9780190262075 - telethons: spectacle, disability, and the business of charity di longmore, paul k. (25 risultati)
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Hardback. Condizione: New. Looking back at postwar US history, it seems that a telethon accompanied every social ill, disability, disease, and natural disaster. A unique combination of entertainment and charity, this form of fundraising became a fixture in American life not long after NBC broadcast the first one, hosted by Milto…n Berle, in 1949. Conceived specifically for the new medium of television, the telethon--a portmanteau of "television" and "marathon"--became the fundraising vehicle of choice for the nation's leading charitable organizations. Marshaling two decades' worth of painstaking research, Telethons provides the first cultural history of the popular phenomenon. It charts the rise of the telethon as a result of five influential charities (most notably, the Muscular Dystrophy Association) and profiles the key figures--philanthropists, politicians, celebrities, corporate sponsors, and recipients--involved. The book also serves as a chronicle of disabilty history in the postwar US, as Longmore shows the changing depiction of the disabled-from objects of pity in the Fifties and Sixties to figures of empowerment in the late twentieth century. A significant portion of the book analyzes the various clashes between telethon-producing charities and activists in the disability rights movement that have become increasingly frequent since the 1970s. Throughout, Telethons explores familiar staples of the genre such as "poster children," the comedic emcee, and the concept of "conspicuous contribution.".
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Hardcover. Condizione: new. Hardcover. Movie stars, entertainers, game-show hosts, jugglers, plate-spinners, gospel choirs, corporate executives posing with over-sized checks, household name-brand products, smiling children in leg braces-all were fixtures of the phenomenon that defined American culture in the second half of the…twentieth century: the telethon. Hundreds of millions watched these weekend-long variety shows that raised billions of dollars for disability-related charities. Drawing on overtwo decades of in-depth research, Telethons trenchantly explores the complexity underneath the campy spectacles. At its center are the disabled children, who, thanks to a particular kind ofhistorical-cultural marginalization, turned out to be ideal tools for promoting corporate interests, privatized healthcare, and class status. Offering a public message about helping these unfortunate victims, telethons perpetuated a misleading image of people with disabilities as helpless, passive, apolitical members of American society. Paul K. Longmore's revelatory chronicle shows how these images in fact helped major corporations increase their bottom lines, while filling gaps in thestrange public-private hybrid U.S. health insurance system. Only once disabled people pushed back in public protests did the broader implications for all Americans become clear.Mininginsights from great thinkers such as Adam Smith, Edmund Burke, and Alexis de Tocqueville, along with contemporary cultural figures like Jerry Lewis, Ralph Nader, and several disability rights activists, Telethons offers a provocative meditation on big business, American government, popular culture, Cold War values, and "activism" both narrowly and broadly defined. As highly popular entertainment, telethons schooled Americans about how to feel about their bodies, fitness, health, andappropriate ways to interact with people whose bodies did not fit norms determined by advertisers. The programs also taught them about when to weep and how to cure guilt through "conspicuous contribution."Longmore's astute observations about psychology, economics, and society reveal how writing off telethons as kitsch and irrelevant has enabled many individual attitudes, corporate practices, and government policies to go unquestioned. Ultimately, Telethons reveals the passion, humanity, resistance, and triumph that were not center-stage on these popular telecasts by offering insights into the U.S. disability movement past and present. Marshaling two decades' worth of painstaking research, Paul Longmore's book provides the first cultural history of the telethon, charting its rise and profiling the key figures--philanthropists, politicians, celebrities, corporate sponsors, and recipients--involved. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
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Condizione: New. Marshaling two decades' worth of painstaking research, Paul Longmore's book provides the first cultural history of the telethon, charting its rise and profiling the key figures-philanthropists, politicians, celebrities, corporate sponsors, and recipients-involved. Num Pages: 360 pages, 15 illustrations. BIC Clas…sification: 3JJP; 3JM; HBTB; JFFG; JKSN1. Category: (G) General (US: Trade). Dimension: 235 x 156. . . 2016. 1st Edition. Hardcover. . . . .
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Hardcover. Condizione: Brand New. 1st edition. 360 pages. 9.50x6.50x1.00 inches. In Stock.
