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9780253347596 - Flock and Flow: Predicting and Manging Change in a Dynamic Markeplace di McCracken, Grant (17 risultati)
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Flock and Flow : Predicting and Managing Change in a Dynamic Marketplace
Da: Better World Books: West, Reno, NV, U.S.A.
Valutazione del venditore 5 su 5 stelle
Condizione: Very Good. Former library copy. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
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Flock and Flow : Predicting and Managing Change in a Dynamic Marketplace
Da: Better World Books, Mishawaka, IN, U.S.A.
Valutazione del venditore 5 su 5 stelle
Condizione: Good. Former library copy. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
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Flock and Flow: Predicting and Managing Change in a Dynamic Marketplace
Da: ThriftBooks-Dallas, Dallas, TX, U.S.A.
Valutazione del venditore 5 su 5 stelle
Hardcover. Condizione: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.
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Flock and Flow : Predicting and Managing Change in a Dynamic Marketplace
Da: Better World Books Ltd, Dunfermline, Regno Unito
Valutazione del venditore 5 su 5 stelle
EUR 9,91
Spedizione EUR 5,79
Spedito da Regno Unito a U.S.A.Quantità: 2 disponibili
Aggiungi al carrelloCondizione: Very Good. Former library copy. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
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Flock and Flow: Predicting and Managing Change in a Dynamic Marketplace (Hardback or Cased Book)
Lingua: Inglese
Editore: Indiana University Press 7/1/2006, 2006
ISBN 10: 0253347599 ISBN 13: 9780253347596
Da: BargainBookStores, Grand Rapids, MI, U.S.A.
Valutazione del venditore 5 su 5 stelle
Hardback or Cased Book. Condizione: New. Flock and Flow: Predicting and Managing Change in a Dynamic Marketplace. Book.
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Flock and Flow
Lingua: Inglese
Editore: Indiana University Press, US, 2006
ISBN 10: 0253347599 ISBN 13: 9780253347596
Da: Rarewaves.com USA, London, LONDO, Regno Unito
Valutazione del venditore 5 su 5 stelle
EUR 31,49
Spedizione gratuita
Spedito da Regno Unito a U.S.A.Quantità: 1 disponibili
Aggiungi al carrelloHardback. Condizione: New. Is it possible any longer to "read" markets fast enough to respond to them? A world of discrete parts is now one interconnected web of ceaseless calculation and response. Marketing has become a thing of speed and turbulence, with all the players moving simultaneously. For marketing guru Grant McCracken, the key to success in this dynamic new marketplace is to find a way to slow the world down. And McCracken believes he has the solution. It begins with understanding the mechanics at work today. He says, "Complexity has a theory. Commotion has a pattern. Dynamism has a system. We can continue to live by damage control, or we can change the way we play the game." To survive our own world of collision and speed, marketers need to see the world as "flocks and flows." In this exciting new book, McCracken deploys "complex adaptive theory" to track the movement of trends and new groupings of consumers. He shows how to monitor new trends, whether and when to introduce new brands and brand extensions, how to speak to niche markets, and how to avoid costly mistakes. McCracken's sage and witty advice could not come at a better time. His book will be a valuable aid for anyone trying to keep up with marketplace changes in our rapidly evolving world.
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Flock and Flow: Predicting and Managing Change in a Dynamic Marketplace
Da: Orbiting Books, Hereford, Regno Unito
Valutazione del venditore 5 su 5 stelle
EUR 21,12
Spedizione EUR 13,89
Spedito da Regno Unito a U.S.A.Quantità: 1 disponibili
Aggiungi al carrellohardcover. Condizione: Fine. Bumped edges. Scratches to the cover. Appears unread, may have minor superficial marking. Next day dispatch from the UK (Mon-Fri). Please contact us with any queries.
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Flock and Flow
Lingua: Inglese
Editore: MH - Indiana University Press, 2006
ISBN 10: 0253347599 ISBN 13: 9780253347596
Da: PBShop.store UK, Fairford, GLOS, Regno Unito
Valutazione del venditore 5 su 5 stelle
EUR 31,98
Spedizione EUR 5,81
Spedito da Regno Unito a U.S.A.Quantità: 2 disponibili
Aggiungi al carrelloHRD. Condizione: New. New Book. Shipped from UK. Established seller since 2000.
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Flock and Flow: Predicting and Managing Change in a Dynamic Marketplace
Da: Kennys Bookshop and Art Galleries Ltd., Galway, GY, Irlanda
Valutazione del venditore 5 su 5 stelle
EUR 37,73
Spedizione EUR 10,50
Spedito da Irlanda a U.S.A.Quantità: 1 disponibili
Aggiungi al carrelloCondizione: New. 2006. Hardcover. . . . . .
