political Development
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Gebundene Ausgabe. Condizione: Sehr gut. 296 Seiten; Sehr gut erhalten RH 197231 Sprache: Englisch Gewicht in Gramm: 562.
Lingua: Inglese
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Serie: Libro 15 di 28 - Studies in Postwar American Political Development
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Hardback. Condizione: New. Since the early twentieth century, political races in the United States have relied on highly paid political consultants to carefully curate the perceived personalities of hopeful politicians, to advise candidates using polling and analytics, and to affect voters' perceptions with marketing and adverti…sing techniques. Much of the $1.3 billion spent in the 2012 presidential election went to these consultants who control virtually every aspect of the campaigns from polling, fundraising, and media to more novel techniques of social media and micro-targeting. These consultants play a larger role in our political races than ever before-determining not only how the public sees politicians, but also how politicians see the public. In Building a Business of Politics¸ author Adam Sheingate traces the history of political consultants back to the Progressive Era at the turn of the twentieth century, when reformers viewed increased publicity as a positive way to further open politics up to public scrutiny. Through the following century, the addition of publicity to politics transformed political races into a very profitable business. Consultants command a hefty fee from politicians and in turn leverage the perceived message of the politician into increased special interest group campaign donations. In fact, critics often blame these consultants for the state of politics today. The implications of this system on the state of American democracy are significant: the rise of the permanent campaign brings with it the rise of a permanent campaign industry, thus affecting the priorities of politicians. A professional political class stands between the voters and those who claim to represent them, influencing messages on both sides. This book shows how the character of our politics depends on who controls these vital aspects of democratic practice, and what this means for the future of our political system.
Lingua: Inglese
Editore: Oxford University Press, 2016
Serie: Libro 15 di 28 - Studies in Postwar American Political Development
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Hardcover. Condizione: new. Hardcover. Political races in the United States rely heavily on highly paid political consultants. In Building a Business of Politics, Adam Sheingate traces the history of political consultants from its origins in the publicity experts and pollsters of the 1920s and 1930s to the strategists and media…specialists of the 1970s who transformed political campaigns into a highly profitable business. Today, consultants command a hefty fee from politicians as they turncampaign cash from special interest groups and wealthy donors into the advertisements, polls, and direct mail solicitations characteristic of modern campaigns. The implications of this system on the state ofAmerican democracy are significant: a professional political class stands between the voters and those who claim to represent them. Building a Business of Politics is both a definitive account of the consulting profession and a powerful reinterpretation of how political professionals reshaped American democracy in the modern era. Today, politics is big business. Most of the $6 billion spent during the 2012 campaign went to highly paid political consultants. In Building a Business of Politics, a lively history of political consulting, Adam Sheingate examines the origins of the industry and its consequences for American democracy. This item is printed on demand. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability.
Lingua: Inglese
Editore: Oxford University Press, 2016
Serie: Libro 15 di 28 - Studies in Postwar American Political Development
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Buch. Condizione: Neu. Building a Business of Politics | The Rise of Political Consulting and the Transformation of American Democracy | Adam Sheingate | Buch | Gebunden | Englisch | 2016 | Oxford University Press | EAN 9780190217198 | Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, 36244 Bad Hersfeld, gpsr[at]libr…i[dot]de | Anbieter: preigu Print on Demand.
