9780262017770 - The Color Revolution di Blaszczyk, Regina Lee (28 risultati)

hardcover. Condizione: Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority!

Hardcover. Condizione: Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority!

Hardcover. Condizione: Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority!

Condizione: Good. . good. All orders guaranteed and ship within 24 hours. Before placing your order for please contact us for confirmation on the book's binding. Check out our other listings to add to your order for discounted shipping.

Hardcover. Condizione: Good.

hardcover. Condizione: Very Good. Illustrated. Used - Very Good.

Paperback. Condizione: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

hardcover. Condizione: Good. Illustrated. Ships in a BOX from Central Missouri! May not include working access code. Will not include dust jacket. Has used sticker(s) and some writing or highlighting. UPS shipping for most packages, (Priority Mail for AK/HI/APO/PO Boxes).

Condizione: good. May show signs of wear, highlighting, writing, and previous use. This item may be a former library book with typical markings. No guarantee on products that contain supplements Your satisfaction is 100% guaranteed. Twenty-five year bookseller with shipments to over fifty million happy customers.

Hardcover. Condizione: Clean & Unmarked. Condizione sovraccoperta: Very Good. A very clean and straight copy in like dust jacket. 380 pp.

Hardback. Regina Lee Blaszczyk (Professor of Business History, University of Leeds), MIT Press Ltd. A history of color and commerce from haute couture to automobile showrooms to interior design.When the fashion industry declares that lime green is the new black, or instructs us to "think pink!," it is not the result of a backroom deal forged by a secretive cabal of fashion journalists, designers, manufacturers, and the editor of Vogue. It is the latest development of a color revolution that has been unfolding for more than a century. In this book, the award-winning historian Regina Lee Blaszczyk traces the relationship of color and commerce, from haute couture to automobile showrooms to interior design, describing the often unrecognized role of the color profession in consumer culture.Blaszczyk examines the evolution of the color profession from 1850 to 1970, telling the stories of innovators who managed the color cornucopia that modern artificial dyes and pigments made possible. These "color stylists," "color forecasters," and "color engineers" helped corporations understand the art of illusion and the psychology of color. Blaszczyk describes the strategic burst of color that took place in the 1920s, when General Motors introduced a bright blue sedan to compete with Ford's all-black Model T and when housewares became available in a range of brilliant hues. She explains the process of color forecasting-not a conspiracy to manipulate hapless consumers but a careful reading of cultural trends and consumer taste. And she shows how color information flowed from the fashion houses of Paris to textile mills in New Jersey.Today professional colorists are part of design management teams at such global corporations as Hilton, Disney, and Toyota. The Color Revolution tells the history of how colorists help industry capture the hearts and dollars of consumers. Hardback.

Condizione: As New. Unread book in perfect condition.

Hardcover. Condizione: Fine. Condizione sovraccoperta: Fine. Cloth, xiv, 380 pages, illustrations (some colour); 27 cm. Lemelson Center Studies in Invention and Innovation Series. Firm binding, clean inside copy. Dust jacket protected in a mylar cover. *** "A history of color and commerce from haute couture to automobile showrooms to interior design. When the fashion industry declares that lime green is the new black, or instructs us to 'think pink!,' it is not the result of a backroom deal forged by a secretive cabal of fashion journalists, designers, manufacturers, and the editor of Vogue. It is the latest development of a color revolution that has been unfolding for more than a century. In this book, the award-winning historian Regina Lee Blaszczyk traces the relationship of color and commerce, from haute couture to automobile showrooms to interior design, describing the often unrecognized role of the color profession in consumer culture. Blaszczyk examines the evolution of the color profession from 1850 to 1970, telling the stories of innovators who managed the color cornucopia that modern artificial dyes and pigments made possible. These 'color stylists,' 'color forecasters,' and 'color engineers' helped corporations understand the art of illusion and the psychology of color. Blaszczyk describes the strategic burst of color that took place in the 1920s, when General Motors introduced a bright blue sedan to compete with Ford's all-black Model T and when housewares became available in a range of brilliant hues. She explains the process of color forecasting--not a conspiracy to manipulate hapless consumers but a careful reading of cultural trends and consumer taste. And she shows how color information flowed from the fashion houses of Paris to textile mills in New Jersey. Today professional colorists are part of design management teams at such global corporations as Hilton, Disney, and Toyota. The Color Revolution tells the history of how colorists help industry capture the hearts and dollars of consumers." - Publisher. *** CONTENTS: Mauve mania; Anarchy; Nationalism; Hide and seek; True blue; Entente; L'ensemble americain; Rainbow cities; Mood conditioning; Sunshine yellow; Think pink! Size: 4to.