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Condizione: New. Marshaling two decades' worth of painstaking research, Paul Longmore's book provides the first cultural history of the telethon, charting its rise and profiling the key figures-philanthropists, politicians, celebrities, corporate sponsors, and recipients-involved. Num Pages: 360 pages, 15 illustrations. BIC Clas…sification: 3JJP; 3JM; HBTB; JFFG; JKSN1. Category: (G) General (US: Trade). Dimension: 235 x 156. . . 2016. 1st Edition. Hardcover. . . . . Books ship from the US and Ireland.
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Hardback. Condizione: New. Looking back at postwar US history, it seems that a telethon accompanied every social ill, disability, disease, and natural disaster. A unique combination of entertainment and charity, this form of fundraising became a fixture in American life not long after NBC broadcast the first one, hosted by Milto…n Berle, in 1949. Conceived specifically for the new medium of television, the telethon--a portmanteau of "television" and "marathon"--became the fundraising vehicle of choice for the nation's leading charitable organizations. Marshaling two decades' worth of painstaking research, Telethons provides the first cultural history of the popular phenomenon. It charts the rise of the telethon as a result of five influential charities (most notably, the Muscular Dystrophy Association) and profiles the key figures--philanthropists, politicians, celebrities, corporate sponsors, and recipients--involved. The book also serves as a chronicle of disabilty history in the postwar US, as Longmore shows the changing depiction of the disabled-from objects of pity in the Fifties and Sixties to figures of empowerment in the late twentieth century. A significant portion of the book analyzes the various clashes between telethon-producing charities and activists in the disability rights movement that have become increasingly frequent since the 1970s. Throughout, Telethons explores familiar staples of the genre such as "poster children," the comedic emcee, and the concept of "conspicuous contribution.".
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Hardcover. Condizione: new. Hardcover. Movie stars, entertainers, game-show hosts, jugglers, plate-spinners, gospel choirs, corporate executives posing with over-sized checks, household name-brand products, smiling children in leg braces-all were fixtures of the phenomenon that defined American culture in the second half of the…twentieth century: the telethon. Hundreds of millions watched these weekend-long variety shows that raised billions of dollars for disability-related charities. Drawing on overtwo decades of in-depth research, Telethons trenchantly explores the complexity underneath the campy spectacles. At its center are the disabled children, who, thanks to a particular kind ofhistorical-cultural marginalization, turned out to be ideal tools for promoting corporate interests, privatized healthcare, and class status. Offering a public message about helping these unfortunate victims, telethons perpetuated a misleading image of people with disabilities as helpless, passive, apolitical members of American society. Paul K. Longmore's revelatory chronicle shows how these images in fact helped major corporations increase their bottom lines, while filling gaps in thestrange public-private hybrid U.S. health insurance system. Only once disabled people pushed back in public protests did the broader implications for all Americans become clear.Mininginsights from great thinkers such as Adam Smith, Edmund Burke, and Alexis de Tocqueville, along with contemporary cultural figures like Jerry Lewis, Ralph Nader, and several disability rights activists, Telethons offers a provocative meditation on big business, American government, popular culture, Cold War values, and "activism" both narrowly and broadly defined. As highly popular entertainment, telethons schooled Americans about how to feel about their bodies, fitness, health, andappropriate ways to interact with people whose bodies did not fit norms determined by advertisers. The programs also taught them about when to weep and how to cure guilt through "conspicuous contribution."Longmore's astute observations about psychology, economics, and society reveal how writing off telethons as kitsch and irrelevant has enabled many individual attitudes, corporate practices, and government policies to go unquestioned. Ultimately, Telethons reveals the passion, humanity, resistance, and triumph that were not center-stage on these popular telecasts by offering insights into the U.S. disability movement past and present. Marshaling two decades' worth of painstaking research, Paul Longmore's book provides the first cultural history of the telethon, charting its rise and profiling the key figures--philanthropists, politicians, celebrities, corporate sponsors, and recipients--involved. This item is printed on demand. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability.
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Da: preigu, Osnabrück, Germaniapreigu
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Buch. Condizione: Neu. Telethons | Spectacle, Disability, and the Business of Charity | Paul K. Longmore | Buch | Gebunden | Englisch | 2016 | OXFORD UNIV PR | EAN 9780190262075 | Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, 36244 Bad Hersfeld, gpsr[at]libri[dot]de | Anbieter: preigu Print on Demand.
