Isbn: 9780761923572 - optimal database marketing: strategy, development, and data mining (23 risultati)

Condizione: Good. Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc.

Condizione: Very Good. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

Condizione: Very Good. Former library copy. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

hardcover. Condizione: Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority.

Hardcover. Condizione: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.

Hardback. Condizione: Good. Looks at the long-term impact of database marketing techniques on the organization, customers, prospective customers, and society. Appropriate for advanced undergraduate and graduate courses, this book moves from general concepts and examples of marketing databases to more specific data analysis techniques used to enhance the marketing process.…

paperback. Condizione: Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority.

Condizione: Good. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

Paperback. Condizione: Good. Book in Good condition.

Paperback. Condizione: Fair. Book in Fair condition.

Condizione: Good. Former library copy. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

Encuadernación de tapa dura. Condizione: Muy bien. X2106A02710. 917 g. 396 pp. Estado, excelente. Informática, ingeniería, English.

Paperback. Condizione: new. New Copy. Customer Service Guaranteed.

hardcover. Condizione: new.

Hardcover. Condizione: New. In shrink wrap.

Condizione: New.

Hardcover. Condizione: Brand New. 1st edition. 424 pages. 10.00x7.25x1.00 inches. In Stock.

paperback. Condizione: As New. This item is printed on demand.

Gebunden. Condizione: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Looks at the long-term impact of database marketing techniques on the organization, customers, prospective customers, and society. Appropriate for advanced undergraduate and graduate courses, this book moves from general concepts and examples of marketing d.…

Condizione: New. Print on Demand pp. xxii + 398 1st edition.

Condizione: New. Print on Demand pp. xxii + 398 Illus.

Condizione: New. PRINT ON DEMAND pp. xxii + 398.

Buch. Condizione: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - ¿This book should be studied by all who aspire to have a career in direct marketing. It provides a thorough overview of all essential aspects of using customer databases to improve direct marketing results. The material is presented in a style that renders even the technical subjects understandable to the novice direct marketer¿ - Kari Regan, Vice President, Database Marketing Services, The Reader¿s Digest AssociationThis informative book looks at the long-term impact of database marketing techniques on the organization, customers, prospective customers, and society in general. The book helps students gain a thorough understanding of how to properly establish and use databases in order to build strong relationships with customers.…