Da: Chiron Media, Wallingford, Regno Unito
EUR 181,37
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Da: GreatBookPricesUK, Woodford Green, Regno Unito
EUR 184,33
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Da: GreatBookPrices, Columbia, MD, U.S.A.
EUR 202,73
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Da: Majestic Books, Hounslow, Regno Unito
EUR 216,62
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Aggiungi al carrelloCondizione: New. pp. 256.
Condizione: New. pp. 256.
Da: Ria Christie Collections, Uxbridge, Regno Unito
EUR 232,48
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Da: Biblios, Frankfurt am main, HESSE, Germania
EUR 238,89
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Da: THE SAINT BOOKSTORE, Southport, Regno Unito
EUR 242,76
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Aggiungi al carrelloHardback. Condizione: New. New copy - Usually dispatched within 4 working days.
Da: Kennys Bookshop and Art Galleries Ltd., Galway, GY, Irlanda
Prima edizione
EUR 260,07
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Aggiungi al carrelloCondizione: New. Series: Routledge New Directions in Public Relations & Communication Research. Num Pages: 234 pages, 1 black & white illustrations, 1 black & white line drawings. BIC Classification: JFD; KJSP. Category: (UP) Postgraduate, Research & Scholarly. Dimension: 243 x 162 x 20. Weight in Grams: 520. . 2015. 1st Edition. hardcover. . . . .
Da: GreatBookPricesUK, Woodford Green, Regno Unito
EUR 280,44
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Da: Mispah books, Redhill, SURRE, Regno Unito
EUR 270,90
Quantità: 1 disponibili
Aggiungi al carrelloHardcover. Condizione: Like New. LIKE NEW. SHIPS FROM MULTIPLE LOCATIONS. book.
Da: GreatBookPrices, Columbia, MD, U.S.A.
EUR 306,47
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Da: Kennys Bookstore, Olney, MD, U.S.A.
EUR 332,23
Quantità: Più di 20 disponibili
Aggiungi al carrelloCondizione: New. Series: Routledge New Directions in Public Relations & Communication Research. Num Pages: 234 pages, 1 black & white illustrations, 1 black & white line drawings. BIC Classification: JFD; KJSP. Category: (UP) Postgraduate, Research & Scholarly. Dimension: 243 x 162 x 20. Weight in Grams: 520. . 2015. 1st Edition. hardcover. . . . . Books ship from the US and Ireland.
Da: Revaluation Books, Exeter, Regno Unito
EUR 326,91
Quantità: 2 disponibili
Aggiungi al carrelloHardcover. Condizione: Brand New. 224 pages. 9.50x6.50x1.00 inches. In Stock.
Da: THE SAINT BOOKSTORE, Southport, Regno Unito
EUR 210,79
Quantità: 5 disponibili
Aggiungi al carrelloHardback. Condizione: New. This item is printed on demand. New copy - Usually dispatched within 5-9 working days.
Da: moluna, Greven, Germania
EUR 173,56
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Aggiungi al carrelloGebunden. Condizione: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Social media is having a profound, but not yet fully understood impact on public relations. In the 24/7 world of perpetually connected publics, will public relations function as a dark art that spins (or tweets) self-interested variations of the truth fo.
Da: PBShop.store UK, Fairford, GLOS, Regno Unito
EUR 236,71
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Aggiungi al carrelloHRD. Condizione: New. New Book. Delivered from our UK warehouse in 4 to 14 business days. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.
Da: PBShop.store US, Wood Dale, IL, U.S.A.
EUR 244,13
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Aggiungi al carrelloHRD. Condizione: New. New Book. Shipped from UK. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.
Da: AHA-BUCH GmbH, Einbeck, Germania
EUR 310,71
Quantità: 1 disponibili
Aggiungi al carrelloBuch. Condizione: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - Social media is having a profound, but not yet fully understood impact on public relations. In the 24/7 world of perpetually connected publics, will public relations function as a dark art that spins (or tweets) self-interested variations of the truth for credulous audiences Or does the full glare of the internet and the increasing expectations of powerful publics motivate it to more honestly engage to serve the public interest The purpose of this book is to examine the role of PR by exploring the myriad ways that social media is reshaping its conceptualization, strategies, and tactics. In particular, it explores the dichotomies of fake and authentic, powerless and powerful, meaningless and meaningful. It exposes transgressions committed by practitioners-the paucity of digital literacy, the lack of understanding of the norms of social media, naivety about corporate identity risks, and the overarching emphasis on spin over authentic engagement. But it also shows the power that closely networked social media users have to insert information and opinion into discussions and force 'false PR friends' to be less so.This timely, challenging, and fascinating book will be of interest to all students, researchers, and practitioners in Public Relations, Media, and Communication Studies.Winner of the 2016 NCA PRIDE Award for best book.