Da: AwesomeBooks, Wallingford, Regno Unito
EUR 5,21
Quantità: 2 disponibili
Aggiungi al carrelloPaperback. Condizione: Very Good. Strategic Market Relationships - From Strategy to Implementation: Second Edition This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping.
Da: Bahamut Media, Reading, Regno Unito
EUR 4,98
Quantità: 2 disponibili
Aggiungi al carrelloPaperback. Condizione: Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping.
Da: Phatpocket Limited, Waltham Abbey, HERTS, Regno Unito
EUR 1,19
Quantità: 1 disponibili
Aggiungi al carrelloCondizione: Good. Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library, so some stamps and wear, but in good overall condition. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions.
Da: Anybook.com, Lincoln, Regno Unito
EUR 2,99
Quantità: 1 disponibili
Aggiungi al carrelloCondizione: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,650grams, ISBN:9780470028803.
Da: Anybook.com, Lincoln, Regno Unito
EUR 2,99
Quantità: 1 disponibili
Aggiungi al carrelloCondizione: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,650grams, ISBN:9780470028803.
Da: GreatBookPrices, Columbia, MD, U.S.A.
EUR 63,24
Quantità: Più di 20 disponibili
Aggiungi al carrelloCondizione: As New. Unread book in perfect condition.
EUR 59,85
Quantità: 15 disponibili
Aggiungi al carrelloPAP. Condizione: New. New Book. Shipped from UK. Established seller since 2000.
Lingua: Inglese
Editore: John Wiley and Sons Inc, US, 2007
ISBN 10: 0470028807 ISBN 13: 9780470028803
Da: Rarewaves.com USA, London, LONDO, Regno Unito
EUR 67,01
Quantità: 1 disponibili
Aggiungi al carrelloPaperback. Condizione: New. The book develops the student's understanding of the nature, relevance and importance of creating and sustaining relationships as a strategic resource. It takes a managerial perspective to the study of relationships, from strategy to implementation. The first edition was the first text that comprehensively addressed relationships as a strategic issue, and considering relationships as strategic and as a basis for competition is central to this book. In a nutshell, strategic market relationships is the process of analyzing, formulating and implementing a relationship strategy for an organization.
Da: GreatBookPrices, Columbia, MD, U.S.A.
EUR 64,66
Quantità: Più di 20 disponibili
Aggiungi al carrelloCondizione: New.
Da: Brook Bookstore On Demand, Napoli, NA, Italia
EUR 60,34
Quantità: Più di 20 disponibili
Aggiungi al carrelloCondizione: new.
Da: GreatBookPricesUK, Woodford Green, Regno Unito
EUR 59,84
Quantità: Più di 20 disponibili
Aggiungi al carrelloCondizione: New.
Da: Ria Christie Collections, Uxbridge, Regno Unito
EUR 67,86
Quantità: Più di 20 disponibili
Aggiungi al carrelloCondizione: New. In.
Da: Chiron Media, Wallingford, Regno Unito
EUR 64,41
Quantità: 10 disponibili
Aggiungi al carrelloPF. Condizione: New.
EUR 76,57
Quantità: 3 disponibili
Aggiungi al carrelloCondizione: New. pp. xiv + 269 Illus.
Da: Kennys Bookshop and Art Galleries Ltd., Galway, GY, Irlanda
EUR 74,26
Quantità: Più di 20 disponibili
Aggiungi al carrelloCondizione: New. 2007. 2nd. Paperback. "At last a book that can be used to teach Managing Marketing Relationships that is not how to capture consumers by loyalty programmes or exploit our databases. " --Ian Wilkinson, University of New South Wales, Australia "This book is very clear and well structured and the illustrations will really help readers to understand this area. Num Pages: 288 pages, Illustrations. BIC Classification: KJC. Category: (P) Professional & Vocational. Dimension: 233 x 192 x 18. Weight in Grams: 538. . . . . .
Da: THE SAINT BOOKSTORE, Southport, Regno Unito
EUR 69,12
Quantità: Più di 20 disponibili
Aggiungi al carrelloPaperback / softback. Condizione: New. New copy - Usually dispatched within 4 working days.
Da: GreatBookPricesUK, Woodford Green, Regno Unito
EUR 74,58
Quantità: Più di 20 disponibili
Aggiungi al carrelloCondizione: As New. Unread book in perfect condition.
Condizione: New. pp. xiv + 269 2nd Edition.
Da: Kennys Bookstore, Olney, MD, U.S.A.
EUR 93,39
Quantità: Più di 20 disponibili
Aggiungi al carrelloCondizione: New. 2007. 2nd. Paperback. "At last a book that can be used to teach Managing Marketing Relationships that is not how to capture consumers by loyalty programmes or exploit our databases. " --Ian Wilkinson, University of New South Wales, Australia "This book is very clear and well structured and the illustrations will really help readers to understand this area. Num Pages: 288 pages, Illustrations. BIC Classification: KJC. Category: (P) Professional & Vocational. Dimension: 233 x 192 x 18. Weight in Grams: 538. . . . . . Books ship from the US and Ireland.
EUR 76,50
Quantità: Più di 20 disponibili
Aggiungi al carrelloCondizione: New. Bill Donaldson is Professor of Marketing at The Robert Gordon University and is responsible for research in Marketing within the Aberdeen Business School.Tom O Toole is Head of the School of Business at Waterford Institute of Technology. He lecturers in bus.
Da: Revaluation Books, Exeter, Regno Unito
EUR 116,51
Quantità: 2 disponibili
Aggiungi al carrelloPaperback. Condizione: Brand New. 2nd edition. 269 pages. 9.00x7.50x0.75 inches. In Stock.
Lingua: Inglese
Editore: John Wiley and Sons Inc, US, 2007
ISBN 10: 0470028807 ISBN 13: 9780470028803
Da: Rarewaves.com UK, London, Regno Unito
EUR 61,17
Quantità: 1 disponibili
Aggiungi al carrelloPaperback. Condizione: New. The book develops the student's understanding of the nature, relevance and importance of creating and sustaining relationships as a strategic resource. It takes a managerial perspective to the study of relationships, from strategy to implementation. The first edition was the first text that comprehensively addressed relationships as a strategic issue, and considering relationships as strategic and as a basis for competition is central to this book. In a nutshell, strategic market relationships is the process of analyzing, formulating and implementing a relationship strategy for an organization.
Lingua: Inglese
Editore: John Wiley & Sons Mai 2007, 2007
ISBN 10: 0470028807 ISBN 13: 9780470028803
Da: AHA-BUCH GmbH, Einbeck, Germania
EUR 94,62
Quantità: 2 disponibili
Aggiungi al carrelloTaschenbuch. Condizione: Neu. Neuware - 'At last a book that can be used to teach Managing Marketing Relationships that is not how to capture consumers by loyalty programmes or exploit our databases.'--Ian Wilkinson, University of New South Wales, Australia'This book is very clear and well structured and the illustrations will really help readers to understand this area.'--David Ford, University of Bath , UKOrganisations have to manage multiple and overlapping relationships and the increasing power and prevalence of these relationships means that they are at the centre of strategic decision-making. In this book, Donaldson and O'Toole address how organisations originate, sustain and develop relationships with customers, suppliers, competitors and other stakeholders from a strategic perspective. By comprehensively addressing relationships as a strategic issue and a basis for competition, firms can combine resources and accelerate learning across organisational boundaries to create a winning strategy for the future.Strategic Market Relationships is essential reading for students studying relationship strategy, management or marketing. It is also an excellent guide for all managers who wish to gain a greater understanding of strategic market relationships.This new edition has been thoroughly revised without losing any themes from the first edition. Strategic Market Relationships will:\* Present new themes and frameworks in areas such as relationship planning, relationship implementation, customer relationship management, communication in relationships via brands and electronic relationships.\* Provide an opportunity to improve decision-making skills for suppliers in the implementation of customer-driven programmes and for buyers in choosing suppliers.Contain two case studies in each chapter, a commencement case illustration and an end of chapter teaching case, which demonstrate various aspects of relationships.
Da: Revaluation Books, Exeter, Regno Unito
EUR 80,85
Quantità: 2 disponibili
Aggiungi al carrelloPaperback. Condizione: Brand New. 2nd edition. 269 pages. 9.00x7.50x0.75 inches. In Stock. This item is printed on demand.
Da: THE SAINT BOOKSTORE, Southport, Regno Unito
EUR 78,15
Quantità: Più di 20 disponibili
Aggiungi al carrelloPaperback / softback. Condizione: New. This item is printed on demand. New copy - Usually dispatched within 5-9 working days 574.
Lingua: Inglese
Editore: John Wiley & Sons Inc, New York, 2007
ISBN 10: 0470028807 ISBN 13: 9780470028803
Da: CitiRetail, Stevenage, Regno Unito
EUR 73,93
Quantità: 1 disponibili
Aggiungi al carrelloPaperback. Condizione: new. Paperback. The book develops the student's understanding of the nature, relevance and importance of creating and sustaining relationships as a strategic resource. It takes a managerial perspective to the study of relationships, from strategy to implementation. The first edition was the first text that comprehensively addressed relationships as a strategic issue, and considering relationships as strategic and as a basis for competition is central to this book. In a nutshell, strategic market relationships is the process of analyzing, formulating and implementing a relationship strategy for an organization. "At last a book that can be used to teach Managing Marketing Relationships that is not how to capture consumers by loyalty programmes or exploit our databases. " --Ian Wilkinson, University of New South Wales, Australia "This book is very clear and well structured and the illustrations will really help readers to understand this area. This item is printed on demand. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability.