Isbn: 9780415709620 - multimodality, learning and communication: a social semiotic frame (25 risultati)

Condizione: As New. Unread book in perfect condition.

Condizione: New.

Paperback. Condizione: new. Paperback. This state-of-the-art account of research and theorizing brings together multimodality, learning and communication through detailed analyses of signmakers and their meaning-making in museums, hospitals, schools and the home environment.By analyzing video recordings, photographs, screenshots and print materials, Jeff Bezemer and Gunther Kress go well beyond the comfortable domains of traditional sites of (social) semiotic and multimodal research. They steer away from spurious invention and naming of ever more new and exciting domains, focusing instead on fundamentals in assembling a set of tools for current tasks: namely, describing and analyzing learning and communication in the contemporary world as one integrated field. The theory outlined in the book is grounded in the findings of the authors wide-ranging empirical investigations. Each chapter evaluates the work that is being done and has been done, challenging accepted wisdom and standing much of it on its head.With extensive illustrations and many examples presented to show the reach and applicability of the theory, this book is essential reading for all those working in multimodality, semiotics, applied linguistics and related areas. Images from the book are also available to view online at "In this book, Gunther Kress and Jeff Bezemer present a new social semiotic theory which brings together communication, learning and identity through detailed analyses of a range of different multimodal environments, including classrooms, textbooks and hospital operating theatres. The world has changed and is changing, economically and technologically, and there is now a mismatch between academic disciplines and the tasks which need to be undertaken. In the light of this, the authors question what is learning, what is communication and what is the place of design in our contemporary world. The approach they develop shows the intrinsic connectedness of different fields of learning; these fields can now be shown as an integrated domain within one theoretical frame. With a focus on a range of socially shaped cultural resources, 'modes'; and how people use these 'to make (their) meanings material', they describe how different modes and combinations of modes are used, whether in communication or in the achievement of specific tasks. They hypothesize on the effects of the semiotic work that is being done and has been done, and reflect on the constant remaking of the semiotic resources in shaping identity. This book provides students and researchers with a framework which can be used to look at any multimodal environment, whether a dining room, an operating theatre or a classroom. With extensive illustrations and a comprehensive glossary of terms, this book is essential reading for all those working in multimodality, semiotics and related areas"-- Shipping may be from multiple locations in the US or from the UK, depending on stock availability.…

Condizione: Good. Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library, so some stamps and wear, but in good overall condition. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions.…

Paperback. Condizione: New.

Condizione: New. pp. 280.

Condizione: New.

Paperback. Condizione: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

Condizione: New. pp. 280 1st Edition.

Condizione: As New. Unread book in perfect condition.

Paperback / softback. Condizione: New. New copy - Usually dispatched within 4 working days.

Condizione: New.

Condizione: New. pp. 280.

Paperback. Condizione: New.

Condizione: New. In English.

Paperback. Condizione: Brand New. 224 pages. 9.21x6.30x3.50 inches. In Stock.

Paperback. Condizione: new. Paperback. This state-of-the-art account of research and theorizing brings together multimodality, learning and communication through detailed analyses of signmakers and their meaning-making in museums, hospitals, schools and the home environment.By analyzing video recordings, photographs, screenshots and print materials, Jeff Bezemer and Gunther Kress go well beyond the comfortable domains of traditional sites of (social) semiotic and multimodal research. They steer away from spurious invention and naming of ever more new and exciting domains, focusing instead on fundamentals in assembling a set of tools for current tasks: namely, describing and analyzing learning and communication in the contemporary world as one integrated field. The theory outlined in the book is grounded in the findings of the authors wide-ranging empirical investigations. Each chapter evaluates the work that is being done and has been done, challenging accepted wisdom and standing much of it on its head.With extensive illustrations and many examples presented to show the reach and applicability of the theory, this book is essential reading for all those working in multimodality, semiotics, applied linguistics and related areas. Images from the book are also available to view online at "In this book, Gunther Kress and Jeff Bezemer present a new social semiotic theory which brings together communication, learning and identity through detailed analyses of a range of different multimodal environments, including classrooms, textbooks and hospital operating theatres. The world has changed and is changing, economically and technologically, and there is now a mismatch between academic disciplines and the tasks which need to be undertaken. In the light of this, the authors question what is learning, what is communication and what is the place of design in our contemporary world. The approach they develop shows the intrinsic connectedness of different fields of learning; these fields can now be shown as an integrated domain within one theoretical frame. With a focus on a range of socially shaped cultural resources, 'modes'; and how people use these 'to make (their) meanings material', they describe how different modes and combinations of modes are used, whether in communication or in the achievement of specific tasks. They hypothesize on the effects of the semiotic work that is being done and has been done, and reflect on the constant remaking of the semiotic resources in shaping identity. This book provides students and researchers with a framework which can be used to look at any multimodal environment, whether a dining room, an operating theatre or a classroom. With extensive illustrations and a comprehensive glossary of terms, this book is essential reading for all those working in multimodality, semiotics and related areas"-- Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.…

Condizione: New. Num Pages: 170 pages, 40 black & white illustrations. BIC Classification: CFG. Category: (G) General (US: Trade). Dimension: 234 x 156. . . 2015. 1st Edition. Paperback. . . . . Books ship from the US and Ireland.

Condizione: New. Num Pages: 170 pages, 40 black & white illustrations. BIC Classification: CFG. Category: (G) General (US: Trade). Dimension: 234 x 156. . . 2015. 1st Edition. Paperback. . . . .

Paperback / softback. Condizione: New. This item is printed on demand. New copy - Usually dispatched within 5-9 working days.

Paperback. Condizione: Brand New. 224 pages. 9.21x6.30x3.50 inches. In Stock. This item is printed on demand.

PAP. Condizione: New. New Book. Shipped from UK. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.

PAP. Condizione: New. New Book. Delivered from our UK warehouse in 4 to 14 business days. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.

Kartoniert / Broschiert. Condizione: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Jeff Bezemer is Reader in Learning and Communication and Co-Director of the Centre for Multimodal Research at the UCL Institute of Education.Gunther Kress is Professor of Semiotics and Education at the UCL Institute of Education. .…

Taschenbuch. Condizione: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering.