Isbn: 9780688095116 - fumbling the future: how xerox invented, then ignored, the first personal computer (9 risultati)

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Condizione: Good. : Fumbling the Future es una fascinante crónica sobre uno de los mayores errores estratégicos en la historia de la tecnología. El libro detalla cómo Xerox, a través de su centro de investigación PARC, inventó el Alto, la primera computadora personal totalmente integrada, seis años antes de que IBM lanzara su primer modelo. Sin embargo, debido a decisiones corporativas y una visión limitada, la empresa no logró comercializar su propio invento, permitiendo que otros gigantes tecnológicos capitalizaran su innovación.Escrito por Douglas K. Smith y Robert C. Alexander, esta obra analiza las dinámicas internas y los fallos de gestión que llevaron a Xerox a ignorar el futuro que ellos mismos habían creado. Es una lectura esencial para entender la evolución de la informática personal y las lecciones sobre innovación y estrategia empresarial en el sector tecnológico. EAN: 9780688095116 Tipo: Libros Categoría: Negocios y Economía|Tecnología|Historia Título: Fumbling the Future Autor: Douglas K. Smith| Robert C. Alexander Editorial: William Morrow & Co Idioma: en Páginas: 276 Formato: tapa blanda.…

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