HRD. Condizione: New. New Book. Shipped from UK. Established seller since 2000.

Condizione: New.

HRD. Condizione: New. New Book. Shipped from UK. Established seller since 2000.

Condizione: good. May show signs of wear, highlighting, writing, and previous use. This item may be a former library book with typical markings. No guarantee on products that contain supplements Your satisfaction is 100% guaranteed. Twenty-five year bookseller with shipments to over fifty million happy customers.

Condizione: New. 2012. Hardcover. . . . . .

Condizione: New.

Condizione: As New. Unread book in perfect condition.

Condizione: New. 2012. Hardcover. . . . . . Books ship from the US and Ireland.

Couverture rigide. Condizione: Bon état. In-4 cartonnage éditeur sous jaquette 26 cm sur 21. Jaquette tachée, intérieur en parfait état. Livre en anglais. 380 pages. Bon état d'occasion. La couleur dans l'industrie, dans l'art, dans notre mémoire, dans l'histoire. Le XXeme siècle fonde des spécialistes des couleurs dans tous les domaines aussi bien dans la Mode, dans le Marketing, la Consommation, etc.

Hardcover. Condizione: Brand New. 368 pages. 10.25x8.50x1.25 inches. In Stock.

Condizione: New. Regina Lee Blaszczyk is Leadership Chair in the History of Business and Society at the University of Leeds and an associate editor at the Journal of Design History. Her books include Imagining Consumers: Design and Innovation from Wedgwood to Corning.

rilegato hardcover. Condizione: Good. 380 p. Illustrato. Con sovracopertina hardcover 9780262017770 Buono (Good) alone di umidità all'interno della sovracopertina e su bordo inferiore della copertina, bordo inferiore delle pagine ondulato, perfetta fruibilità. Book.

Buch. Condizione: Neu. Neuware - A history of color and commerce from haute couture to automobile showrooms to interior design.When the fashion industry declares that lime green is the new black, or instructs us to think pink!, it is not the result of a backroom deal forged by a secretive cabal of fashion journalists, designers, manufacturers, and the editor of Vogue. It is the latest development of a color revolution that has been unfolding for more than a century. In this book, the award-winning historian Regina Lee Blaszczyk traces the relationship of color and commerce, from haute couture to automobile showrooms to interior design, describing the often unrecognized role of the color profession in consumer culture.Blaszczyk examines the evolution of the color profession from 1850 to 1970, telling the stories of innovators who managed the color cornucopia that modern artificial dyes and pigments made possible. These color stylists, color forecasters, and color engineers helped corporations understand the art of illusion and the psychology of color. Blaszczyk describes the strategic burst of color that took place in the 1920s, when General Motors introduced a bright blue sedan to compete with Ford's all-black Model T and when housewares became available in a range of brilliant hues. She explains the process of color forecasting not a conspiracy to manipulate hapless consumers but a careful reading of cultural trends and consumer taste. And she shows how color information flowed from the fashion houses of Paris to textile mills in New Jersey.Today professional colorists are part of design management teams at such global corporations as Hilton, Disney, and Toyota. The Color Revolution tells the history of how colorists help industry capture the hearts and dollars of consumers.

Buch. Condizione: Neu. The Color Revolution | Regina Lee (Professor of Business History Blaszczyk | Buch | Lemelson Center Studies in Invention and Innovation series | Einband - fest (Hardcover) | Englisch | 2012 | MIT Press Ltd | EAN 9780262017770 | Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, 36244 Bad Hersfeld, gpsr[at]libri[dot]de | Anbieter: preigu.

Hardback. Condizione: New.