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Flock and Flow Predicting and Managing Change in a Dynamic Marketplace
Da: Revaluation Books, Exeter, Regno Unito
Valutazione del venditore 5 su 5 stelle
EUR 38,43
Spedizione EUR 11,58
Spedito da Regno Unito a U.S.A.Quantità: 2 disponibili
Aggiungi al carrelloHardcover. Condizione: Brand New. 185 pages. 9.50x6.25x0.75 inches. In Stock.
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Flock and Flow: Predicting and Managing Change in a Dynamic Marketplace
Da: THE SAINT BOOKSTORE, Southport, Regno Unito
Valutazione del venditore 5 su 5 stelle
EUR 31,97
Spedizione EUR 17,77
Spedito da Regno Unito a U.S.A.Quantità: 2 disponibili
Aggiungi al carrelloHardback. Condizione: New. New copy - Usually dispatched within 4 working days.
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Flock and Flow: Predicting and Managing Change in a Dynamic Marketplace
Da: Kennys Bookstore, Olney, MD, U.S.A.
Valutazione del venditore 5 su 5 stelle
Condizione: New. 2006. Hardcover. . . . . . Books ship from the US and Ireland.
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EUR 35,55
Spedizione EUR 48,99
Spedito da Germania a U.S.A.Quantità: Più di 20 disponibili
Aggiungi al carrelloCondizione: New. Deploys complex adaptive theory to track the movement of trends and new groupings of consumers. This book shows how to monitor new trends, whether and when to introduce new brands and brand extensions, how to speak to niche markets, and how to avoid costl.
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Flock and Flow
Lingua: Inglese
Editore: Indiana University Press, US, 2006
ISBN 10: 0253347599 ISBN 13: 9780253347596
Da: Rarewaves.com UK, London, Regno Unito
Valutazione del venditore 5 su 5 stelle
EUR 31,96
Spedizione EUR 75,26
Spedito da Regno Unito a U.S.A.Quantità: 1 disponibili
Aggiungi al carrelloHardback. Condizione: New. Is it possible any longer to "read" markets fast enough to respond to them? A world of discrete parts is now one interconnected web of ceaseless calculation and response. Marketing has become a thing of speed and turbulence, with all the players moving simultaneously. For marketing guru Grant McCracken, the key to success in this dynamic new marketplace is to find a way to slow the world down. And McCracken believes he has the solution. It begins with understanding the mechanics at work today. He says, "Complexity has a theory. Commotion has a pattern. Dynamism has a system. We can continue to live by damage control, or we can change the way we play the game." To survive our own world of collision and speed, marketers need to see the world as "flocks and flows." In this exciting new book, McCracken deploys "complex adaptive theory" to track the movement of trends and new groupings of consumers. He shows how to monitor new trends, whether and when to introduce new brands and brand extensions, how to speak to niche markets, and how to avoid costly mistakes. McCracken's sage and witty advice could not come at a better time. His book will be a valuable aid for anyone trying to keep up with marketplace changes in our rapidly evolving world.
-
Flock and Flow : Predicting and Managing Change in a Dynamic Marketplace
Lingua: Inglese
Editore: Indiana University Press Aug 2006, 2006
ISBN 10: 0253347599 ISBN 13: 9780253347596
EUR 44,18
Spedizione EUR 62,61
Spedito da Germania a U.S.A.Quantità: 2 disponibili
Aggiungi al carrelloBuch. Condizione: Neu. Neuware - A fresh look at today's 'new' consumer marketplace from marketing guru Grant McCracken.
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Flock and Flow Predicting and Managing Change in a Dynamic Marketplace
Da: Revaluation Books, Exeter, Regno Unito
Valutazione del venditore 5 su 5 stelle
EUR 33,75
Spedizione EUR 11,58
Spedito da Regno Unito a U.S.A.Quantità: 2 disponibili
Aggiungi al carrelloHardcover. Condizione: Brand New. 185 pages. 9.50x6.25x0.75 inches. In Stock. This item is printed on demand.
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Flock and Flow: Predicting and Managing Change in a Dynamic Marketplace
Da: THE SAINT BOOKSTORE, Southport, Regno Unito
Valutazione del venditore 5 su 5 stelle
EUR 35,79
Spedizione EUR 17,77
Spedito da Regno Unito a U.S.A.Quantità: Più di 20 disponibili
Aggiungi al carrelloHardback. Condizione: New. This item is printed on demand. New copy - Usually dispatched within 5-9 working days 460.
