9780262046091 - media disrupted: surviving pirates, cannibals, and streaming wars di lotz, amanda d. (25 risultati)
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Hardcover. Condizione: new. Hardcover. How the internet disrupted the recorded music, newspaper, film, and television industries and what this tells us about surviving technological disruption.How the internet disrupted the recorded music, newspaper, film, and television industries and what this tells us about surviving technolo…gical disruption.Much of what we think we know about how the internet "disrupted" media industries is wrong. Piracy did not wreck the recording industry, Netflix isn't killing Hollywood movies, and information does not want to be free. In Media Disrupted, Amanda Lotz looks at what really happened when the recorded music, newspaper, film, and television industries were the ground zero of digital disruption. It's not that digital technologies introduced "new media," Lotz explains; rather, they offered existing media new tools for reaching people.For example, the MP3 unbundled recorded music; as the internet enabled new ways for people to experience and pay for music, the primary source of revenue for the recorded music industry shifted from selling music to licensing it. Cable television providers, written off as predigital dinosaurs, became the dominant internet service providers. News organizations struggled to remake businesses in the face of steep declines in advertiser spending, while the film industry split its business among movies that compelled people to go to theaters and others that are better suited for streaming. Lotz looks in detail at how and why internet distribution disrupted each industry. The stories of business transformation she tells offer lessons for surviving and even thriving in the face of epoch-making technological change. "This book tells the story of how the internet and digital technologies disrupted the recorded music, newspaper, film, and television industries"-- Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
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Editore: Penguin Random House
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Buch. Condizione: Neu. Neuware - How the internet disrupted the recorded music, newspaper, film, and television industries and what this tells us about surviving technological disruption.Much of what we think we know about how the internet 'disrupted' media industries is wrong. Piracy did not wreck the recording industry, Netfli…x isn't killing Hollywood movies, and information does not want to be free. In Media Disrupted, Amanda Lotz looks at what really happened when the recorded music, newspaper, film, and television industries were the ground zero of digital disruption. It's not that digital technologies introduced 'new media,' Lotz explains; rather, they offered existing media new tools for reaching people. For example, the MP3 unbundled recorded music; as the internet enabled new ways for people to experience and pay for music, the primary source of revenue for the recorded music industry shifted from selling music to licensing it. Cable television providers, written off as predigital dinosaurs, became the dominant internet service providers. News organizations struggled to remake businesses in the face of steep declines in advertiser spending, while the film industry split its business among movies that compelled people to go to theaters and others that are better suited for streaming. Lotz looks in detail at how and why internet distribution disrupted each industry. The stories of business transformation she tells offer lessons for surviving and even thriving in the face of epoch-making technological change.
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Hardcover. Condizione: new. Hardcover. How the internet disrupted the recorded music, newspaper, film, and television industries and what this tells us about surviving technological disruption.How the internet disrupted the recorded music, newspaper, film, and television industries and what this tells us about surviving technolo…gical disruption.Much of what we think we know about how the internet "disrupted" media industries is wrong. Piracy did not wreck the recording industry, Netflix isn't killing Hollywood movies, and information does not want to be free. In Media Disrupted, Amanda Lotz looks at what really happened when the recorded music, newspaper, film, and television industries were the ground zero of digital disruption. It's not that digital technologies introduced "new media," Lotz explains; rather, they offered existing media new tools for reaching people.For example, the MP3 unbundled recorded music; as the internet enabled new ways for people to experience and pay for music, the primary source of revenue for the recorded music industry shifted from selling music to licensing it. Cable television providers, written off as predigital dinosaurs, became the dominant internet service providers. News organizations struggled to remake businesses in the face of steep declines in advertiser spending, while the film industry split its business among movies that compelled people to go to theaters and others that are better suited for streaming. Lotz looks in detail at how and why internet distribution disrupted each industry. The stories of business transformation she tells offer lessons for surviving and even thriving in the face of epoch-making technological change. "This book tells the story of how the internet and digital technologies disrupted the recorded music, newspaper, film, and television industries"-- Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.
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Buch. Condizione: Neu. Media Disrupted | Surviving Pirates, Cannibals, and Streaming Wars | Amanda D Lotz | Buch | Einband - fest (Hardcover) | Englisch | 2021 | MIT Press | EAN 9780262046091 | Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, 36244 Bad Hersfeld, gpsr[at]libri[dot]de | Anbieter: preigu.
